Have you ever wondered how in the heck you're going to do it? You are a lawyer who wants to make partner, an accountant, an engineer or other professional and part of your business plan is that you have to attract business customers? You've always detested selling, and you can't... Read More
Yesterday I did a sales training program for a great company. This company is 64 years old and makes a product whose name you would recognize immediately. The sales training was scheduled the day after the company introduced a new product. This product has great features and outstanding benefits for... Read More
What was the quickest rejection you ever got? 2 minutes into your call? 1 minute? 15 seconds, 3 seconds?Resistance comes in many forms in sales. Buyers may resist from the beginning of the presentation to the very end. And yet by using some simple steps we can reduce this resistance... Read More
This is a stupid question but it has to be asked.Does your sales letter create as many sales as you would like?What proportion of them respond to your advert?What is just as important, how many of those that responded actually purchased your product?How can you improve the response rate?How many... Read More
1. Spend money on targeted advertising instead of mass media advertising. You don't want to waste your ad dollars on people who aren't interested.2. Increase your profits by concentrating on small details. Improving small things like text size, color, or graphics can really make a positive difference.3. Keep your offers... Read More
I am writing this at the Philadelphia Airport on my way back from meeting with one of my clients. Three weeks ago, we offered a training program for their staff in basic selling skills. She reported that they saw an immediate increase in sales after the program. Since these are... Read More
1. Negotiate with e-zine publishers to get free or discounted ads by letting them join your affiliate program and earn commissions on the ad you run.2. Build up the number of people that join your free affiliate program quickly by temporally offering your product for free to the people that... Read More
Have you ever tried to explain to someone what you actually do as part of the sales profession? I'm talking about what you do, not what your company does or what your value proposition is, but what YOU do day in and day out as a sales professional?To be a... Read More
Solving people's and organization's problems is ultimately what business is all about. Effective selling involves defining your existing or potential customer's problems. If properly "sold", a sales prospect will have his problems solved with your company's products or services. To be successful at selling, you must systematically approach customers with... Read More
"Yeah right!" I thought to myself as I started to turn off the TV after hearing that the show was about a dancing horse.I couldn't imagine watching a documentary about a dancing horse and its rocky road to success. I was very skeptical but curious enough to see if this... Read More
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Many of us in sales are taught to believe that... Read More
Here's an idea on how to make reading the daily... Read More
If your mind is set, you will be unable to... Read More
It is always important that you use the right terms... Read More
You do have a "Pipeline" don't you? You know, the... Read More
We are all in sales. We all selling in every... Read More
It pays to be specific. I believe that statement is... Read More
1. Be on time. In fact, arrive a few minutes... Read More
How did you do this past year on your sales... Read More
"Selling worth doing is worth doing badly ? at first!"... Read More
Sales drive revenues, and revenues drive companies. Companies, then, are... Read More
In this article, I would like to talk about the... Read More
Setting prices is a dilemma most service business owners encounter... Read More
I am a big believer that great salespeople generally realize... Read More
The telephone is still the best and most effective way... Read More
We all have something in our past we believe someone... Read More
You must be able to coordinate your sales talk to... Read More
Just a few critical distinctions can supercharge your communication skills:1... Read More
As a trainer, you will be able to see a... Read More
Have you ever wondered how in the heck you're going... Read More
Want to increase sales within your company? It's not as... Read More
Too many sales letters are shaped into paper airplanes and... Read More
"Yeah right!" I thought to myself as I started to... Read More
Most people tremble when they hear the word "sales".This explains... Read More
1. Add a no-fee interactive game to your web site.... Read More
What does it take to be a WINNER during these... Read More
Do you invite your prospective customers to ask questions ...or... Read More
Although David has been a graphic designer for a decade,... Read More
Ever thought to yourself, "If only my team members would... Read More
I have found that the best sales people are the... Read More
I put together this little article because, although basic, we... Read More
You could just send out your brochure to potential customers... Read More
What's that you say? You can't sell?Oh, you must be... Read More
Did you ever meet someone with whom you just clicked?... Read More
Imagine you've just thrown a rock into a pond. SPLASH!... Read More
We all make mistakes and some salespeople seem to make... Read More
This is a stupid question but it has to be... Read More
Ever thought to yourself, "If only my team members would... Read More
What to do when you win or lose.You have given... Read More
One of the best projects to undertake as an online... Read More
If you have problem attracting new customers, the sales marketing... Read More
Solving people's and organization's problems is ultimately what business is... Read More
Most people tremble when they hear the word "sales".This explains... Read More
Imagine...you inquire about a product. The salesperson does everything right.... Read More
Selling arwork is easy when you follow a road map.... Read More
Would you like to multiply your web site sales? Or... Read More
Have you ever wondered what type of saleswoman you are?... Read More
There are always some great, fast and easy ways to... Read More
In sales, you can work one of two ways. You... Read More
Salesmanship is the force that moves business. Without it all... Read More
Through out our career and lives we regularly get an... Read More
There is a car commercial running were a husband is... Read More
Trade shows are so obvious. You go. You hand out... Read More
From a customer's perception, it's easy for a salesperson to... Read More
Although David has been a graphic designer for a decade,... Read More
You deal with rejections, frustrations, disappointment, and possibly disrespect on... Read More
There is no magic pill, trick, teqnique, system or secret... Read More
Facilitating the buying process can be very straightforward and fairly... Read More
"Selling worth doing is worth doing badly ? at first!"... Read More
Every sales presentation should start with the approach, or introduction.... Read More
In sales we do tend to become focused upon our... Read More
I am writing this at the Philadelphia Airport on my... Read More
For many individuals in business the hardest part is selling.... Read More
The art of backend sellingThe backend sale can be more... Read More
Let's face it when it comes to cold calling many... Read More
The purpose of any business is to bring in customers,... Read More
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