The need for good proposals - the business kind, not the marriage kind - struck me again a couple of days ago, when I received a poor proposal. I had talked on the phone with a sales rep, and then she followed up with a proposal.You know what? Her proposal... Read More
In my professional experience as a sales and marketing coach/consultant, I've had the opportunity to work with a number of small business owners on various issues related to sales and marketing. The owners who are struggling to keep their businesses afloat tend to engage in some, or all, of the... Read More
First, recognize that motivation is an inside job. The word motivate means to impel, inspire, hope, stimulate, incite, propel, spur, goad, move, induce, prompt, instigate, fire, provoke, actuate, cause, egg on, drive, excite, and to trigger. Don't wait for someone to motivate you, here are 15 ways you can motivate... Read More
Wherever you turn these days you'll find articles covering every business strategy and tactic available to man from how to make a great presentation to strategies for success all the way to negotiations and prospecting and getting a client to commit. But hardly anyone touches on the subject of breaking... Read More
Being a good listener requires more than just keeping quiet while the other person is talking. Do you hear everything that is being said? Do you understand it completely?Here are some tips on how to become a more effective listener:FOCUS in on the basic message. Try to pinpoint the main... Read More
Ahh. Selling. Sometimes, this is a word that is dreaded and feared by all but the most intrepid business owners. It seems that, even though we all know we need to "sell" our products and services, many of us feel fearful or anxious about actually doing so.These 10 tips are... Read More
As a business owner, I receive my share of sales calls in a given month. More often than not, I'm away from my desk or out of the office which means I end up listening to the messages instead of speaking directly with the sales person. Here are a few... Read More
Do you know your conversion rates? Conversion rate is the number of visitors to your site that take the desired action against the total number of visitors in a particular period or time. Research has shown that 60% of websites do not know their conversion rates. Then how do you... Read More
Our world of selling is closed off from other areas of business that continue to adopt and embrace new, efficient ideas. I was reminded of this recently while re- reading Seth Godin's "Permission Marketing." Here's a book that was intended for business owners and marketing executives, yet it provides a... Read More
Writing fundraising letters can be an effective way to request donations to a charitable cause. Letters are used for a variety of purposes and can be sent to a large number of people or a select few. The results of a writing a fundraising letter can vary greatly depending on... Read More
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In some situations, attempting to intimidate the other person will... Read More
Article I of a two-part series.No matter what customers say... Read More
An important part of your business plan should be to... Read More
Whether you're a conventional sales person, a professional ? such... Read More
While living in the technology age where everything is computerized,... Read More
Linda felt like she had reached a plateau in her... Read More
Sales is a critical part of any business, including non-profits.... Read More
"Sales Letter"... that's your web site's sales page. The page... Read More
Do you know your conversion rates? Conversion rate is the... Read More
Barter is becoming an increasingly popular method of commerce. The... Read More
1. When you make your first sale, follow-up with the... Read More
Can you close a sale in just seven seconds? If... Read More
You could just send out your brochure to potential customers... Read More
Ever had a party online or offline, and had guests... Read More
Prospecting is the engine that propels anyone in sales. Without... Read More
The above quote, "Eighty percent of success is showing up."... Read More
When I first started out as a loan officer, one... Read More
1. Settle On The Right Way ForwardThe purpose of your... Read More
What do the words that you use say about you?... Read More
As a result of providing marketing consulting, training and coaching... Read More
Sales letters, sent via e-mail or snail mail, are an... Read More
Ask any salesperson, "At what point in the selling process... Read More
Zig Ziglar use to say in seminars and on tapes... Read More
It's easy to spend days, weeks, or months speaking with... Read More
Have you ever wondered why some people use long sales... Read More
Have you ever met with, or talked to a prospect... Read More
On an introductory call, how do you gather all of... Read More
ReferralsA substantial part of your business can come from referrals.... Read More
Even in this day of websites, many customers want to... Read More
The largest sale that I ever closed was negotiated over... Read More
Britney Spears has recently caused controversy with suggestions that the... Read More
WHY ARE YOU WRITING THIS BROCHURE OR SALES LETTER? A... Read More
First, recognize that motivation is an inside job. The word... Read More
The purpose of a 1- or 2-hour seminar is to... Read More
According to the Direct Marketing Association, in 2003 U.S. direct... Read More
Ever wish that your presentations could be as much fun... Read More
TELEPHONE TECHNIQUESSelling face to face is different from selling on... Read More
Any company that relies on selling a product or service... Read More
Sales information resource Just Sell, calls caring "sales love". Here's... Read More
Mannequins are primarily used in stores to display clothing. A... Read More
What do the words that you use say about you?... Read More
"Hello, is (pause) puh-TREE-shuh home?"So started my weekend lesson in... Read More
When buying something, you can buy in one of two... Read More
After reading and researching thousands of books, articles and other... Read More
HANDLING OBJECTIONSSales presentation is not always going to be plain... Read More
1. When you make your first sale, follow-up with the... Read More
What can strike terror into the heart of even the... Read More
Ever have a prospect start out your sales call by... Read More
When it comes to buying mortgage leads, there are many... Read More
Color psychology is the biggest question I receive on a... Read More
Back in the days when I sold for CTV and... Read More
Your job as an event planner doesn't stop with the... Read More
As a result of providing marketing consulting, training and coaching... Read More
"I was at your site for all of two minutes... Read More
"Which is your best CD?"Ever get that question? My band... Read More
Prospecting is the engine that propels anyone in sales. Without... Read More
In my opinion, one of the biggest skills of being... Read More
If you live in England then you will already be... Read More
If you have competitors, then you should have at least... Read More
Do you know your conversion rates? Conversion rate is the... Read More
Business owners should be more like doctors.Forget selling and start... Read More
For centuries ? at least since the serpent convinced Eve... Read More
Do you have 5, 10, or 20 years of sales... Read More
For the past months, maybe a year, I've been hearing... Read More
Everyone wants the best possible value in every transaction, but... Read More
Offering gift certificates is an excellent way of increasing sales... Read More
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