Zig Ziglar use to say in seminars and on tapes that nothing happens until someone sells something. I had never really understood how absolutely true that was until I got into franchising and saw how one franchise sale could add jobs to the economy, provide great service to a community... Read More
There are several ways to get your information into the decision maker's hands.Use "The Stealth Mail Method". You've heard the expression if it walks like and duck and quacks like a duck it's probably a duck. Everyday the gatekeeper sorts through the bosses mail just like you and I do.... Read More
Some businesses flourish while others slowly fade away. There's usually a good reason. Here are two examples. Bernadette, my wife, has a busy schedule. She will often call for a manicure at the last minute. She's been going to Carol's Beauty Shop and Day Spa for the past two years.... Read More
Your business is making profits, but where is the cash? It seems that someone has taken away your money. Your bank account is still the same, and your personal wealth is still the same. There must be someone that took your money. Based on my over 18 years of professional... Read More
In the last article I talked about different strategies for selling the 'reliability' aspect of your software or hardware. I mentioned how most high tech salespeople love to talk about their "-abilities": Reliability, Upgradeability, Compatibility and Expandability. In this article I want to discuss... Read More
Does your Sales Pipeline leak? If you answered no, you don't even understand the question. Every business' Sales Pipeline leaks to some extent. The question is: Have you done everything you can to ensure that it does not leak excessively? Do you even know what your Sales Pipeline looks like?Very... Read More
Here's a chilling thought. If you were to die tomorrow, would you have the same two regrets that many business people share?According to a study, just before people die, if they express any regrets at all, those regrets tend to fall into two categories. The bigger, by far, is regret... Read More
Robert Louis Stevenson said 'Everything in Life is Selling' and it is. Whether as a child you cry until you get what you want; whether as an adult you provide a service to your employer in return for payment; or whether as an individual you make sure that you look... Read More
Have you ever shopped at Walmart and thought... I need to get my products on those shelves. Did you spot the perfect place for your new product and think, Bingo, that's where my product will go. I think I'll give them a call.The truth is, Walmart receives hundreds of calls... Read More
* Are you sending e-mails to prospects instead of calling them?* Is e-mail your selling medium of choice because it lets you avoid the rejection that you dread when you make real cold calls?* Do you wait and wait for return e-mails from prospects that will give you the green... Read More
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With the dot.com revolution crushing once solid business models on... Read More
When a request for proposal (RFP) comes in, you get... Read More
"THE ANSWERS (1 - 5) ARE HERE!!!"Question 1) List the... Read More
Here are five sure-fire ways to guarantee you will not... Read More
I would like to share a disturbing little secret with... Read More
I wonder when we decided to become a sales person.... Read More
For the past months, maybe a year, I've been hearing... Read More
Once you have added a new customer to your book... Read More
It is important that organizations find other companies to do... Read More
Terminology / AcronymsABC figures: This is the independently audited sales... Read More
No matter how big or small your business is and... Read More
Even in this day of websites, many customers want to... Read More
Wherever you turn these days you'll find articles covering every... Read More
This is an important and potentially profitable piece of advice.... Read More
Your choice of materials for store fixtures includes wood, metal,... Read More
Testimonials are all-important to sell anything. You may already have... Read More
In my opinion, the most overrated topic in sales training... Read More
Back in the days when I sold for CTV and... Read More
"I was at your site for all of two minutes... Read More
After our first half-hour telephone coaching session, when asked what... Read More
The Importance of setting appointments is crucial to running a... Read More
If you have competitors, then you should have at least... Read More
Manufacturers and distributors are rolling out more sales incentive programs... Read More
The largest sale that I ever closed was negotiated over... Read More
What do people buy? They don't buy your wonderful presentation.... Read More
Imagine being in a crowded concert or bar. All of... Read More
Selling--a word that strikes terror in writers and professionals. We... Read More
Writing fundraising letters can be an effective way to request... Read More
Would you pay $12,500 to discover the keys to great... Read More
At-ti-tude, n.One of Webster's dictionaries describes the word attitude as:a... Read More
"If you do anything foolish or try to get out... Read More
Zig Ziglar use to say in seminars and on tapes... Read More
Last issue we talked about what motivates people to buy... Read More
If you plan to do sell your product or service... Read More
Some trainers and sales managers teach that there are prospects... Read More
First, recognize that motivation is an inside job. The word... Read More
Have you ever asked yourself, now how did I let... Read More
This issue's topic was suggested by a sales rep for... Read More
"I am Sam. Sam I am. Do you like green... Read More
What do you think it is? Many experts insist it's... Read More
Mannequins are primarily used in stores to display clothing. A... Read More
An attractive woman has a decided advantage as sales representative... Read More
Who among us is not already up to here with... Read More
Do you hang up on telemarketers? 9 times out of... Read More
"How do you create a perceived value to differentiate yourself... Read More
Keeping the 80/20 rule in mind; that is that 80%... Read More
No matter what you sell--products, services, or causes--one of the... Read More
Last issue we talked about what motivates people to buy... Read More
Prospecting is the engine that propels anyone in sales. Without... Read More
Here are four simple things you can do to take... Read More
You are the productWe're all in the selling business whether... Read More
"Hello, is (pause) puh-TREE-shuh home?"So started my weekend lesson in... Read More
Just about every clothing store uses mannequins. There are many... Read More
If you live in England then you will already be... Read More
In the work place, the amount of good things that... Read More
Not all mannequins are made to look like full-grown adults.... Read More
"If you do anything foolish or try to get out... Read More
We use this method to find new cleaningcustomers, and it... Read More
Depending upon how much you enjoy writing, writing sales proposals... Read More
You have all seen them,the sales letters that never ends.... Read More
1. Mail to your customers more often. If you are... Read More
Freebees--Freebees--FreebeesWHY PAY, WHEN "YOU CAN HAVE IT FOR FREE?"There are... Read More
Selling a service isn't the same as selling a product.... Read More
While working with a new coaching client, I asked to... Read More
A few days ago, I was signing copies of my... Read More
Anyone that works in sales knows just how important it... Read More
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