Whether you operate a chain of restaurants, a mom-and-pop convenience store, or a medium-sized retail shop, you are in business to make money. And, one of the most critical aspects to your profit and loss is your ability to track information? you need to know which products are making you... Read More
Q. I am a former pastor who left the ministry after sixteen years to spend more time with my family. We moved to a very small town (less than ten thousand people) and I want to start an internet café business and also offer PC repair. How can I investigate... Read More
One of the best marketing strategies a business or organization can use is postcards. Even before the arrival of online postcard printing and mailing services, postcards had a good reputation amongst guerilla marketers because: They are fast, easy and relatively cheap - making them a boon to small business owners... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Everyone loves a good story. Whether it's the story of your vacation to an exotic place, the story of how you met your spouse, or the story of your small business, people get drawn in and feel involved. Storytelling is as old as civilization itself.I participated in a seminar a... Read More
Experts urge small business owners to "brand" their business ? to use a logo and a set of consistent marketing materials. But, they rarely go into the reasons behind this advice. Here's a list of some of the benefits to having a professionally designed logo and marketing package:Not to look... Read More
It is essential that you fully understand how the fuel system works on your hot water pressure washer or steam cleaner. If you mess it up it could catch on fire and if you are not right there to put it out, you could potentially lose your machine. This type... Read More
Seems as though there are a lot of business closings going around lately. Everywhere I look small businesses -- one on top of another -- are closing their doors.On small marquee signs, empty storefronts, and in the newspaper it's common to see the message, "ABC Company Closes It's Doors After... Read More
Franchisor expansion policies are not as simple as one might think. On the mind of every businessperson is the idea of expansion. We think we will make more money when you expand to a second, third, fourth, etc. unit, store or work truck. So you would think if you are... Read More
Data. Most people think it is a term relegated to the kingdom of geeks.However, in todays world your data is your life. Chances are every piece of data you might ever rely upon to make an important decision has been reduced to a digital format and resides somewhere on your... Read More
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The life cycle of the typical small business is short... Read More
Are you -- like 70 percent of small business owners... Read More
It seems so long ago that I started my first... Read More
I've got good news and bad news. The good news... Read More
Before you want to build your business, you need to... Read More
How far away is the person you need to meet?We... Read More
With the massive explosion of start-ups and home businesses developing,... Read More
If you own a Pressure Washing Company and wish to... Read More
So you want to start a business but you don't... Read More
My colleague, Jane, recently lamented to me an all too... Read More
Motivational author and speaker Jim Rohn says that for a... Read More
Deciding to start your own franchise is just one of... Read More
Ongoing support for a franchise system is omnipotent. A major... Read More
You've been meaning to tend to the administration part of... Read More
Whether your target audience is in your neighborhood or across... Read More
Business checks are available in many styles and varieties. They... Read More
We were more than excited. Our women's doubles tennis team... Read More
Most doctors never distinguish the difference between customers and patients.... Read More
When do annoyances in a relationship become too much to... Read More
How do marine type businesses start? Have you ever thought... Read More
Running a business, whether large, small or in your home,... Read More
The reason we Franchisors call it an exclusive territory is... Read More
When should you leverage the relationship?Leveraging sometimes brings a negative... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle,... Read More
I meet and talk to hundreds and hundreds of business... Read More
"The way to develop self-confidence is to do the thing... Read More
During the California Recall Election, I was very interested. Without... Read More
Expanding your business requires you to take a good hard... Read More
Ok, so next to the taxman, your company payroll department... Read More
The current lack of industry leaders represents an exceptional opportunity... Read More
Completion not Perfection Five Keys To Doubling Your Productivity and... Read More
Do you operate your business as a series of projects,... Read More
To get approval for your small business loan application, you... Read More
Should your business have a toll free number for customers... Read More
No matter type of business you operate you've got to... Read More
I love work, I can watch it all day.I am... Read More
Have you ever wondered what the difference is between a... Read More
Many job applicants want a job but often do not... Read More
Franchisors of home based and mobile businesses need to carefully... Read More
You bet a name is important. Many small business owners... Read More
I ran a franchise company for many years, a car... Read More
Many years ago, I had warned the carwash industry of... Read More
Many experienced auto detailing professionals who have started out using... Read More
1. Don't Spend Too Much Time PlanningWhen you are entering... Read More
In the heavy equipment cleaning business you can make good... Read More
If you are looking for a franchise opportunity, the choice... Read More
As a franchisor I am always asked by new and... Read More
Is your business making money? Would you know?Figuring out whether... Read More
It's a strange anomaly.Most people who set out to start... Read More
Each day we hear of companies entering the franchising industry.... Read More
This year, some 700,000 American businesses will be sold. Most... Read More
Having a successful business means also having a good working... Read More
By outsourcing to skilled professionals you'll be able to grow... Read More
If you've been thinking about starting a business, but are... Read More
It is essential that you fully understand how the fuel... Read More
New Franchisors and Entrepreneurs need to watch out as they... Read More
Where do you look for the appropriate alliance?One of the... Read More
Home based travel businesses are no longer the wave of... Read More
There is a rather famous true story called "Acres of... Read More
What does buying a fat pig have to do with... Read More
"If at first you don't succeed, then skydiving definitely isn't... Read More
Let's face it, we all tend to get stuck in... Read More
All franchises must meet the legal definition of a franchise... Read More
A cluttered world of marketing communications diminishes the ordinary. The... Read More
Many mobile pressure-washing companies turn to government contacts to make... Read More
The restaurant industry in the United States employs an estimated... Read More
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