I Don?t Want To Be Sold; I Want To Buy
I went shopping for clothes today.My plan was to buy a navy blue sports coat, a couple of shirts and ties and maybe a pair of black shoes.Understand that as a sales trainer, I want people to ask me to spend my money. I'm not going to buy unless asked.... Read More
More Cleaning and Janitorial Customers Using Yahoo
We use this method to find new cleaningcustomers, and it is virtually free. Included is a link you can change the search parameters to what ever you wish, in any town or city you wish. In this example we are using Real Estate Agents in Chicago.So heres how it works,... Read More
How to Buy Wholesale Store Fixtures for Your Business
It may sound funny, but honestly, if you're opening up your own retail store the last thing you'll ever want to do again for the rest of your life is buy anything retail -- especially if it's for your own store. Buying your store fixtures wholesale is not only mandatory... Read More
Getting Referrals
ReferralsA substantial part of your business can come from referrals. The key is to provide extraordinary customer service and educate your clients and influencers to this fact. You must actively cultivate referrals; otherwise you're just leaving it to chance.Referrals Start with Great ServiceThe foundation of great referrals is great customer... Read More
Model Dell: The Art of the Affiliate Coupon
Along with having an innovative supply chain, there's another reason Dell is the largest computer company in the world. They always offer great coupon codes to online affiliates that let the buyer "in" on deals that they otherwise wouldn't get.By offering coupon and discount codes that are both new promotions... Read More
Ten Tips for Choosing the Right Direct Sales Company
Direct sales can be your ticket to a profitable home-based business. There's low risk and low overhead - and you'll find lots of conversation, creativity, and cooperation among the company's representatives. But how do you know which company is right for you? Here are ten things to look for as... Read More
The Benefits of Display Mannequins
Mannequins are primarily used in stores to display clothing. A display mannequin is usually a full-size dummy in the shape of a person. A display mannequin will normally include all parts of the human body including a head and feet. Display mannequins can be made of several different materials, including... Read More
Your Clients Buying What Youre Selling
Linda felt like she had reached a plateau in her cleaning business. For the past 3 years, she'd run the same ads in the same publications with the same results. She would generate enough new clients to make up for the ones she lost due to normal attrition, but she... Read More
Customer Loyalty in the Technology Industry
For technology companies, service after the sale has emerged on equal footing with innovation as a competitive advantage.As technology-related products and services touch nearly every area of our lives and our businesses, technology has become integrated in how we communicate, learn, work, and entertain ourselves. Our appetite for technology products... Read More
A Stupid Question, but it has to be asked
This is a stupid question but it has to be asked.Does your sales letter create as many sales as you would like?What proportion of them respond to your advert?What is just as important, how many of those that responded actually purchased your product?How can you improve the response rate?How many... Read More
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How To Get Rich Giving Away Something Free
The best of all worlds is to have a product... Read More
5+5 = Your Dream
JOHN DI LEMME ON "5 + 5 = Your Dream"... Read More
A Look at Mannequin Heads
A mannequin head is a life-size head that includes all... Read More
Hurrican Selling Styles
As I prepare this issue of this Newsletter, at 37,000... Read More
Nine Keys to Make your Sales Copy Convincing
Would you pay $12,500 to discover the keys to great... Read More
Where to Find Mannequins for Sale
Any time a clothing store opens or expands, they must... Read More
Needs Based Selling
I am sure you are familiar with the phrase, "I... Read More
Listen! How to Sell More by Listening More!
In my opinion, one of the biggest skills of being... Read More
Success Reloaded: The Matrix
So the other day I'm watching the movie The Matrix,... Read More
Closing Sales Is Not A Problem, It?s A Process
In my opinion, the most overrated topic in sales training... Read More
Customer Loyalty in the Technology Industry
For technology companies, service after the sale has emerged on... Read More
Sales Brochures - 9 Steps to Success
Even in this day of websites, many customers want to... Read More
Creating Your Perfect Pitch!
Why should you describe your business to others in 5... Read More
How To Get Face To Face Over The Phone
One disadvantage of selling by telephone is the lack of... Read More
The Anatomy of a Sales Letter
When Dr. Frankenstein exclaimed "it's alive... it's alive," he thought... Read More
How Many Ways Do You Have To Justify Your Price?
If you were selling a mansion, and you were selling... Read More
How To Dramatically Improve Sales Closing Ratios
A closing question asks for a final decision. A trial-closing... Read More
Stuff We Make Up About Our Prospects
? Go through the "no's" to get to "yes." ?... Read More
EXHIBITORS - Check Your URL
How many of you have a corporate web site? Everybody... Read More
Tapping The Potential Of Your Customers
Business owners of long standing know the cardinal rule "take... Read More
Do You Want to Know the 8 Tips to Selling More Products?
So often sales men and woman are the very people... Read More
Great Telephone Skills
Having good telephone skills is crucial as the call may... Read More
The Best Day In The Week
The best day of the week is TODAY, of course.... Read More
Do You Know When You Are Being Sold To?
Britney Spears has recently caused controversy with suggestions that the... Read More
Sell More: How to Get Motivated Buyers To Call You First
How many sales opportunities have you lost to competitors who... Read More
Grow Your Business By Increasing the Value of Each Sale - 29 Ideas to Spur Your Brain
There are 3 ways to grow any business:- Get more... Read More
Five Deadly Sales Letter Mistakes
To be effective your sales letter must be opened, read,... Read More
At-ti-tude, n
At-ti-tude, n.One of Webster's dictionaries describes the word attitude as:a... Read More
How to Really Benefit from Associations (Part 1 of 3-Part Series)
Looking for new leads, new contacts, new business opportunities? Do... Read More
How to Create Material That Will Get You Sales Now!
WHY ARE YOU WRITING THIS BROCHURE OR SALES LETTER? A... Read More
Restaurant Pressure Washing
Many pressure washing companies try to stay away from the... Read More
Referrals: Getting Good Business By Doing Good Business
Whether you're a conventional sales person, a professional ? such... Read More
Do Your Customers Buy On Price Alone?
Here are four simple things you can do to take... Read More
7 Strategies for Writing Fundraising Letters
Writing fundraising letters can be an effective way to request... Read More
Voice Mail That Sells
As a business owner, I receive my share of sales... Read More
Create A Killer Product by Writing Your Sales Letter First!
You may not realize this, but when if you are... Read More
Customer Service Revival
Value is in the Eye of the BeholderSales today is... Read More
Selling Commodities
"How do you create a perceived value to differentiate yourself... Read More
The Benefits of Display Mannequins
Mannequins are primarily used in stores to display clothing. A... Read More
Why I Hate (Most) Benefit Statements
Benefits are what motivate people to purchase from you, right?... Read More
Define Your Best Customer
To be more effective at developing relationships, one should always... Read More
How to Sell High Tech Solutions
Many companies are looking to improve upon the speed, security,... Read More
Sales People have an advantage as entrepreneurs
Zig Ziglar use to say in seminars and on tapes... Read More
How To Make An Extra $100,000.00 Each Year
HOW TO MAKE AN EXTRA $100,000.00 EACH YEAR BY ADDING... Read More
Dont Call Me
The March, 2004, issue of Psychology Today reports on an... Read More
3 Tips For Getting Through The Voicemail Screen
How many times have you heard that you gotta get... Read More
Gatekeepers
When I ask salespeople to define what a gatekeeper is,... Read More
3-Levels Of Successful Selling
Any selling approach that lacks a proven strategy, a practiced... Read More
Sales 101: Handling The Angry Customer
I am often reminded of the following true story whenever... Read More
Aamazing Tips To Increase Your Sales
1. When you make your first sale, follow-up with the... Read More
What Successful Sellers Know - Others Dont ... The Subtle Art of Closing
Ask any salesperson, "At what point in the selling process... Read More
Dr. Seuss?s 3-Step Selling Process
Hello Everyone: Here's a unique look at learning how tosell:... Read More
Picture Yourself a Winner
In the work place, the amount of good things that... Read More
Seminars for Prospecting
The purpose of a 1- or 2-hour seminar is to... Read More
How To Profit From Initial Consultations
"I'd love to work with you, but?"How many times have... Read More
How to Blow Rapport Really Fast
Do you have 5, 10, or 20 years of sales... Read More
Asking The Right Questions
On an introductory call, how do you gather all of... Read More
Doomed Before You Dial?
Several weeks ago, I conducted a "Mastering the Cold Call"... Read More
The Doors Of Opportunity
Alexander Graham Bell once said, "When one door closes another... Read More
Aikido and The Art of Cold Calling
Imagine being in a crowded concert or bar. All of... Read More
Tips for Increasing Your Profits with Gift Certificates
Offering gift certificates is an excellent way of increasing sales... Read More
Ten Tips for Choosing the Right Direct Sales Company
Direct sales can be your ticket to a profitable home-based... Read More
Reviving Dead Clients
Most consultants I've talked to don't spend any time trying... Read More
How To Write A Riveting Sales Letter That Closes Sales
How do you get people's attention and build their interest... Read More
Smooth Sailing (Selling) In The Second Half of The Year
You can make a difference in the second half! You... Read More
Successfully Selling Your Professional Services
As a professional service provider you face special challenges promoting... Read More
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