Selling - Trade Shows Vs. Regular Sales Calls
Remember those school exercises that started "Compare and contrast....yada yada yada". Well, here's an exercise to get your sales brains moving.There are major differences between how you sell in a Regular Sales Call versus at a Trade Show. In other words, just because you can sell well, doesn't mean you... Read More
Sales Brochures - 9 Steps to Success
Even in this day of websites, many customers want to look at a brochure or other form of hard copy. It's important therefore that your brochure tells the customer all they need to know.*It can be handed to the customer or used for direct mailing*It gives the customer much more... Read More
Dress as Though You Mean Business
Could casual Friday be undermining your leadership ability?One of the cool things about working in a home office is that you can do business in torn jeans and a T-shirt because no one sees you but the dog. And Sparky believes in you no matter what you wear. Some people... Read More
Clear Up Blurry Communication
One of the top brewing companies in America is a consulting client of mine. However, during a seminar for a brewery management team, we were jolted by a "communication wake-up call." We discovered that even though co-workers speak the same words, they don't attach the same meanings. Here's what happened.... Read More
Are You a Winner or Whiner?
I've found that winners say "I choose to." Whiners, on the other hand, say "I have to."Let me explain. On a plane, I mentioned to the executive next to me that I'm a professional development consultant and speaker. She smiled, gave me a knowing nod, and before the wheels were... Read More
Telling the Value Story
You arrived on time and completed your calculations. You worked up a presentation of all the things you're going to do and items included, going over each item carefully. You've just given the customer the price. They look at each other. He says, "Okay. Thanks for the quote. Well get... Read More
Breaking the Ice and Winning Over the Client
Wherever you turn these days you'll find articles covering every business strategy and tactic available to man from how to make a great presentation to strategies for success all the way to negotiations and prospecting and getting a client to commit. But hardly anyone touches on the subject of breaking... Read More
Ten Tips for Choosing the Right Direct Sales Company
Direct sales can be your ticket to a profitable home-based business. There's low risk and low overhead - and you'll find lots of conversation, creativity, and cooperation among the company's representatives. But how do you know which company is right for you? Here are ten things to look for as... Read More
5+5 = Your Dream
JOHN DI LEMME ON "5 + 5 = Your Dream" I know your thinking...Okay John, 5+5 does not equal 5 so let me please explain. Let's start with a question. How many times have you heard that you need to have a "long term" goal and be focused for the... Read More
Is Sales Profession an Oxymoron?
If you are in Sales, you have probably heard these before:Q: "How can you tell a sales person is lying?"A: "His lips are moving."Q: "Why do lawyers like sales people?"A: "They give them someone to look down on."Sadly, the term sales professional is often seen as an oxymoron, in much... Read More
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Lead Generation Sins - 7 Of Them!
I really just don't get it.How can so many businesses... Read More
How to Buy Wholesale Store Fixtures for Your Business
It may sound funny, but honestly, if you're opening up... Read More
Telling the Value Story
You arrived on time and completed your calculations. You worked... Read More
The Relationship Between Colour & Sales
Make no mistake that emotions are the driving force behind... Read More
Can Walmart Make You Rich?
Have you ever shopped at Walmart and thought... I need... Read More
Your Clients Buying What Youre Selling
Linda felt like she had reached a plateau in her... Read More
How to Leverage Your Influence
Why do we get into sales? Typically it is two... Read More
The Benefits of Metal Store Fixtures
Your choice of materials for store fixtures includes wood, metal,... Read More
How to Acquire More Leads
The most effective prospecting techniques were revealed in the August... Read More
How To Bully Your Prospects Into Buying Your Product or Service
Selling is a tough job, and sometimes you may need... Read More
Touchdown! Closing Skills for Successful Selling
It's early January 2004. The Green Bay Packers are just... Read More
To Sell Successfully, You Have to Be Willing to Be Different
We are complex. We confidently assert that we are independent... Read More
9 Packaging Problems That Lose Sales
You have a great product, but it's not flying off... Read More
Casual Networking
What comes to mind when you think of networking --... Read More
How to Create Material That Will Get You Sales Now!
WHY ARE YOU WRITING THIS BROCHURE OR SALES LETTER? A... Read More
Going Back To Get Ahead
Have you ever run DOWN an escalator that was going... Read More
Schedule Telemarketing Time For More Success
Telephone canvassing, or cold calling, is the practice of sitting... Read More
Can Barter Help Increase Cash Sales and Visability for Your Small Business?
Barter is becoming an increasingly popular method of commerce. The... Read More
Powerful Words
Hi, I'd like to discuss the most powerful words you... Read More
Dont Call Me
The March, 2004, issue of Psychology Today reports on an... Read More
Connecting with Customers
I just got off the phone with a friend of... Read More
Clear Up Blurry Communication
One of the top brewing companies in America is a... Read More
Sorry, But Im Not Buying From You!
Former General Electric CEO and legendary manager, Jack Welch, nailed... Read More
Miracles are Your Responsibility!
John Di Lemme on "Miracles are your responsibility"Miracles are your... Read More
Getting Referrals
ReferralsA substantial part of your business can come from referrals.... Read More
Winning Sales Proposals
Your proposal is selling for you when you're not there,... Read More
Selling For Keeps
When you are in sales and you come across a... Read More
How To Get Rich Giving Away Something Free
The best of all worlds is to have a product... Read More
Creating More Effective Proposals
The need for good proposals - the business kind, not... Read More
Create a Magic Connection with Clients, Leads, and Business Associates Part II
Part I of this article explored how strategies of Neuro-Linguistic... Read More
Write Fundraising Letter Overlines That Donors Cant Resist (Includes Samples & Examples)
The headline that appears over the salutation in a fundraising... Read More
How to Make Sure You Sell More!
Make sure you target women. It's true for almost anything... Read More
Everything in Life is Selling
Robert Louis Stevenson said 'Everything in Life is Selling' and... Read More
Consumer Effort And The Purchase Decision
It is a basic tenet of behavioral psychology that people... Read More
Obtaining Self-Confidence
A reader recently asked me the following: "I enjoyed the... Read More
Lead Generation Sins - 7 Of Them!
I really just don't get it.How can so many businesses... Read More
Why Should I Buy From You?
Virtually every business you contact has this question in their... Read More
Are You a Winner or Whiner?
I've found that winners say "I choose to." Whiners, on... Read More
Top 10 Ways to Sell your Product or Service While you Sleep - Part 2
Part one of this article is available at ... Read More
The Basic Secrets of A Million Dollar Sales Letter
"Accepting the consequences, good or bad, will free you; take... Read More
Improve Your Sales Closing Ratio
Occasionally EGOPOWER readers send me questions or topic suggestions that... Read More
Closing Sales Is Not A Problem, It?s A Process
In my opinion, the most overrated topic in sales training... Read More
5 Tips to Choosing a Direct Sales Business
With hundreds of direct sales companies out there, how do... Read More
Six Steps to Creating Online Presentations for Telephone Selling
How much extra money could you make by closing just... Read More
YOUR Future Profits -- Protect Source With CARE
At 21 years, just out of Business College, I went... Read More
How to Generate Leads on the Internet
In the last decade, the Internet has become a major... Read More
Going Back To Get Ahead
Have you ever run DOWN an escalator that was going... Read More
Successfully Selling Your Professional Services
As a professional service provider you face special challenges promoting... Read More
Selling: an art of a skill?
Selling is as much an art as it is a... Read More
How to Write Testimonials that Sell CDs Like Magic
"Which is your best CD?"Ever get that question? My band... Read More
8 Part Strategy For Constructing Your Advertising Message
Strategies to help produce your brochure, advertisment or direct mail.... Read More
Its Better When They Tell Them
You know that word of mouth can grow your business.... Read More
What is Lead Generation?
Lead Generation is vital to all businesses. All companies try... Read More
What Not To Do With Your Leads
Anyone that works in sales knows just how important it... Read More
How Sellers Can Take Control
For centuries ? at least since the serpent convinced Eve... Read More
How to Set Appointments
The Importance of setting appointments is crucial to running a... Read More
Referrals: Getting Good Business By Doing Good Business
Whether you're a conventional sales person, a professional ? such... Read More
Do You Have Enough Prospects To Make Your Numbers?
Several years ago I worked with a CPA who wanted... Read More
Lock, Stock, and Barrel!
The other night I was watching a classic western from... Read More
7 Ways to Stop Selling & Start Building Relationships
Sometimes we can all use a friendly reminder to keep... Read More
Nothing Happens Until Someone Sells Somthing
You can always tell a good salesperson, they are always... Read More
Unique Selling Propositions
If you have competitors, then you should have at least... Read More
Selling the Difficult: How to Sell What People Dont Understand How to Buy
I'll play a seller, using conventional selling methods, selling something... Read More
Are You Selling What They Want To Buy? Is It An Appropriate Solution?
Let me tell you about my friend Peter who has... Read More
Value Based Pricing, Not Price Cutting
Special Requirements for Reprint: we ask only that you include... Read More
The Answers (1 - 5) Are Here !!! - Challenge Yourself - Evaluate Your Selling Skills
"THE ANSWERS (1 - 5) ARE HERE!!!"Question 1) List the... Read More
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