Here's the Scenario...You're at a trade show. Out of town. It's probably an unfamiliar city. Maybe an exotic locale. Lots of strangers. There's a client or two. A couple of buddies. Lots of opportunities to do business. Lots of opportunities to get yourself in a bind.Here's how to stay out... Read More
Performance and behaviour management is by far the most difficult aspect of any manager's job and the reluctance to 'grasp the nettle' when performance or behaviour issues emerge is certainly a concern in many organisations. But at the end of the day that is what managers are paid to do... Read More
TIME, MONEY, HASSLE - You can make a sale on one of the Three Little Words, but when you sell on two of the three, you'll have a very loyal client.You've have product training and sales training, you reviewed your company's web site and literature, you understand the demonstrations, and... Read More
You've probably heard of focus groups. It's a tool that the big guys use to quickly test a new product or service or to get fast feedback from potential customers. Focus groups do not provide real, actionable information but are great for what I call "clue hunting." For example, I... Read More
Microsoft has used this online sales secret to become a giant, and the greatest software company in the world.How about you?What are you waiting for?The secret is bundling your products.An effective way to increase your profits and sales is to bundle many products or services together into one package. This... Read More
Are your people consistently following your procedures? Each year, organizations lose thousands of dollars through common mistakes and lapses in usability. But what does that mean for business owners and executives?Ask yourself:Are your required actions described thoroughly and accurately, or are the details left open to interpretation?Is your content consistent... Read More
Budget Guidelines for Trade Show MarketingB'techa didn't know - Trade shows are the second largest expenditure of corporate marketing dollars in the US. Only the field salesperson costs a company more.How much of that money is wasted? Oodles - if you don't know what you're doing and how to track... Read More
Many people today simply prefer the convenience of paying by credit card. If you want their business, you must be able to accept their credit-card payments. In part one of this series we will discuss why you should accept credit cards, and the basics of getting merchant status. Part two... Read More
Coaching is about finding out the cause of poor performance or behaviour and discussing with the team member how to put it right.The team member might respond immediately to coaching and improve the situation. However the improvement wont always be permanent and you may have to do further coaching.When I... Read More
Does the competition drive you crazy? Are they relentless about taking your clients away? Are customer loyalties becoming a thing of the past?In our ever changing world, it seems securing business these days comes down to, who will provide the most services at the lowest possible price.To add insult to... Read More
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The objective of an incentive is to incite action within... Read More
It is very easy to fall into a trap with... Read More
While heading home at day's end, you begin reflecting on... Read More
Small to medium companies that want to increase sales or... Read More
I don't know about your business but in my experience... Read More
Bill Borders stepped up onto the podium. He had just... Read More
"We're in the relationship business?...airplanes are what we use to... Read More
1. LOOKING for a "quick fix" to close more sales... Read More
In the 30-plus years I spent working in advertising and... Read More
Because of corporate downsizing, many people have been laid-off or... Read More
Your ability to write an effective and persuasive business proposal... Read More
Are your people consistently following your procedures? Each year, organizations... Read More
I recall a heated discussion with a sales director some... Read More
Snowflakes are beautiful!For the Winter Holiday sales season handcrafted snowflakes... Read More
I remember moving my family to Argentina as Vice President... Read More
The way we do business has changed dramatically over the... Read More
Question: What do the following have in common?- I spend... Read More
There are several types and sub types of people in... Read More
Design and Implementation of a new Sales & Marketing campaign... Read More
The old adage in selling has always been, "Find out... Read More
If you really want to secure government contacts at the... Read More
Leadership, like class, is hard to define, but easy to... Read More
As a previous owner of a Franchise I know the... Read More
Do you know anyone who regularly wins bids? Or can... Read More
Although I never met the man, I imagine Lou Boudreau... Read More
You've probably heard of focus groups. It's a tool that... Read More
How high is your sales trust factor?Is it higher than... Read More
I was in the depths of a major depression. As... Read More
Imagine you run a pizza parlour. You have all these... Read More
Money is the only thing that motivates a salesperson, right?... Read More
In a small midwestern town, the local high school of... Read More
Microsoft has used this online sales secret to become a... Read More
I recently began doing training in the banking industry. Across... Read More
If you want to maximize your sales performance, take a... Read More
In today's 24/7 driven business word, accountability is becoming a... Read More
Small to medium companies that want to increase sales or... Read More
If you really want to secure government contacts at the... Read More
So you have a boss who dumps all over you... Read More
In 2000 a computer distributor hired me to help them... Read More
Here's the scene. You're at the trade show, having a... Read More
Remember in the last message we talked about your directional... Read More
Snowflakes are beautiful!For the Winter Holiday sales season handcrafted snowflakes... Read More
Targeting is the process of selecting high potential customer accounts... Read More
In a small midwestern town, the local high school of... Read More
There's a new year beginning now - the school year.... Read More
Where is our success? Although there have been improvements, over... Read More
Sales managers frequently approach me for advice on how to... Read More
If your letter writing and phone calls have all failed... Read More
Sales forecasting is the process of organizing and analysing information... Read More
Good sales people can close, but few "step up" for... Read More
Money is the only thing that motivates a salesperson, right?... Read More
Many people believe that the main reason for representatives leaving... Read More
I just finished a phone call with a potential client... Read More
This month I want to share a success from a... Read More
Do you need help overcoming sales objections? Do you sell... Read More
This week's article is my response to a question by... Read More
What does it mean to be an "effective executive"? Well... Read More
Be clear about where you are now. Audit your strengths... Read More
The old adage in selling has always been, "Find out... Read More
Bill Borders stepped up onto the podium. He had just... Read More
There are several types and sub types of people in... Read More
I don't even like saying the word d---------g. I have... Read More
Question: What do the following have in common?- I spend... Read More
Recently I stumbled across some notes that I had kept... Read More
The way we do business has changed dramatically over the... Read More
Your sales are down and leads are rare. The phone's... Read More
Sales Management |