An area many businesses fail to recognise as a way to increase profits is by utilising their existing customers. Don't view each sale as a "one-off". Look to build a long term relationship with your customers and entice them to keep coming back.In order for that relationship to be cultivated... Read More
In my dreams, I envision being the marketing consultant equivalent of Oprah or Tiger Woods. Oprah, for her premise, "You're a woman and only you are responsible for yourself." Tiger Woods, for his ultimate dedication to the game. Respectively, this is what they're known for or what their personal value... Read More
Want to increase sales within your company? It's not as hard to do as some might have you believe. Though we as a nation are in the midst of an economic downturn these past two years, your company does not have to be. What follows are three simple steps to... Read More
Most salespeople are under the false belief that the lower the price, the better chance they have at making the sale. Nothing is further from the truth.The truth is, your customer will not buy at ANY price if you do not have value established. When YOU truly believe in your... Read More
When you are in sales, you have the choice to be successful or unsuccessful. The only one to set limits on your income and success is you! A career in sales is a challenge. Use that challenge to motivate and excite you. Meet and beat that challenge!There are five basic... Read More
How do you persuade someone to do what you want them to do?A whole world of marketing exists around us trying to do that every minute of the day. Do you even notice it anymore or, like your prospects, have you subconsciously set up a system of "radar defenses" against... Read More
Perhaps the biggest challenge faced by salespeople is the problem of chasing prospects. In this article I'll explain exactly why that happens, and how you can avoid it entirely and make prospects chase you instead.I once heard Donald Trump say, "In selling, you must never appear desperate. As soon as... Read More
To listen to your customer is important, and to hear your customer is critical. But, to see what actions they take is the lifeline to your business.Recently, I was giving an introductory presentation of the Life Enrichment course to a group of Real Estate agents.The objective was to sell the... Read More
When selling a product to a consumer, one of the things we tend to overlook, is that it is as equally important to sell ourselves.A consumer wants to know that the person behind the product believes in what they are saying, and they want to be convinced that the person... Read More
We all want to belong. As humans we feel the need to fit in somewhere, anywhere. I call it the "herd mentality"... we tend to follow what everyone else is doing.Well, Bob and Bill across the street each have satellite dishes... that means I have to get one too.Everyone is... Read More
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The most important thing for an auto detailer to do... Read More
What are you selling?Coaching? Consulting? Professional services? A product? Information?To... Read More
Prospects have many reasons (you might think excuses) for not... Read More
I just finished reading another sales copy ending with the... Read More
The next time you're shopping for clothes in a department... Read More
Some years ago I read and interesting story that illustrated... Read More
Just because we receive a referral, it doesn't mean that... Read More
"I need more clients!" wails Steve, a 32 year old... Read More
Do you frequently hear that from a prospect?"I'll Think It... Read More
This issue's topic on sales prospects comes in response to... Read More
Keeping up with what words are in and out isn't... Read More
I am a big believer that great salespeople generally realize... Read More
Q & AQ. Sometimes when I'm presenting to clients, I... Read More
Let's face it when it comes to cold calling many... Read More
I have found that there are two best ways to... Read More
Want to increase sales within your company? It's not as... Read More
My silent fish tank was no more. Enough water had... Read More
If your mind is set, you will be unable to... Read More
Today's business environment is intrinsically tied together by ongoing information... Read More
Ever thought to yourself, "If only my team members would... Read More
Traditionally, salespeople look for something in the office that begs... Read More
You do have a "Pipeline" don't you? You know, the... Read More
When I broke into sales in 1986, I read several... Read More
Yes, it's true. Saying "No" is a great way of... Read More
Today's manager lives in a world where change has attained... Read More
It's all about relationships!Here is how a popular TV show... Read More
You could just send out your brochure to potential customers... Read More
Did you ever meet someone with whom you just clicked?... Read More
It has been said that a customer makes a decision... Read More
Many of us in sales are taught to believe that... Read More
When making your living in the sales industry, and working... Read More
One of the quickest ways to loose a sale is... Read More
What does it take to be a WINNER during these... Read More
Making a living in sales can be very rewarding, however,... Read More
Having excellent persuasion skills is one of the most important... Read More
Here are three proven ways that will increase your sales:1.... Read More
When selling a product to a consumer, one of the... Read More
An area many businesses fail to recognise as a way... Read More
There are a number of sales closing strategies that you... Read More
Follow this story...I went to Best Buy today to get... Read More
There's an old saying, "Don't air your dirty laundry".If you're... Read More
There is a new trend in the way wood decks... Read More
Do you want to sell more successfully using an honorable... Read More
One of the best books I have ever read is... Read More
Implement these smart sales marketing secrets and you'll be capable... Read More
As a salesperson, your ultimate goal, of course, is to... Read More
1. You could end your ad copy with a discounted... Read More
Three year old Kara was throwing a tantrum. She didn't... Read More
Friends buy from friends. Why? Because people trust that their... Read More
The most important thing for an auto detailer to do... Read More
Sales drive revenues, and revenues drive companies. Companies, then, are... Read More
Suggestive selling is a powerful tool that can increase your... Read More
Wouldn't it be nice if there were an inexpensive method... Read More
Are you worried about whom you'll sell today so you... Read More
Congratulations! You successfully sold one or more of your company's... Read More
The art of backend sellingThe backend sale can be more... Read More
PEOPLE DO BUSINESS WITH PEOPLE THEY KNOW, LIKE, & TRUST.... Read More
The quickest way to increase sales is to make things... Read More
As a trainer, you will be able to see a... Read More
1. Spend money on targeted advertising instead of mass media... Read More
Marketing is a skill. Once you master it, you can... Read More
If you're a business person you want to sell your... Read More
You've probably heard people speaking about someone that he was... Read More
Did you know that there are specific psychological triggers you... Read More
One of the best projects to undertake as an online... Read More
Last Friday, I was spending one last day of freedom... Read More
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