It's early January 2004. The Green Bay Packers are just 72 seconds away from their fourth NFC Championship game. They have a three-point lead over the Philadelphia Eagles, who face an impossible fourth down and 26 yards on their own 28-yard line. All Green Bay has to do is hold... Read More
We all have people whom we find difficult. We don't understand them, connect with them, or even talk comfortably with them. But, when we own a one person business, seeing someone as difficult gets in the way of our selling effectively and their buying wisely.It is easy to blame the... Read More
Sometimes we can all use a friendly reminder to keep us from backsliding into old ways of thinking about selling that lead us down the wrong path with potential clients.I was inspired to write this article after a few coaching sessions with a client named Michael, who sells a technology... Read More
John Di Lemme on "Miracles are your responsibility"Miracles are your responsibility! What does that mean? Simple...You have a responsibility to create miracles in your own life. The responsibility lies on your shoulders. You cannot blame anyone else, and you can't look outside of yourself for someone else to create the... Read More
I was sitting at my desk last week when my phone rang. I picked it up and said, "This is Ari with Unlock The Game." The woman on the other end of the phone said, "Hi, my name is Julie Jackson, I'm with XYZ company and we are a...and we... Read More
Want to build a successful incentive program for your company? Have you dreamt about finding ways to have more fun at work and still see BIG results? At the heart of every employee incentive program is the ability to motivate and reward your team for excellent performance. In this article,... Read More
To be effective your sales letter must be opened, read, believed and acted upon. In order to do this it must attract attention, warm the interest of the reader, create a desire for your product or service and cause your prospect to take positive action.An effective sales letter, not surprisingly,... Read More
Some of the best sales people I have ever met, were able to meet all of their sales goals without ever selling a thing. They simply recommended their products to their customers.They were able to do this because they spent years building their book of business.Whenever a current customer walked... Read More
Obtaining merchant status will help to increase your sales. Consumers are becoming creatures of convenience; when dealing with businesses-large or small-they desire ease of transaction. That most frequently translates into the ability to pay for services rendered or product purchases via credit card. Small businesses are often denied merchant status... Read More
Doing business over meals is a ritual that has existed for centuries. Taking clients to breakfast, lunch or dinner has long been an effective way to build relationships, make the sale or seal the deal. These business meals are essentially business meetings. Knowledge of your product or your service is... Read More
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Obtaining merchant status will help to increase your sales. Consumers... Read More
There are many ways to sell and have fun doing... Read More
"I'd love to work with you, but?"How many times have... Read More
Consulting Vs Selling, How we can make sales by not... Read More
Britney Spears has recently caused controversy with suggestions that the... Read More
A lot of people are very intrigued by the idea... Read More
How many sales opportunities have you lost to competitors who... Read More
Sales information resource Just Sell, calls caring "sales love". Here's... Read More
This is a stupid question but it has to be... Read More
Let me create a picture for you. This is the... Read More
In the last decade, the Internet has become a major... Read More
Why do we get into sales? Typically it is two... Read More
Many participants in my programs ask how to deal with... Read More
Selling With Purpose What is it about selling that makes... Read More
Manufacturers and distributors are rolling out more sales incentive programs... Read More
Whenever I speak with new salesreps and entrepreneurs, I hear... Read More
Yesterday I received a call from a financial planner named... Read More
At-ti-tude, n.One of Webster's dictionaries describes the word attitude as:a... Read More
GIVING Vs "SELLING"Never lose sight of the importance of providing... Read More
What do people buy? They don't buy your wonderful presentation.... Read More
We use only 5% of God's given potential, 95% of... Read More
Many mannequin manufacturers sell their mannequins in wholesale. This means... Read More
Everyone wants the best possible value in every transaction, but... Read More
Could casual Friday be undermining your leadership ability?One of the... Read More
On an introductory call, how do you gather all of... Read More
What do you think it is? Many experts insist it's... Read More
Any company that relies on selling a product or service... Read More
Remember those school exercises that started "Compare and contrast....yada yada... Read More
Value is in the Eye of the BeholderSales today is... Read More
We would all like to think that our product or... Read More
Some businesses flourish while others slowly fade away. There's usually... Read More
It's early January 2004. The Green Bay Packers are just... Read More
Sales letters, sent via e-mail or snail mail, are an... Read More
BackgroundThere's a conundrum that currently exists between the customer and... Read More
At-ti-tude, n.One of Webster's dictionaries describes the word attitude as:a... Read More
I would like to share a disturbing little secret with... Read More
I was a lucky kid when I grew up. Lucky,... Read More
Picture this scene from the 1984 smash comedy movie from... Read More
Is cold calling dead? And if laws are being passed... Read More
Several years ago I worked with a CPA who wanted... Read More
A lot of people are very intrigued by the idea... Read More
Who likes cold calling? Most salespeople don't like cold calling,... Read More
JOHN DI LEMME ON "5 + 5 = Your Dream"... Read More
Here's a chilling thought. If you were to die tomorrow,... Read More
To be more effective at developing relationships, one should always... Read More
Color psychology is the biggest question I receive on a... Read More
Hi, I'd like to discuss the most powerful words you... Read More
A white paper supports PR, marketing and sales because it... Read More
When I first started out as a loan officer, one... Read More
Britney Spears has recently caused controversy with suggestions that the... Read More
Many mannequin manufacturers sell their mannequins in wholesale. This means... Read More
In my opinion, one of the biggest skills of being... Read More
When I ask salespeople to define what a gatekeeper is,... Read More
"I'd love to work with you, but?"How many times have... Read More
Do you know why your customer won't buy? You've given... Read More
Last issue we talked about what motivates people to buy... Read More
GIVING Vs "SELLING"Never lose sight of the importance of providing... Read More
It is a basic tenet of behavioral psychology that people... Read More
"Open-source" is typically found in the Information Technology area as... Read More
What do you think it is? Many experts insist it's... Read More
It may sound funny, but honestly, if you're opening up... Read More
There are several ways to get your information into the... Read More
Selling a service isn't the same as selling a product.... Read More
WHY ARE YOU WRITING THIS BROCHURE OR SALES LETTER? A... Read More
Your prospect is in the market for a widget, just... Read More
Sometimes we can all use a friendly reminder to keep... Read More
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