UNESCO's somewhat arbitrary definition of "book" is: "Non-periodical printed publication of at least 49 pages excluding covers".The emergence of electronic publishing was supposed to change all that. Yet a bloodbath of unusual proportions has taken place in the last few months. Time Warner's iPublish and MightyWords (partly owned by Barnes... Read More
You publish an e-zine, you may consider to start charging a fee.Here are some e-zine promotion reasons:1. You will create residual income. For example, if you charge a monthly subscription fee, you will get recurring income every month.2. You won't have to spend all your time marketing to gain new... Read More
Well, it is definitely yes!In the early day of internet marketing, giving away ebook free was a very good list-building strategy. It worked extremely well. But it is no longer the case in TODAY scenario. Giving away your ebook free is just not enough for your online business. You'll need... Read More
A few years ago, when I first started seeing HTML e-zines in my inbox, I admit I was jealous. They were attractive, attention getting, snazzy. They made my text e-zines look boring. But my mind fought the idea of upgrading my own. "My readers appreciate my e-zine for its content,"... Read More
"Regular communication with your customers is essential to your success." - Heidi Richards -E-zines - The alternative of choice for many companies is a great way to market your company. All you need is an e-mail account and permission from your customers/clients to send the e-zine. In fact, I have... Read More
The decision to publish a book is very exciting! It causes the creative juices to flow and the eyes to light up. But wait ? before you begin the publishing process, know about the seven most important steps you need to know before publishing your book. Make sure that you... Read More
Are you doing "the bounce"? No, it's not a new hip-hop dance. A bounce, or bounce-back, is an e-mail that is returned to you because it cannot be delivered for some reason. You've probably gotten bounces on your own personal e-mail program, when you send an e-mail and then receive... Read More
There are two reasons to publish an ezine. 1.) Give people information about your site, your product, or your industry. 2.) Keep your website information in front of people for as long as you can without having to spend more money to do it. Really, when you sit... Read More
I can remember my first reaction to word "ezine". What is it? The word "ezine", (pronounced ee-zeen), is a shortened version of "electronic zine", which is a word used to describe short self-published "electronic magazines".Ezines can be email-based, Web-based, or presented in some other electronic format. However, for the most... Read More
Are You Ready For The Publishing Revolution?Writing has traditionally been considered a solitary craft. You wrote you article or book in seclusion. You submitted it to an editor or publisher and prayed it would be published.Along comes the Internet and the monsters out of the cage. You now have the... Read More
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