Talking the Talk: How to Speak the Lingo of Your Teleseminar Audience
When there is an unusual absence of lively interaction with your audience, it's usually because they have lost interest and are still trying to grasp at what you've been trying to say. Learn how to speak the lingo of your teleseminar audience so you will never have to go through this unnerving experience. Here are ways how:
Research
Nothing beats correct, updated and complete information to help build your confidence when hosting a teleseminar. You'll need this confidence if you wish to speak the lingo of your teleseminar audience properly. Keep up-to-date with the industry you belong to and find out all the catch phrases and hot buzz words that are currently in use.
Use current resources and interview people. If you must conduct a poll or a survey, then by all means, do so. It will help keep you updated with the times.
Identify your niche
Before hosting a teleseminar, get to know who your audience will be. This is important if you want to speak their lingo. Sales people, for example, often use common buzz words in general but these buzz words differ depending on the industry they belong to.
If you will be hosting a teleseminar for real estate professionals, you will be using a slightly different lingo compared to that used with internet marketers. Knowing the particular niche of your teleseminar audience will help you become familiar with lingo that means something to them.
Get to know your audience
Look at the demographics of your target audience. People in their 20s often have a different lingo than people in their 30s, 40s or 50s, so watch out for this. Age, education, career background and geographic location also matter.
Join forums
Another great way to learn how to speak the lingo of your teleseminar audience is to join discussion boards and forums that they frequent. Here, you'll find plenty of information about what topics they are currently excited about and what their reactions are to the prevailing issues. Furthermore, you'll find clues on how their lingo goes – buzz words, acronyms, colloquial and even slang terms are often found here.
Join teleseminars with similar topics to yours
If you still have little idea of how your teleseminar audience talks, go and sign up for a teleseminar that offers a presentation on a topic that's similar to what you're planning to give. Your target audience will be here, so it's easier to spot how they talk and what they say. When discussion is lively and strong, you'll be able to detect the lingo right there and then.
Be comfortable and confident
If you are comfortable with what you're doing and are confident about your capability to deliver, it will show. Being confident will give you total command of your presentation so your audience will be more likely to listen. Will it matter if you can speak their lingo?
Of course but good communication skills, a lively and useful presentation and a personality that shines through the phone lines will more than make up for the lingo issues that may be present.
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