Okay, you have a domain name, layout and content. Now we get to a step that will go a long way to determining how the site will rank. Yes, we are going to focus on two infamous topics, meta tags and keyword density.Meta TagsMeta tags are html code blocks that... Read More
It's interesting how potential clients have preconceived notions about which aspects of search engine marketing have the most value. In fact, they tend to fall into two camps that are 180° apart. The first camp believes completely in the value of pay-per-click marketing (PPC). It's easy to understand why. PPC... Read More
You've just built a website and can't wait to start popping up in the top listings of search engines. After all, you've paid this company even more money to create "optimized, search engine friendly pages, start building links and add lots of fresh content." If it takes weeks and months... Read More
Okay I admit it. I was kidding. I can't guarantee top 10 search engine rankings any more than the next guy.But hold on. Before you click away in disgust I believe I've got the next best thing. That all but guarantees you'll get top 10 rankings. Lots of them. For... Read More
First, you must realize that targeting the right keywords or phrases is the 'key' to making any kind of profit from your site. Choosing the 'right' keywords (the exact keyword or phrase surfers type into the search engines to find your site or product) can make or break your online... Read More
The Site Map is a too often overlooked piece of the Search engine Optimization Puzzle. Here is a Simple Step 7 step approach to create a Super Charged Site Digest on Steroids that will get your web pages indexed faster and more often.Step 1 Use Pseudo Directory Naming ConventionA Recent... Read More
Tip 1 - Hide And SeekDo not use hidden text on your website. This means having words and phrases in your pages somewhere that can't be seen to the naked eye. The tactic of having text on your page that is the same colour as the background, and is therefore... Read More
Top 10 search engine rankings. Everybody wants it but a few achieve it. Search engines have always been an important source of traffic for many marketers. Achieving high search engine rankings should be one of your goals because it can be profitable in the long run.But what is it that... Read More
Most web surfers start their sessions at a search engine or a web directory. There are a number of different methods you can use to capture their traffic and drive it to your site:Stick to the big names: The two largest directories: Yahoo! (http://www.yahoo.com) and the Open Project Directory (http://www.dmoz.org),... Read More
By about 2pm everyday, each of my team members has spoken to a good handful of clients and potential clients who have been speaking with other SEO firms. This an absolutely wonderful thing to see, as in the past in our industry, not enough of our consumers were questioning what... Read More
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So, you've just paid £300 - £10,000 for a new... Read More
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