How to Build A Steady Stream of Customers--Step One

The success of a small business depends upon a steady stream of good customers. To build that stream of customer a business owner must examine five critical points in their business operations. This is the first in a series of five articles that examines those critical points.Target Your Customers---The Key... Read More

If I Wanted To Sell For A Living, I Would Of Majored In It In College

By a show of hands, how many of you grew up as a kid saying to yourself, "I can't wait to grow up until I become a salesperson"?Why do people go into sales? Here are some reasons people have given to me and sales managers when they apply for a... Read More

Needs Based Selling

I am sure you are familiar with the phrase, "I could sell ice cubes to an Eskimo." First, allow me to personally congratulate anyone out there who has sold ice cubes to an Eskimo, for I believe this to be quite a difficult task to accomplish.You would have to be... Read More

Dead Silence From Your Prospect: The Worst Sound Of All

Could this be the worst moment in your selling cycle?You've done all the right things with your prospect:? You've identified a real need and developed a reasonably solid relationship.? You've determined that your prospect is interested in your solution.? You've had a couple of great meetings or conversations that let... Read More

A Pause For Thought

You can have your cake and eat it.What is it that makes the sale of information products so appealing?Is it the fact that the only storage space required is a minute spot on your computer's hard disc.Perhaps it is because even when you have sold it, you still have it,... Read More

Define Your Best Customer

To be more effective at developing relationships, one should always take time to describe their best customer. This is the customer that gives you the biggest bang for your buck. This customer is the one that pays bills on time, uses you exclusively for all their business needs in your... Read More

An Introductino to Insurance Lead Generation

It is vital that insurance salespeople have a steady stream of leads. Often, people don't even know about a particular type on insurance and it is up to a salesperson to explain it to them. The salespeople must have good leads in order to know who may be more open... Read More

At-ti-tude, n

At-ti-tude, n.One of Webster's dictionaries describes the word attitude as:a mental position; the feeling one has for oneself.Your attitudes are mindsets-or points of view based on what you believe to be true about life, other people and yourself.The $elling Edge®, Inc. has taught thousands of selling professionals how to consistently... Read More

?The Power Of Consumer Opinion, & How To Profit From It!?

Selling is just a whole lot easier when you know what people really want.But unless you're psychic, or know how to do the Vulcan mind meld, "getting into their brains" is HUGE!I can't tell you how many times I've racked my brain trying to make sense of consumer opinion, &... Read More

Lead Companies, Eight Features To Consider

So now the time has come to invest in Lead companies, but how do you know which one is the right one for you?When I was a new loan officer, finding a lead company was not easy, I can remember logging onto Yahoo, typing in the key word "mortgage leads"... Read More

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Stop Talking - Start Selling

Selling is not talking. It's listening. You may have heard... Read More

Five Things More Important to Buyers than WHAT Youre Selling - I

Article I of a two-part series.No matter what customers say... Read More

People Buy People So Sell On Relationships

(Objection handling tips excerpted from Objections! Objections! Objections!)People buy people.... Read More

Closing Sales Is Not A Problem, It?s A Process

In my opinion, the most overrated topic in sales training... Read More

Persuading Learners to Buy: 7 Groups

There are seven major reasons why adults continue their pursuit... Read More

Top 10 Ways to Sell your Product or Service While you Sleep - Part 1

Have you wasted valuable time and money on promotion that... Read More

The Relationship Between Colour & Sales

Make no mistake that emotions are the driving force behind... Read More

Dont Call Me

The March, 2004, issue of Psychology Today reports on an... Read More

Selling the Difficult: How to Sell What People Dont Understand How to Buy

I'll play a seller, using conventional selling methods, selling something... Read More

Three Big Ol Tips for Better Sales Letters

Growing up in the South, I used the phrase "big... Read More

Lance Has What It Takes

Lance has what it takes and then some.Did you know... Read More

Going Global: Communication Across Mental Boundaries

A completed communication consists of a sender and a receiver.... Read More

Going Back To Get Ahead

Have you ever run DOWN an escalator that was going... Read More

Writing Effective Sales Messages

A sales letter is a document designed to generate sales.... Read More

How to Reach Purchasing Agents of Big Corporations

Now business owners and sales professionals can develop a Faster... Read More

Take the Contract with You

I learned something very interesting this week. Thankfully, what I... Read More

Finding a Used Mannequin

Many stores on a budget choose to buy a used... Read More

10 Incredible Ways To Sell Your Products Now

1. Make your reader visualize they have already bought your... Read More

How to Build Sales With Extended Benefits

An area that can become profitable for many businesses in... Read More

How to Build A Steady Stream of Customers--Step One

The success of a small business depends upon a steady... Read More

Get the Most Out of Your Current Customer

The customers you already have could be your biggest lead... Read More

Selling -abilities : Part 2

In the last article... Read More

Building an Action Plan

Going into your workday and waiting for things to happen,... Read More

A Look at Child Mannequins

Not all mannequins are made to look like full-grown adults.... Read More

Another Warm Lead

Saturday morning, I sat in my pajamas, sipping strong, black... Read More

Tapping The Potential Of Your Customers

Business owners of long standing know the cardinal rule "take... Read More

Get The Help You Need With Fund Raising Ideas

There are many fund raising ideas on the market today... Read More

Your Best Friend - The Phone

We all know that you can't earn your commission until... Read More

How Improve Conversion Rates

Do you know your conversion rates? Conversion rate is the... Read More

Peak Performance ? What You See Is What You Get!

Would you like an easy way to track the performance... Read More

Leveraging Yourself Up To Executives When Selling

The fastest way to get a decision made is to... Read More

An Introductino to Insurance Lead Generation

It is vital that insurance salespeople have a steady stream... Read More

Marketing Conversations, And Conversation Stoppers

Where many marketing conversations get off-track are the ones you... Read More