Explode Your Sales With Free & Exclusive Content

Offering free and exclusive content to ezine publishers and webmasters is one of the best ways you can increase exposure for your products and services. There are several effective methods you can use to employ this marketing tactic and subsequently boost your sales.I personally suggest exploring the following two methods... Read More

Marketing as a Spiritual Practice II: Unearthing Your Potential

Marketing as we know it is over. Done. Finito.People the world over are bored and spammed to the brink of tears. But there is good news: There's a better way to connect with precisely those you wish to reach ? and it works far better than traditional, expensive, gimmick-driven marketing.We... Read More

Mission Statement Impossible

Dant dant da da dant dant da da. Dant dant da da dant dant da da. (That's the theme from "Mission Impossible"...)FADE IN.Your mission, should you chose to accept it is to create a fail-proof proclamation, a road map, that not only serves ALL your business needs but also provides... Read More

Turbocharge New Sales with a Marketing Database

What is the most valuable asset your company owns? Inventory? Equipment? Employees? If you've got customers, your number one asset is your customer list.You've heard the old adage, "It's 5 times easier to sell an existing customer than to find a new one." Selling an existing customer is easy because... Read More

Sell Big Ticket Items Now! - 1 Simple Step To Keep Your Fears From Holding YOU Back

First, some background on today's topic. I've had a terrible week. Not terrible as in I got nothing done because I did actually get quite a bit done. But man, I struggled. And I didn't even really understand why. I have to admit, most of what I got... Read More

10 Simple Ways to Boost Your Sales IMMIDIATELY!

Alright you've got yourself a nice website with a great design and a good steady traffic coming in...After that what are you going to do? Do you really have what it takes to make a website that sells? Or is it just another website?Now what I'm about to give you... Read More

Natural Marketing for Full Business Success

Is your mind muddy on marketing? Do you wake up each day and say, "I get to share myself and my great message with others" or do you say, " I have to market, or I will fail."Natural marketing refers to the action you take to get the word out... Read More

How To Go From Under Dog to Top Dog by Unleashing The Power Of a Postcard

The Tale of Two Dentists...Dr. Namel and Dr. Ivory are two Dentists located across the street from each other in a high traffic area that is surrounded by affluent neighborhoods.Both Dentists were certain that having the right location would mean automatic success for their businesses. To their dismay, patients were... Read More

The Art of the Business Card

Use a business card as a note pad for recording important information.I am sometimes asked why I make such use of business cards. My reply is that they are easy to transport and I do not need an extra envelope. I particularly make use of others' business cards for taking... Read More

Six Essential Principles for Marketing to Women Business Owners

Marketing to women entrepreneurs is not difficult. You just have to follow six easy, but essential, principles.As of 2004, there are an estimated 10.6 million privately-held firms in the U.S. that are 50% or more women-owned, accounting for nearly half (48%) of all privately-held firms. These firms generate 2.46 trillion... Read More

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Contrarian Marketing at Benettons

Perhaps, with apologies to Dale Carnegie, we should call this... Read More

Direct Mail

Do you have a website? A Web Newsletter? A mailing... Read More

Postcard Direct Mail Marketing Tips And Ideas

Postcards are perhaps the least expensive way of reaching a... Read More

The Use of Bar Code SMS in Mobile Marketing, Advertising, CRM

Anybody that frequents shopping malls are familiar with the bar... Read More

Successful Marketing Through Seminars

One of the best ways for potential clients to find... Read More

How To Recognize Your Niche Marketing Agenda

Starting a business, whether it's retail products or services, must... Read More

Boost Profits: Market to the Gay Community

Research shows that the gay and lesbian market is worth... Read More

How Gratitude Works

Want to know what the highest-impact, lowest-cost tool is in... Read More

Consider Consumer Psychology

In your marketing efforts, be they on or offline, it's... Read More

Catalogs are Selling Machines

If you've got a mailbox, you're no doubt aware of... Read More

Want To Be A Stronger Marketer? Work Your Marketing Muscles!

You want to be more flexible? You have to stretch... Read More

Packaging Made Frozen TV Dinners Possible

I was saddened to hear of the passing of one... Read More

Write It and They Will Come ? 5 Ways that Written Information Products Can Help You Build Your Busin

Whether it's a downloadable report available from your website, a... Read More

How Effective Customer Surveys Will Help Innovate Your Business

Have you ever wondered why the phones aren't ringing the... Read More

Creating a Marketing Plan for Your Website

Have you created a marketing plan for your Website? If... Read More

Networking the Media

The media is a business's absolute best friend. It is... Read More

Marketing For Profit - 6 Critical Traits

Develop These Six Critical Marketing Traits...And Success Will Surely Follow.If... Read More

Are We There Yet?

Small business marketing is not like taking a family vacation.Did... Read More

Non-Aggressive Marketing Ideas for Enterpreneurs

Do you cringe at the thought of trying to promote... Read More

What to Look for in Display Graphics and Trade Show Graphics

Display graphics are graphic images used for illustration or "display"... Read More

Promotional Magnets: Promotion that Sticks

Some people are happy with just a business card. For... Read More

Knowing When To Charge More and To Charge Less

More And MoreIt was notable that when I started my... Read More

Love My Dentist

I love my dentist! When is the last time you... Read More

Successful Surveys: 10 Tips for Better Results

Why would you use an email or online survey when... Read More

Is Your 4X4 Trail Rated?

"Traction. Articulation. Ground Clearance. Maneuverability. Water Fording. We've put your... Read More

Easy Marketing Methods with Letters, Post Cards, Referrals and Testimonials

Easy Direct Marketing Methods for Insurance AgenciesThis Month: Strategies for... Read More

2 Little Words That Work Marketing Magic

In his classic best-seller, "How To Win Friends And Influence... Read More

How Architecture Rendering is Part of the Impact

Cartoons have gone from celluloid to digital. Movies have gone... Read More

Marketing as a Spiritual Practice II: Unearthing Your Potential

Marketing as we know it is over. Done. Finito.People the... Read More

Ten Effective Ways to Capture Market

1.Evaluation of Existing Products / Therapies2.Assessment of New Products3.Market assessment... Read More

Mark Twain?s Great Marketing Idea

To tell you the truth (and about 53% of this... Read More

Heres A Robust, Turnkey, Interactive. Best of Breed, Mission-Critical Solution to Kill Buzzwords

Fellow Publicity Insiders, what does... Read More

The Lone Wolf is Blind

When Advertising, it's not always better to be the lone... Read More