Lead Generation Sins - 7 Of Them!
I really just don't get it.How can so many businesses be missing the lead generation boat by such a long country mile?Billions of dollars in profits, flushed away!Just because of 7 innocent, yet deadly, tactical lead generation errors. Its nuts!Now before I continue, let me just say that some of... Read More
Business is Great; I?m Just Not Selling Anything!
Awhile back you had a great idea. An idea that you thought could make you a decent income, with very little effort. Then, you had another great idea-to sell your first great idea on the Internet! What better way is there to market and sell your idea to the world,... Read More
Lead Companies, Eight Features To Consider
So now the time has come to invest in Lead companies, but how do you know which one is the right one for you?When I was a new loan officer, finding a lead company was not easy, I can remember logging onto Yahoo, typing in the key word "mortgage leads"... Read More
The Email Blow-Off
This week's article is my response to a question by Lisa Boudreau of ePresence. "I cold call into Fortune 1000 companies, often times the admin will tell me to send the CIO, or whoever I'm calling, an email about who we are and what we do. I tend to think... Read More
Planning to Realize Your Goals
Recently, I wrote about about creating specific, compelling goals that pull you towards what you want in your business, career and life. It is important to have a goal written down, and it is equally as important to the write down the reasons why you want that specific goal.... Read More
Telling the Value Story
You arrived on time and completed your calculations. You worked up a presentation of all the things you're going to do and items included, going over each item carefully. You've just given the customer the price. They look at each other. He says, "Okay. Thanks for the quote. Well get... Read More
How To Sell Your Products or Services on Value And Stop Selling On Price Alone
Have you ever met with, or talked to a prospect that wasn't ready to buy what you had to offer? What did you do with that prospects? Most sales gurus of the 1980's and 90's wrote books that told you to move on to the next prospect who is ready... Read More
A Look at Child Mannequins
Not all mannequins are made to look like full-grown adults. Child mannequins are also common in many clothing stores. A child mannequin is the same as an adult mannequin except that it is built to the scale of a child. These mannequins are made specifically for displaying children's clothes. A... Read More
SPIN, Relevant To Both Salesmanship & Advertising!
Neil Rackham turned the world of high-ticket salesmanship on its ear. By observing over 35,000 actual sales calls, he scientifically isolated & identified the specific behaviors exhibited by successful salespeople. He called it SPIN selling.Situation, Problem, Implication, Need Pay-off.It should come as no surprise that one of the things that... Read More
Stop Screwing Up Your Sales Letter
"Sales Letter"... that's your web site's sales page. The page with the carefully written copy designed to convince a visitor that they will benefit from buying what you are selling.I began direct marketing before the internet and learned the basics of mail order marketing. I am glad to say that... Read More
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Creating Intense Emotions That Motivate People
Ever wish that your presentations could be as much fun... Read More
6 Ways To Get More From Your Promotions
1. Settle On The Right Way ForwardThe purpose of your... Read More
Count Down To An Advert
There are hundreds of books available to teach you how... Read More
Gatekeepers
When I ask salespeople to define what a gatekeeper is,... Read More
Successfully Selling Your Professional Services
As a professional service provider you face special challenges promoting... Read More
Understanding The Corporate Buyer
Selling your services to corporations is an attractive proposition. The... Read More
The Art Of Cold Calling
I know, don't groan. You have to do them if... Read More
Improve Your Sales Closing Ratio
Occasionally EGOPOWER readers send me questions or topic suggestions that... Read More
15 Ways To Get Really Motivated
First, recognize that motivation is an inside job. The word... Read More
Selling with Purpose
Selling With Purpose What is it about selling that makes... Read More
The Most Important Word in a Business Letter
What do you think it is? Many experts insist it's... Read More
The Answers (1 - 5) Are Here !!! - Challenge Yourself - Evaluate Your Selling Skills
"THE ANSWERS (1 - 5) ARE HERE!!!"Question 1) List the... Read More
5 Ideas for Writing Effective Sales Letters
Sales letters, sent via e-mail or snail mail, are an... Read More
The Benefits of Metal Store Fixtures
Your choice of materials for store fixtures includes wood, metal,... Read More
Leads, Prospects, and the Huge Gap Between
The leads marketing delivers to the sales team never seem... Read More
Handling Objections
HANDLING OBJECTIONSSales presentation is not always going to be plain... Read More
How To Get Rich Giving Away Something Free
The best of all worlds is to have a product... Read More
Your Ad -- Who Cares?
Junk mail. We all get it. And it goes straight... Read More
Creating Your Perfect Pitch!
Why should you describe your business to others in 5... Read More
Winning Sales Proposals
Your proposal is selling for you when you're not there,... Read More
How to ASK for Business -- WITHOUT appearing Pushy --
GIVING Vs "SELLING"Never lose sight of the importance of providing... Read More
How to Buy Wholesale Store Fixtures for Your Business
It may sound funny, but honestly, if you're opening up... Read More
12 Handy Tips for Generating Leads through Cold-Calling
Cold calling can be a great way to generate quality... Read More
?The Power Of Consumer Opinion, & How To Profit From It!?
Selling is just a whole lot easier when you know... Read More
Six Steps to Creating Online Presentations for Telephone Selling
How much extra money could you make by closing just... Read More
The Relationship Between Colour & Sales
Make no mistake that emotions are the driving force behind... Read More
Web Promotion: 10 Amazing Web Promotion Ways To Jump Start Your Sales
Hello, do you have a website and sell something on... Read More
Handshake Intimidation
In some situations, attempting to intimidate the other person will... Read More
Money Does Talk!
When buying something, you can buy in one of two... Read More
Why I Hate (Most) Benefit Statements
Benefits are what motivate people to purchase from you, right?... Read More
The Top 10 Myths About the Sales Profession
Myth 1: Sales People are all Shady!In the Broadway play... Read More
Mindset Over Materials: The Secret Weapon of Sustainable Sales Success
Long-term sales success has less to do with skills or... Read More
Peak Performance ? What You See Is What You Get!
Would you like an easy way to track the performance... Read More
Selling More CDs at Gigs, Case Study: The Rogues
A few weekends back, the Brobdingnagian Bards performed at the... Read More
The Power of Thank-You
When was the last time you thanked your customers?This often... Read More
Peddlers, Hucksters, & Empty Suits
Ever feel like you were "just a salesperson"? I think... Read More
Solution-Sell is a Myth!
Who among us is not already up to here with... Read More
A Little Something Special Goes a Long Way
Keeping the 80/20 rule in mind; that is that 80%... Read More
Selling Abilities - Part 1
Selling "-abilities": Reliability (Part 1 of 4) Most salespeople... Read More
How to Reach Purchasing Agents of Big Corporations
Now business owners and sales professionals can develop a Faster... Read More
The Anatomy of a Sales Letter
When Dr. Frankenstein exclaimed "it's alive... it's alive," he thought... Read More
Leave a Better Voice Mail Message
Yesterday I received a call from a financial planner named... Read More
Warming Up To Cold Calls
Will you do just about anything, including sending out hundreds... Read More
Six Steps to Creating Online Presentations for Telephone Selling
How much extra money could you make by closing just... Read More
Why Should I Buy From You?
Virtually every business you contact has this question in their... Read More
EXHIBITORS - Check Your URL
How many of you have a corporate web site? Everybody... Read More
Sales People have an advantage as entrepreneurs
Zig Ziglar use to say in seminars and on tapes... Read More
Can Barter Help Increase Cash Sales and Visability for Your Small Business?
Barter is becoming an increasingly popular method of commerce. The... Read More
Leveraging Yourself Up To Executives When Selling
The fastest way to get a decision made is to... Read More
How To Set Goals and Achieve Them
We use only 5% of God's given potential, 95% of... Read More
Your Ad -- Who Cares?
Junk mail. We all get it. And it goes straight... Read More
Eighty Percent of Success is Showing Up
The above quote, "Eighty percent of success is showing up."... Read More
Consulting Versus Selling
Consulting Vs Selling, How we can make sales by not... Read More
Interactive Sales Letter Skyrockets Conversions with 2 Simple Questions
There are many tactics and techniques that go into converting... Read More
Store Owners - Five Ideas to Increase Sales
1. Animate your window display.How often do you change your... Read More
Im A Second-Story Man
Can you say who you are and what you do... Read More
The History of Sales: Dale Carnegie is Still with Us
I've recently been hearing sales companies talk about how they... Read More
Do You Know When You Are Being Sold To?
Britney Spears has recently caused controversy with suggestions that the... Read More
How Can a White Paper Support Sales and Marketing?
A white paper supports PR, marketing and sales because it... Read More
Quotations Tell... Proposals Sell!
The traditional "Quotation" was originally devised during the Industrial Revolution... Read More
Nine Keys to Make your Sales Copy Convincing
Would you pay $12,500 to discover the keys to great... Read More
10 Important Things To Tell Your Prospects
Hello everyone, hope your day is going well! I know... Read More
Restaurant Pressure Washing
Many pressure washing companies try to stay away from the... Read More
Youve Got a Great Business, but Nobody Cares!
I would like to share a disturbing little secret with... Read More
Define Your Best Customer
To be more effective at developing relationships, one should always... Read More
Wholesale Secrets Revealed: The Holy Grail Of Wholesale!
Like the legendary search for the Holy Grail, the cup... Read More
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