The Hands On Approach

While living in the technology age where everything is computerized, digitized, and auto-responded, it is very easy to forget where we came from, and how all of this progress has almost completely wiped out the personal touch.In this article, I am going to discuss three different ways to reach out... Read More

If I Wanted To Sell For A Living, I Would Of Majored In It In College

By a show of hands, how many of you grew up as a kid saying to yourself, "I can't wait to grow up until I become a salesperson"?Why do people go into sales? Here are some reasons people have given to me and sales managers when they apply for a... Read More

Health Insurance Lead and Health Insurance Leads

Health insurance lead generation systems provide a stead stream of potential clients for health insurance brokers. Health insurance leads are considered to be people who may need health coverage to supplement the health coverage provided by their employer. A health insurance lead can also be someone who is self-employed and... Read More

Dress as Though You Mean Business

Could casual Friday be undermining your leadership ability?One of the cool things about working in a home office is that you can do business in torn jeans and a T-shirt because no one sees you but the dog. And Sparky believes in you no matter what you wear. Some people... Read More

Do You Know When You Are Being Sold To?

Britney Spears has recently caused controversy with suggestions that the ad campaign for her new fragrance range uses subliminal or hidden messages in its efforts to convince potential buyers. Advertisers have long been aware of the power of appealing to our subsoncious minds, so what methods exactly do they employ,... Read More

Casual Networking

What comes to mind when you think of networking -- cocktail parties? Shaking hands and exchanging business cards at a Chamber of Commerce events? Endless lines of people anxious to make you a customer? Sweaty palms and panic?Networking is not about how many business cards you can collect -- it's... Read More

Use Pain To Get Commitments

Whenever I speak with new salesreps and entrepreneurs, I hear a similar frustration: "I call a lot of prospects each week, most of which are really hard to get a hold of. When I do get someone on the line, I am thrilled just to talk to them. I sell... Read More

Never Stop Selling

The question: "When should a growing company slow down its sales function and focus solely on delivery?"The answer: "Never!"When fast growth is the focus of your company, the only constant is that you will always, and I mean always, need more sales. It doesn't matter how full the sales pipeline... Read More

Value Based Pricing, Not Price Cutting

Special Requirements for Reprint: we ask only that you include Paul's name and resource box, and keep all hyperlinks as live links.Complete Article with Resource Box at end:Value Based Pricing, Not Price CuttingThe oldest tactic in the world to get a sale moving is to cut the price.And it does... Read More

Selling: an art of a skill?

Selling is as much an art as it is a skill. The basics of the selling process can be learned by anyone, but the practice of selling is something that the super star sales people have brought to an art level.What gets them to that level?1. Superstars develop their own... Read More

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Sell More Products and Services with Testimonials

Testimonials are all-important to sell anything. You may already have... Read More

Packaging Maketh the Person

The multi million pound cosmetics industry is acutely aware of... Read More

Are You Scaring Your Customers Away?

"Hello, is (pause) puh-TREE-shuh home?"So started my weekend lesson in... Read More

How Many Ways Do You Have To Justify Your Price?

If you were selling a mansion, and you were selling... Read More

6 Creative Questions To Move From HOW Are You To WHO Are You

Imagine you just met someone new. The formalities of names,... Read More

Use Bundling To Increase Your Profits And Sales

Use Bundling To Increase Your Profits And Sales An effective... Read More

Needs Based Selling

I am sure you are familiar with the phrase, "I... Read More

To Sell Successfully, You Have to Be Willing to Be Different

We are complex. We confidently assert that we are independent... Read More

Do You Have Enough Prospects To Make Your Numbers?

Several years ago I worked with a CPA who wanted... Read More

The Benefits of Metal Store Fixtures

Your choice of materials for store fixtures includes wood, metal,... Read More

What Should I Charge?

People ask me, "What should I charge?"I say, "Ask your... Read More

Follow the Long Yellow Copy: Do Long Scrolling Sales Letters Work?

Have you ever sat through a movie and got to... Read More

Handling Objections

HANDLING OBJECTIONSSales presentation is not always going to be plain... Read More

Another Warm Lead

Saturday morning, I sat in my pajamas, sipping strong, black... Read More

Whats the Secret to Repeat Business?

When you think about ways to gain repeat business from... Read More

8 Part Strategy For Constructing Your Advertising Message

Strategies to help produce your brochure, advertisment or direct mail.... Read More

Want More Sales? Write A Barry Bonds Sales Letter

I'm not a baseball fan. Never have been. In fact,... Read More

If I Wanted To Sell For A Living, I Would Of Majored In It In College

By a show of hands, how many of you grew... Read More

Five Keys to Make Your Cold Calls Sizzle

Do you clam up on the telephone? An advertising rep... Read More

A Quick and Simple Tip For Gaining Customers

In the course of my career, I've had to deal... Read More

Count Down To An Advert

There are hundreds of books available to teach you how... Read More

Telling the Value Story

You arrived on time and completed your calculations. You worked... Read More

The Trusted Advisor Relationship: What Is It, and What Should It Be?

For the past months, maybe a year, I've been hearing... Read More

?The Power Of Consumer Opinion, & How To Profit From It!?

Selling is just a whole lot easier when you know... Read More

A Simple Truth - Authentic Sales Tip

A Simple TruthDo you have the right stuff?Are you consistent... Read More

Everything Follows the Pitch

If you asked me to point to the heart and... Read More

Mortgage vs. Real Estate Lead Generation

It is fairly common for real estate companies and mortgage... Read More

Secrets to Buying Without Being Sold

Have you ever asked yourself, now how did I let... Read More

A Look at Mannequin Heads

A mannequin head is a life-size head that includes all... Read More

Why I Hate (Most) Benefit Statements

Benefits are what motivate people to purchase from you, right?... Read More

Selling For Keeps

When you are in sales and you come across a... Read More

Know What You Are Selling As If You Were Buying It

Recently I wanted a new lawn mower as we have... Read More

Casual Networking

What comes to mind when you think of networking --... Read More