The Surprise Inside!

Think about all those Cracker Jacks you ate as a kid. What's your lasting memory? I'm guessing it's not the taste, but the surprise inside ? that tiny package that contained a simple puzzle, brain teaser or temporary tattoo. Today, I still glance over my kids' shoulders reliving fond memories... Read More

Mortgage Marketing and Advertising ? The Magical Ingredient

Do you offer superior service, consistently close loans on time and overall are more adept than your competitors, yet you're struggling to figure out the mortgage marketing and advertising puzzle?For many loan officers, marketing is a real puzzle. Your expertise is in pricing loans, closing them on time... Read More

7 Tips for Successful Postcard Marketing

Simple low-cost postcards have become a valuable business tool for modern marketers. They can produce a surge of traffic to your web site or a flood of high-quality sales leads.The following 7 tips will help you get the maximum response from postcards at the lowest cost.Tip 1: Focus on the... Read More

Marketing Tips - Ten Quick Marketing Actions

It is often difficult to manage to do marketing tasks when you have a busy business or professional practice. Here are 10 ideas each of which take 5 or 10 minutes and can be done between appointments or when you take a break from working on a large project.1. Call... Read More

2 Great, Free Techniques to Get Customers to Come to You, Not the Other Way Around

Here is a powerful tip on how to substantially increase the traffic to your business weather it's online or bricks & mortar. The best news is that it's totally free! You will get more targeted traffic to your website and more customers through your front door.I've used this technique for... Read More

Trade Show Promotions That Are Memorable

If you have been to expos and trade shows as an attendee like me you would be familiar with the exciting prospect of carrying home a heavy plastic bag of trade show promotions, the end result though is usually the trade show promotions end up down the back of the... Read More

Your Company Need More Marketing? Or Just Better Marketing?

Many sales problems can be solved by improved marketing. Selling harder is often not the solution. More . . . or just better . . . marketing may be what's needed. Marketing presents a special problem for any company that has not yet developed a professionally staffed marketing department. This... Read More

The Future of Marketing Part 1

It used to be if you were a small business, you were at a distinct disadvantage with your marketing compared to the bigger companies.No more. Small business owners will actually have an edge over bigger companies thanks to the emerging marketing model.Yes, you heard right. Emerging marketing model. The old... Read More

Knock, knock. Whos There? Your Target Market, Are You Listening?

Have you ever had a conversation with a person who wasn't listening to anything you said? This one-way communication experience is a big turn-off and many times frustrating to cope with at the time. Is this occurring in your marketing? Oops, no one wants to think of their business as... Read More

Keeping Marketing Simple / Ten Simple Steps

1. Business CardsIt is very important to market yourself via business cards. You should be making a conscious effort to hand out ten per day at the very least. Have them on you at all times, and keep a supply in your car just in case. When doing business with... Read More

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A Simplified Marketing Plan that Works!

When I started my first business in 1981, I researched... Read More

Marketing Success - Marketing Strategy - Brand Identity Guru

Marketing message x Credibility x Visibility = Marketing SuccessThese three... Read More

Michael Jackson, Classic Marketing Blunders And Your Wallet!

You couldn't help but be captivated by the unbelievably cute... Read More

Private Practice Marketing: 3 More Things I Wish I Knew When I First Started

1) Create systemsCreate systems for everything you do, especially those... Read More

Work Backward And Make More Sales!

It goes against the grain, especially for those of us... Read More

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?

Over the past 30 years, I've read so much on... Read More

Plant a Seed and Watch Your Business Grow

Do you have all the business you could possibly want... Read More

Customers: The Key To Successful Marketing

How well do you know your customers?What is the primary... Read More

How To Go From Under Dog to Top Dog by Unleashing The Power Of a Postcard

The Tale of Two Dentists...Dr. Namel and Dr. Ivory are... Read More

Tradeshow Booth Cures - Ancient Cures for Modern Day Problems

At first glance, nothing seems more chaotic than a trade... Read More

Catalogs are Selling Machines

If you've got a mailbox, you're no doubt aware of... Read More

Direct Mail Sales Letter Mistakes to Avoid

Some companies that use direct mail to sell their products... Read More

How Can I Get Name Recognition?

Some of the ways in which to get your "name... Read More

10 Surefire Ways to Add Sizzle to Your Brochures

Businesses rely on brochures as their front line in communicating... Read More

The Newest Marketing Course

Certainly the newest earth quaking event in Internet Marketing insider... Read More

The Real Path To Big Bucks On The Internet!

"Instead Of Wasting Time Trying To Hit The Lottery Of... Read More

Marketing Smarter To Earn More

An accountant once told me that he never met anyone... Read More

Make Your E-Mail Signature File WORK for You!

You're probably familiar with e-mail signature (or "sig") files -... Read More

Winning At Business With Your Marketing Game Plan

Stuart from Colorado had talked to a number of marketing... Read More

Differentiate or Die

Sounds pretty harsh, doesn't it? Well, I can tell you... Read More

Are Your Marketing Efforts Working...Or Could They Use A Little Help?

Marketing is a broad business subject that encompasses a range... Read More

Customer Retention with a Personal Touch

Personal contact with customers is a crucial element in the... Read More

Know Thy Competition

BREAK FROM HO-HUM MARKETING ? IT'S TOO BORING! Once you... Read More

So What Do You Do?

Once you have the attention of a business prospect, at... Read More

Successful Marketing Through Seminars

One of the best ways for potential clients to find... Read More

Three Alternative Methods On Getting Quality Testimonials with Bonus

Here are three alternatives to increase your testimonial numbers or... Read More

Why Do They Buy?

A recent issue of Entrepreneur magazine included a marketing story... Read More

How Nearly Going Broke Taught Me The Value Of Niche Marketing

If you want to learn how effective Niche Marketing can... Read More

Comprehensive Marketing Details Not Found in Beginner Books

If this is the first marketing article you are reading,... Read More

5 Great Ways to Reach Your Target Market

There are many ways to reach out and find the... Read More

Identify The Ideal Target Audience With These 5 Tips

Narrowing your focus to one primary group of people is... Read More

Communication Breakdown - Dont Let It Happen To You

Do you have Communication breakdown?How are you communicating with your... Read More

Marketing The Real You

I often wonder how the practice began of pretending to... Read More