There are 3 ways to grow any business:- Get more customers- Get more from each sale- Sell to each customer more frequently.That's it - everything else boils down to some variation of these 3 activities.Most owners and most managers want to grow their business. Most of them concentrate exclusively on... Read More
Over the years, many prospects have hidden behind their well-trained secretaries to prevent interruptions from persistent salespeople. But in today's electronic world, voice mail systems have frequently replaced the human gate guard.In surveys we have conducted, we have found that salespeople's inability to get busy prospects to return their calls... Read More
After reading and researching thousands of books, articles and other resources on communication, first impressions, networking and conversation, I've learned one thing: none of them address what approachability means. Or maybe they just don't take the time to define it, stress its importance and offer suggestions on how to maximize... Read More
I learned something very interesting this week. Thankfully, what I learned was really at no one's expense. What I learned is that when you are on a sales call and you believe there is a possibility (even a remote one) that you may close, always take your contract or letter... Read More
We would all like to think that our product or service is flawless. More importantly, we would like for others to believe that as well. But no matter what you sell, a drawback (sometimes several) will always exist, even if only in the mind of your reader-prospects. Either way, you... Read More
How much extra money could you make by closing just one or two additional sales a day? You can double, or even triple, the effectiveness of your telephone selling by showing prospects why they should buy from you, instead of just telling them.Clients and prospects are visually oriented. They process... Read More
Color psychology is the biggest question I receive on a regular basis. The reason being is it's importance. Color is a trigger that is associated with traditions and used in marketing over the years so well that they must be honored or sales are lost.Color will also trigger reactions. It... Read More
We all learned in Sales 101 we must follow up with our prospects until they buy. Unfortunately, while we're busy trying to make all these follow-ups, some very fine prospects who are ready to buy now are flying under our radar.The trick in sales is to talk to buyers. Rather... Read More
BackgroundThere's a conundrum that currently exists between the customer and the seller in financial services. The customer buys and the seller sells. The customer is focused on their wants as much as needs, and whilst the seller often says they are focused on the customer's needs, all too often the... Read More
When I first started out as a loan officer, one of the things I found to be the toughest, was taking an application over the phone. I just didn't seem to have the skills, nor did I have a plan. I was literally calling people on the phone and saying... Read More
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If you plan to do sell your product or service... Read More
Offering gift certificates is an excellent way of increasing sales... Read More
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A few days ago, I was signing copies of my... Read More
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A Simple TruthDo you have the right stuff?Are you consistent... Read More
Lead Generation is vital to all businesses. All companies try... Read More
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How many of you made as much money as you... Read More
Many mannequin manufacturers sell their mannequins in wholesale. This means... Read More
Hello, do you have a website and sell something on... Read More
Selling--a word that strikes terror in writers and professionals. We... Read More
We use only 5% of God's given potential, 95% of... Read More
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I really just don't get it.How can so many businesses... Read More
We are complex. We confidently assert that we are independent... Read More
Always give a reason for the sale for credibility. 1.... Read More
I am sure you are familiar with the phrase, "I... Read More
1. Mail to your customers more often. If you are... Read More
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For two winters I heated my house with an old... Read More
A mannequin head is a life-size head that includes all... Read More
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When was the last time you thanked your customers?This often... Read More
One of my first internship jobs as a college student... Read More
Steps - it is unrealistic for most salespeople to expect... Read More
Lance has what it takes and then some.Did you know... Read More
Everyone wants the best possible value in every transaction, but... Read More
(Objection handling tips excerpted from Objections! Objections! Objections!)People buy people.... Read More
Female mannequins are very common in clothing stores. They are... Read More
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I know, don't groan. You have to do them if... Read More
There are many fund raising ideas on the market today... Read More
At-ti-tude, n.One of Webster's dictionaries describes the word attitude as:a... Read More
This article is meant to inform. Please don't construe this... Read More
Sometimes we can all use a friendly reminder to keep... Read More
Your job as an event planner doesn't stop with the... Read More
"If you do anything foolish or try to get out... Read More
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