It's early January 2004. The Green Bay Packers are just 72 seconds away from their fourth NFC Championship game. They have a three-point lead over the Philadelphia Eagles, who face an impossible fourth down and 26 yards on their own 28-yard line. All Green Bay has to do is hold... Read More
Hypnosis has been a taboo word for far too long. And many people see it in a mystical light. Yet what they do not realize is that hypnosis is a naturally occurring state experienced by everyone every single day. And it is only in recent times, that business professionals have... Read More
A key method of our survival in the business and retail world is referrals. Referrals are always nice, because they come from someone on the outside of your company who has enough trust and faith in you to refer someone in your direction.When we receive a referral from someone, it... Read More
I can remember the first time that I had to get new customers from a cold start. I was a sales rep at IBM. I had only been selling for a short while since graduating from college, and I didn't really know what to do. When I started working for... Read More
The USP (Unique Selling Proposition) is based on the assumption that if you can't be better than the competition then being different will usually suffice.It is true that most businesses scrape by in the midst of mediocrity. The bosses of these firms see an industry or profession that looks lucrative... Read More
Recently I wanted a new lawn mower as we have an acre of land and we have to keep it mowed pretty regular in the spring and summer and the riding lawn mower from Wally World had fallen apart and had to have something repaired every year for the short... Read More
Female mannequins are very common in clothing stores. They are often found throughout the store, from the front window where they display the store's latest and greatest fashions, to all other sections that featuring women's clothing. There are many types of female mannequins. Some are full-size figures that are completely... Read More
Products for sale need to be displayed in a manner which best presents them in the customers' eyes. For example, clothing needs to be folded on shelves, hung from racks or displayed on mannequins. Books need to be displayed in shelves, spinning racks and organized bins. Videos need shelving and... Read More
Mannequins are primarily used in stores to display clothing. A display mannequin is usually a full-size dummy in the shape of a person. A display mannequin will normally include all parts of the human body including a head and feet. Display mannequins can be made of several different materials, including... Read More
The headline that appears over the salutation in a fundraising letter is known as the overline. Overlines have one goal: to persuade your donor to read your letter.According to direct mail copywriter and author Hershell Gordon Lewis, the best kind of overline to use in a one-to-one piece of communication... Read More
![]() |
|
![]() |
|
![]() |
|
![]() |
|
|||||
|
|
|
A mannequin head is a life-size head that includes all... Read More
Have you ever stepped your way through the sales process... Read More
1. Animate your window display.How often do you change your... Read More
You may not realize this, but when if you are... Read More
After completing a workshop on personal productivity or time management,... Read More
What do you think it is? Many experts insist it's... Read More
Like the legendary search for the Holy Grail, the cup... Read More
In the last article... Read More
Whether you're a conventional sales person, a professional ? such... Read More
I just bought six square pieces of spongy fabric for... Read More
Consulting Vs Selling, How we can make sales by not... Read More
If you live in England then you will already be... Read More
An important part of your business plan should be to... Read More
All customers have a choice to make. Sometimes that choice... Read More
John Di Lemme on "Miracles are your responsibility"Miracles are your... Read More
You have a great product, but it's not flying off... Read More
Freebees--Freebees--FreebeesWHY PAY, WHEN "YOU CAN HAVE IT FOR FREE?"There are... Read More
If Chicken Little were alive today he wouldn't be running... Read More
Have you ever gotten frustrated when you realize that your... Read More
The formula for defining a "profession" is similar throughout many... Read More
You have all seen them,the sales letters that never ends.... Read More
You can make a difference in the second half! You... Read More
The fastest way to get a decision made is to... Read More
When it comes to buying mortgage leads, there are many... Read More
With hundreds of direct sales companies out there, how do... Read More
Some trainers and sales managers teach that there are prospects... Read More
WHY ARE YOU WRITING THIS BROCHURE OR SALES LETTER? A... Read More
Over the years, many prospects have hidden behind their well-trained... Read More
So it's finally come time to sell the business. After... Read More
? Go through the "no's" to get to "yes." ?... Read More
In my professional experience as a sales and marketing coach/consultant,... Read More
Do you hang up on telemarketers? 9 times out of... Read More
Benefits are what motivate people to purchase from you, right?... Read More
Any company in today's global economy must eventually face the... Read More
Do you clam up on the telephone? An advertising rep... Read More
Any selling approach that lacks a proven strategy, a practiced... Read More
Selling is just a whole lot easier when you know... Read More
This is a stupid question but it has to be... Read More
When you think about ways to gain repeat business from... Read More
Have you ever shopped at Walmart and thought... I need... Read More
When a request for proposal (RFP) comes in, you get... Read More
VOICEThe Image the customer has of the Salesperson is vital.... Read More
Do you know why your customer won't buy? You've given... Read More
Yesterday I received a call from a financial planner named... Read More
Sales is a critical part of any business, including non-profits.... Read More
How much extra money could you make by closing just... Read More
As I become more successful with my internet business I... Read More
Could casual Friday be undermining your leadership ability?One of the... Read More
While working with a new coaching client, I asked to... Read More
Remember those school exercises that started "Compare and contrast....yada yada... Read More
Some trainers and sales managers teach that there are prospects... Read More
As a result of providing marketing consulting, training and coaching... Read More
Smart buyers will always ask for a better price. Unfortunately,... Read More
Selling Against Goliath?How to Take on the Big Guys and... Read More
Business owners should be more like doctors.Forget selling and start... Read More
No matter how big or small your business is and... Read More
Recently I was out trail running along the South Fork... Read More
Keeping the 80/20 rule in mind; that is that 80%... Read More
The Importance of setting appointments is crucial to running a... Read More
The main reason for buyer resistance and selling stalls boils... Read More
There are seven major reasons why adults continue their pursuit... Read More
Hello, do you have a website and sell something on... Read More
The leads marketing delivers to the sales team never seem... Read More
Part I of this article explored how strategies of Neuro-Linguistic... Read More
Alexander Graham Bell once said, "When one door closes another... Read More
It is a basic tenet of behavioral psychology that people... Read More
Sales |