If you need to hold a fundraiser and don't know where to begin there is help out there for you. It is time for you to seek fundraising consulting advice especially if your fundraising event is going to be on a larger scale. Fundraising consulting will help you organize and... Read More
I'll play a seller, using conventional selling methods, selling something difficult to understand; you be the prospective buyer. As we go through the process together, note your reactions, how your beliefs are being challenged, what 'objections' and emotions come up for you as I try to 'sell' you. Once we're... Read More
If you have competitors, then you should have at least one Unique Selling Proposition (USP). The more REAL ones you have, the better - for your Branding, your business recognition, and your sales!We all have competitors, and the more you have, the more important it is that you have a... Read More
Writing fundraising letters can be an effective way to request donations to a charitable cause. Letters are used for a variety of purposes and can be sent to a large number of people or a select few. The results of a writing a fundraising letter can vary greatly depending on... Read More
Several weeks ago, I conducted a "Mastering the Cold Call" seminar for the Printing Industries of Connecticut and Western Massachusetts. At the end of the seminar, a participant came up to me and said, "Thank you! I learned so much! I learned 'Don't Take No for an Answer.'" Another participant... Read More
Lead Generation is vital to all businesses. All companies try to attract new customers, and this is a kind of lead generation.Lead generation includes anything that a business does to gather a list of new or potential clients and involves a number of techniques used to create interest in potential... Read More
Many times in the process of making a sales presentation to a potential client, we will break down our product piece by piece, explaining all of the features and benefits it has to offer, then we expect our customer to have immediate buy in, and purchase our product based on... Read More
"I am Sam. Sam I am. Do you like green eggs and ham? Would you like them here or there? Would you like them in a box, would you like them with a fox?"I think most people have read this Dr. Seuss tale either as kids or to their children.... Read More
We use this method to find new cleaningcustomers, and it is virtually free. Included is a link you can change the search parameters to what ever you wish, in any town or city you wish. In this example we are using Real Estate Agents in Chicago.So heres how it works,... Read More
Have you ever asked yourself, now how did I let that guy sell me on something that I had no real need for at the time? Do you ever get a sneaking suspicion that your probably not going to really use whatever it is that your buying in the way... Read More
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Have you ever wondered why some people use long sales... Read More
Anyone that works in sales knows just how important it... Read More
Robert Louis Stevenson said 'Everything in Life is Selling' and... Read More
Value is in the Eye of the BeholderSales today is... Read More
"Open-source" is typically found in the Information Technology area as... Read More
The fastest way to get a decision made is to... Read More
What do you think it is? Many experts insist it's... Read More
I really just don't get it.How can so many businesses... Read More
1. Animate your window display.How often do you change your... Read More
ReferralsA substantial part of your business can come from referrals.... Read More
We use this method to find new cleaningcustomers, and it... Read More
Do you know why your customer won't buy? You've given... Read More
They say if you wait long enough, a style you... Read More
Health insurance lead generation systems provide a stead stream of... Read More
How many times have you heard that you gotta get... Read More
Some of the best sales people I have ever met,... Read More
Several years ago I worked with a CPA who wanted... Read More
For technology companies, service after the sale has emerged on... Read More
How many of you have a corporate web site? Everybody... Read More
I was sitting at my desk last week when my... Read More
A conversation: The Salesperson: "I don't cold call-I want to... Read More
Knowing what to do when meeting a prospective client forlunch,... Read More
You may not realize this, but when if you are... Read More
Have you wasted valuable time and money on promotion that... Read More
After completing a workshop on personal productivity or time management,... Read More
No matter what you sell--products, services, or causes--one of the... Read More
If you have competitors, then you should have at least... Read More
It is important that organizations find other companies to do... Read More
BackgroundThere's a conundrum that currently exists between the customer and... Read More
Still more discoveries from the recent studies in behavioral economics:Over-Valuing... Read More
When Dr. Frankenstein exclaimed "it's alive... it's alive," he thought... Read More
Have you ever sat through a movie and got to... Read More
Instead of giving your customers or potential customers a choice... Read More
Selling With Purpose What is it about selling that makes... Read More
This issue's topic was suggested by a sales rep for... Read More
Obtaining merchant status will help to increase your sales. Consumers... Read More
One disadvantage of selling by telephone is the lack of... Read More
On an introductory call, your voice is your instrument. During... Read More
VOICEThe Image the customer has of the Salesperson is vital.... Read More
Here are five sure-fire ways to guarantee you will not... Read More
According to the Direct Marketing Association, in 2003 U.S. direct... Read More
* Are you sending e-mails to prospects instead of calling... Read More
Selling Against Goliath?How to Take on the Big Guys and... Read More
Recently I was out trail running along the South Fork... Read More
"If you do anything foolish or try to get out... Read More
Health insurance lead generation systems provide a stead stream of... Read More
When I write sales letters for my clients, one rule... Read More
A sales letter is a document designed to generate sales.... Read More
You have all seen them,the sales letters that never ends.... Read More
What do people buy? They don't buy your wonderful presentation.... Read More
Barter is becoming an increasingly popular method of commerce. The... Read More
One of the most useful and fundamental communications lessons that... Read More
A conversation: The Salesperson: "I don't cold call-I want to... Read More
In my opinion, one of the biggest skills of being... Read More
Do you clam up on the telephone? An advertising rep... Read More
First - being before all others. Fast - moving or... Read More
HOW TO MAKE AN EXTRA $100,000.00 EACH YEAR BY ADDING... Read More
Sales information resource Just Sell, calls caring "sales love". Here's... Read More
Why would a prospect buy from you rather than from... Read More
If you need to hold a fundraiser and don't know... Read More
It is fairly common for real estate companies and mortgage... Read More
Article I of a two-part series.No matter what customers say... Read More
Strategies to help produce your brochure, advertisment or direct mail.... Read More
How much extra money could you make by closing just... Read More
Have you ever shopped at Walmart and thought... I need... Read More
Would you pay $12,500 to discover the keys to great... Read More
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