Voice Mail That Sells
As a business owner, I receive my share of sales calls in a given month. More often than not, I'm away from my desk or out of the office which means I end up listening to the messages instead of speaking directly with the sales person. Here are a few... Read More
Increasing Short and Long Term Profits
"I was at your site for all of two minutes before I bought one of your manuals. I'm impressed!" I love to get emails like this one sent by Vicki from Tucson, Arizona. Marketing my business would be easy if every client bought my products within two minutes of seeing... Read More
Expert Qualities in Sales
If you went to see your doctor, and he mentioned a particular over the counter drug to you, or a particular type of food that was healthy, chances are, you would listen to this advice, than go out and buy the product.Why is it that when a doctor recommends a... Read More
How to Set Appointments
The Importance of setting appointments is crucial to running a business. They are the key to a successful business.When making appointments try to make your call between one and two minutes maximum. Practice keeping your calls to this time scale, any longer and you could be drawn into a full... Read More
Eighty Percent of Success is Showing Up
The above quote, "Eighty percent of success is showing up." is from Woody Allen. It was particularly appropriate this past weekend. I went to take a dance class. My favorite teacher was back in town for a short time. I was thrilled and ready to dance! This teacher is incredibly... Read More
How to Blow Rapport Really Fast
Do you have 5, 10, or 20 years of sales experience? Or do you have 1 year of sales experience 5, 10, or 20 times? Many salespeople never advance beyond ancient outdated sales lines like "If I do this for you, will you give me the order?" Or "What do... Read More
5+5 = Your Dream
JOHN DI LEMME ON "5 + 5 = Your Dream" I know your thinking...Okay John, 5+5 does not equal 5 so let me please explain. Let's start with a question. How many times have you heard that you need to have a "long term" goal and be focused for the... Read More
A Look at Store Fixture Parts
Products for sale need to be displayed in a manner which best presents them in the customers' eyes. For example, clothing needs to be folded on shelves, hung from racks or displayed on mannequins. Books need to be displayed in shelves, spinning racks and organized bins. Videos need shelving and... Read More
Why I Hate (Most) Benefit Statements
Benefits are what motivate people to purchase from you, right? Not exactly. Just last week I was reviewing a rundown of product benefits with a client who is putting a new prospecting program together. This client got a series of benefits to use in selling from one of the senior... Read More
Count Down To An Advert
There are hundreds of books available to teach you how to write a good sales letter/advert. If you were to read them all it would be possible to distil all of the recommendations into a 'What to do list' similar to the one below. This list is not exhaustive. No... Read More
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Can Barter Help Increase Cash Sales and Visability for Your Small Business?
Barter is becoming an increasingly popular method of commerce. The... Read More
Cracking The Billable Hours Ceiling
How many of you made as much money as you... Read More
Throw Out Your Selling Language - Unlock Your Natural Voice
I was sitting at my desk last week when my... Read More
Buying Wholesale Mannequins
Many mannequin manufacturers sell their mannequins in wholesale. This means... Read More
How to Sell Your Products Without Competition
Selling your products at shows can be difficult when you... Read More
Tips for Increasing Your Profits with Gift Certificates
Offering gift certificates is an excellent way of increasing sales... Read More
Going the Extra Mile and Getting Referrals
Successful salespeople have the ability to turn the customers they... Read More
How To Set Goals and Achieve Them
We use only 5% of God's given potential, 95% of... Read More
Lead Companies, Eight Features To Consider
So now the time has come to invest in Lead... Read More
Ten Tips for Choosing the Right Direct Sales Company
Direct sales can be your ticket to a profitable home-based... Read More
Packaging Maketh the Person
The multi million pound cosmetics industry is acutely aware of... Read More
Everyones Favorite Topic - 3 Tips for How To
I believe that everyone understands that no matter what business... Read More
How To Get Rich Giving Away Something Free
The best of all worlds is to have a product... Read More
More Cleaning and Janitorial Customers Using Yahoo
We use this method to find new cleaningcustomers, and it... Read More
Make Your Trade Show Booth Popular
So, you are taking your products and heading to a... Read More
A Little Something Special Goes a Long Way
Keeping the 80/20 rule in mind; that is that 80%... Read More
Diverting the Flow of Customers to Your Business
I was a lucky kid when I grew up. Lucky,... Read More
The Most Important Word in a Business Letter
What do you think it is? Many experts insist it's... Read More
How to Reach Purchasing Agents of Big Corporations
Now business owners and sales professionals can develop a Faster... Read More
When Selling, Keep It Simple Stupid!
After our first half-hour telephone coaching session, when asked what... Read More
Leveraging Yourself Up To Executives When Selling
The fastest way to get a decision made is to... Read More
Ten Top Tips for Terminating Telephone Terror
1. Make telephone callsFew things are more terrifying than the... Read More
Are You REALLY Listening?
Being a good listener requires more than just keeping quiet... Read More
Selling the Dr. Seuss Way
"I am Sam. Sam I am. Do you like green... Read More
Selling Your Business ? Step by Step Process
So it's finally come time to sell the business. After... Read More
Secrets to Buying Without Being Sold
Have you ever asked yourself, now how did I let... Read More
Top 10 Ways to Sell your Product or Service While you Sleep - Part 2
Part one of this article is available at ... Read More
Qualifying Your Prospect
How do you respond when an absolute stranger calls, at... Read More
Sorry, But Im Not Buying From You!
Former General Electric CEO and legendary manager, Jack Welch, nailed... Read More
How to ASK for Business -- WITHOUT appearing Pushy --
GIVING Vs "SELLING"Never lose sight of the importance of providing... Read More
Ask for the Business
Many times in the process of making a sales presentation... Read More
A Look at Child Mannequins
Not all mannequins are made to look like full-grown adults.... Read More
At-ti-tude, n
At-ti-tude, n.One of Webster's dictionaries describes the word attitude as:a... Read More
How to Generate Leads on the Internet
In the last decade, the Internet has become a major... Read More
Going Back To Get Ahead
Have you ever run DOWN an escalator that was going... Read More
The History of Sales: Dale Carnegie is Still with Us
I've recently been hearing sales companies talk about how they... Read More
Your Ad -- Who Cares?
Junk mail. We all get it. And it goes straight... Read More
I Am A Habit
JOHN DI LEMME on "I Am A Habit"H-A-B-I-T...When 95% of... Read More
Cold Calling Reluctance
Most salespeople I know consider cold calling a dreadful, but... Read More
How To Get Face To Face Over The Phone
One disadvantage of selling by telephone is the lack of... Read More
How Can a White Paper Support Sales and Marketing?
A white paper supports PR, marketing and sales because it... Read More
Selling For Keeps
When you are in sales and you come across a... Read More
Handling Objections
HANDLING OBJECTIONSSales presentation is not always going to be plain... Read More
Where to Find Mannequins for Sale
Any time a clothing store opens or expands, they must... Read More
Doomed Before You Dial?
Several weeks ago, I conducted a "Mastering the Cold Call"... Read More
Why There Will Always Be High Paying Sales Jobs
With the dot.com revolution crushing once solid business models on... Read More
Never Stop Selling
The question: "When should a growing company slow down its... Read More
Selling: an art of a skill?
Selling is as much an art as it is a... Read More
Why Write a Sales Letter for Each Product?
Authors/publishers are great at getting their books written. Entrepreneurs know... Read More
How to Acquire More Leads
The most effective prospecting techniques were revealed in the August... Read More
Business is Great; I?m Just Not Selling Anything!
Awhile back you had a great idea. An idea that... Read More
Building Relationships
A conversation: The Salesperson: "I don't cold call-I want to... Read More
Selling the Difficult: How to Sell What People Dont Understand How to Buy
I'll play a seller, using conventional selling methods, selling something... Read More
The ?Write? Way to More Sales
The sales letter you can't put down?the advertising copy that... Read More
The Power of Thank-You
When was the last time you thanked your customers?This often... Read More
Want More Sales? Write A Barry Bonds Sales Letter
I'm not a baseball fan. Never have been. In fact,... Read More
Get the Most Out of Your Current Customer
The customers you already have could be your biggest lead... Read More
A Look at Mannequin Heads
A mannequin head is a life-size head that includes all... Read More
Listen! How to Sell More by Listening More!
In my opinion, one of the biggest skills of being... Read More
How to ASK for Business -- WITHOUT appearing Pushy --
GIVING Vs "SELLING"Never lose sight of the importance of providing... Read More
How Improve Conversion Rates
Do you know your conversion rates? Conversion rate is the... Read More
Are You REALLY Listening?
Being a good listener requires more than just keeping quiet... Read More
Dont Let Rattlesnakes Scare You
Recently I was out trail running along the South Fork... Read More
Sell More: How to Get Motivated Buyers To Call You First
How many sales opportunities have you lost to competitors who... Read More
No Regrets
Here's a chilling thought. If you were to die tomorrow,... Read More
Get The Help You Need With Fund Raising Ideas
There are many fund raising ideas on the market today... Read More
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