Your proposal is selling for you when you're not there, so it must reflect your standards of professionalism.Like it or not, sales proposals are a tool of the trade, and writing a well-crafted proposal can mean the difference between winning and losing a client's business, especially if you are selling... Read More
A Simple TruthDo you have the right stuff?Are you consistent in your business?Do you build relationships easily?Are you approachable?I'm writing this E-letter aboard American Airlines flight # 2005 from Atlanta to Miami, and then on to my final destination Tampa International Airport.For the last three days I've been attending the... Read More
In my opinion, the most overrated topic in sales training is the subject of closing. In year's past, it seems the object of most sales training courses was to fill the heads of participants with as many closing techniques as possible. The logic was simple, if the "Ben Franklin" close... Read More
We all know that you can't earn your commission until you make the sale. Furthermore, you can't make the sale without the order, and you can't write the order until you have a product presentation scheduled. Finally, you can't have a presentation until you make the infamous CALL to schedule... Read More
At 21 years, just out of Business College, I went into the mail-order business. Spent 4-1/2 years in this venture and learned many valuable lessons about building customer relationships. #1 is TRUST. Folks like to buy from someone who is dependable and responsible.... with integrity.... one who "walks" their "talk".You'll... Read More
Most people who consider trade show planning think of it in terms of logistics planning. In other words planning for details like finding an exhibit, producing graphics, shipping the exhibit to the show, ordering services, etc.But seeing the full potential of a trade show program for your company requires a... Read More
Imagine being in a crowded concert or bar. All of a sudden, a fight breaks out between two men who've had too much to drink.You happen to be a few steps away, and the next thing you know, one of the men turns to you and looks as if he's... Read More
An important part of your business plan should be to generate a steady stream of qualified leads. Making sure that leads flow into your "pipeline" will be one of the most vital aspects of your overall business. This will be particularly true if your business is network marketing. You need... Read More
BackgroundThere's a conundrum that currently exists between the customer and the seller in financial services. The customer buys and the seller sells. The customer is focused on their wants as much as needs, and whilst the seller often says they are focused on the customer's needs, all too often the... Read More
The USP (Unique Selling Proposition) is based on the assumption that if you can't be better than the competition then being different will usually suffice.It is true that most businesses scrape by in the midst of mediocrity. The bosses of these firms see an industry or profession that looks lucrative... Read More
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Part I of this article explored how strategies of Neuro-Linguistic... Read More
A key method of our survival in the business and... Read More
In the last article... Read More
How do you get people's attention and build their interest... Read More
Hi, I'd like to discuss the most powerful words you... Read More
Any selling approach that lacks a proven strategy, a practiced... Read More
So it's finally come time to sell the business. After... Read More
I'll play a seller, using conventional selling methods, selling something... Read More
The customers you already have could be your biggest lead... Read More
To be more effective at developing relationships, one should always... Read More
"THE ANSWERS (1 - 5) ARE HERE!!!"Question 1) List the... Read More
"Open-source" is typically found in the Information Technology area as... Read More
By a show of hands, how many of you grew... Read More
This issue's topic was suggested by a sales rep for... Read More
I've been training in countries outside the U.S. recently, and... Read More
Its official. The news just came out. Yes, we are... Read More
The question: "When should a growing company slow down its... Read More
If you live in England then you will already be... Read More
Last issue we talked about what motivates people to buy... Read More
This is an important and potentially profitable piece of advice.... Read More
Imagine being in a crowded concert or bar. All of... Read More
I just bought six square pieces of spongy fabric for... Read More
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How many times have you heard that you gotta get... Read More
Have you wasted valuable time and money on promotion that... Read More
So now the time has come to invest in Lead... Read More
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So often sales men and woman are the very people... Read More
Offering gift certificates is an excellent way of increasing sales... Read More
Obtaining merchant status will help to increase your sales. Consumers... Read More
If you need to hold a fundraiser and don't know... Read More
The need for good proposals - the business kind, not... Read More
Everywhere I turn, I'm being asked to weigh in on... Read More
Picture this scene from the 1984 smash comedy movie from... Read More
How much extra money could you make by closing just... Read More
This is an important and potentially profitable piece of advice.... Read More
After completing a workshop on personal productivity or time management,... Read More
Long-term sales success has less to do with skills or... Read More
1. Mail to your customers more often. If you are... Read More
Several years ago I worked with a CPA who wanted... Read More
Manufacturers and distributors are rolling out more sales incentive programs... Read More
When I first started out as a loan officer, one... Read More
Steps - it is unrealistic for most salespeople to expect... Read More
Products for sale need to be displayed in a manner... Read More
When you think about ways to gain repeat business from... Read More
With hundreds of direct sales companies out there, how do... Read More
It is fairly common for real estate companies and mortgage... Read More
Have you ever gotten frustrated when you realize that your... Read More
Direct sales can be your ticket to a profitable home-based... Read More
In some situations, attempting to intimidate the other person will... Read More
A conversation: The Salesperson: "I don't cold call-I want to... Read More
The headline that appears over the salutation in a fundraising... Read More
The largest sale that I ever closed was negotiated over... Read More
I'm not a baseball fan. Never have been. In fact,... Read More
You stand there, in front of your great presentation material,... Read More
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Imagine being in a crowded concert or bar. All of... Read More
Psychological Tricks in Selling By Stephen Bucaro In this article,... Read More
The formula for defining a "profession" is similar throughout many... Read More
If you plan to do sell your product or service... Read More
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The other night I was watching a classic western from... Read More
This week's article is my response to a question by... Read More
Ever wish that your presentations could be as much fun... Read More
For the past months, maybe a year, I've been hearing... Read More
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