14 Ways To Persuade Your Web Site Visitors To Give You Their Email Address

1. Ask visitors to subscribe to your e-zine. It's a good idea to also give them a freebie when they subscribe.2. Have them sign-up to get access to download a free ebook. The subject of the ebook should be related to your target audience.3. Give your visitors a free membership... Read More

Make All Your Mailing Lists Double Opt-In

Accusations of spam can be so harmful to your business that every effort should be made to prevent it.However, simply requesting a surfer to enter an e-mail address into an online form on your website is not a guarantee of not being accused of spam.Here's what could happenOne of your... Read More

To Personalize Or Not To...That is the Question

If you are really interested in conducting a successful, effective email campaign, you need to personalize your messages.One solution is Mail It Safe, a new email messaging solution that sends confidential, critical email with automatic personalization (the recipients first name). Secondarily, Mail It Safe also tracks your emails, with real-time... Read More

10 Tips for Effective Email Sales Letters

1. Write Your Objective - Before you write your sales letter, write down your marketing objective. Is it to generate inquiries about your products? Is it attract subscribers to your ezine? Is it to find a joint venture partner? Having an objective will help you focus your copy.2. Make A... Read More

Effective Email Marketing

I've been sending out email camapigns for clients for over 6 years, and in that time I've seen variations in clickthrough ranging from 3% to 84%!Some of this is due to the product, or the professionalism of the website, but a great part of it is down to the message... Read More

Personal vs Professional Life Email - Dont Squander Your First Internet Impression

My first email address was with compuserve.com back when you could only have numbers for an email address. They then allowed us to have letters as well on prodigy so I switched internet service providers or internet content providers as they are better known to us geeks. My next stop... Read More

Learn How to Double and Triple the Size of Your Opt-in List by Helping Others

I think first of all, everybody deserves to have a large list of audience or subscribers, regardless of who they are, whether they are an ezine publisher or a regular business owner.I thinks it's fair to try to help anybody that wants to be successful on the Internet. We shouldn't... Read More

7 Key Items To Include In Your Email Signature File

One of the most important and often overlooked methods of promoting your on line business or service is your email signature file (sometimes called a "sig"). There are two types of signature files, one is the more simple one at the close of each email, the other might be attached... Read More

The Gold Is In Your Mailing List

Let me ask you a question, "What is the most valuable asset to any Internet Business?"If the product is what you're having in mind now, then you're wrong. No, it's not the domain name either and certainly not the number of employees you have.It's your mailing list.Your mailing list IS... Read More

Email Microtargeting

Email marketing is undergoing rapid changes. Now, more than ever, both the creative and demographic selection and targeting of a message must be highly relevant and qualified.Microtargeting has become a valued strategy. At VIBEdirect, we have seen the industry withstand incredible changes based on bandwidth, creative, message perception and the... Read More

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Free Mailing Lists: Good Or Bad?

Advantages of the free mailing listsThe free newsletters are a... Read More

Spam Check Your Newsletter for FREE

Spam is a bigger and bigger problem nowadays. Recently Ralph... Read More

Top 3 Reasons Why RSS Is Better Than Email

Everyone is talking about RSS. Blogs, newsites and the like... Read More

Why Autoresponders Are An Essential Tool For Your Business

Did you know that one of the major purposes of... Read More

How to Structure Your Follow-Up Sequence for Maximum Profit

Before I do this, let me describe how autoresponders work.... Read More

Track Customer Response With an Autoresponder Service

Another powerful reason for making the switch from using the... Read More

Hot List-Building Tips

Here are some hot list-building tips for you to grow... Read More

Lesson #3: Capitalize on Your Captures!

One of the underlying benefits of smart autoresponders is that... Read More

The Wrong Email Format Can Destroy Your Offer

Which email format is more effective to use, Text or... Read More

Email and Newsgroup Etiquette

Email EtiquetteIn order to effeciently communicate on the Internet it... Read More

A Guide To Automated Email Marketing

You've probably heard the expression, 'the money isin the list'.... Read More

5 Ways to Get Better Email Marketing Data Quality at Point of Collection

Adestra provide email marketing services to a host of UK... Read More

Reports of My Death Have Been Greatly Exaggerated -- Email Marketing

Recently, there has been a lot written about email and... Read More

Youve Got Mail

It seems that Google is revolutionizing the Net in more... Read More

Email Marketing Kung Fu

Have you ever heard email described as, "the killer Internet... Read More

Analysing Autoresponders

An autoresponder is an automatic or software-mailing program. Why... Read More

Email Autoreponder ? How to Put your Business on Autopilot

Answering emails can take up a significant portion of the... Read More

8 Ways to Get More Email Addresses On Your List ... Today

Whether you've got 100 or 100,000 people on your email... Read More

Real Estate Agents ? What Type of Content Should You Include in Your Newsletter?

One of the biggest concerns for Realtors who publish their... Read More

Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email... Read More

Ways To Persuade Your Web Site Visitors To Give You Their Email Address

These are several ways that you can use to persuade... Read More

Sucking in Readers: Proven Ways to Increase Reader Interaction

You've probably heard this educational philosophy:Tell me, and I'll forget.Show... Read More

Using A Simple Idea to Target Your Audience

A wonderfully easy and free concept that many people seem... Read More

Email Deliverability Tips

Ensuring requested opt-in email is delivered to subscriber inboxes... Read More

Wise Ways To Build Your Email List

Just about every successful Internet Marketer will tell you that,... Read More

Why Use Permission-Based Email Marketing?

The goal of all marketing is to attract interest in,... Read More

Seven Ways to Dramatically Increase Your Email Marketing Profitability

1. The Power of SevenWhen choosing a price point for... Read More

Email Etiquette: How To Send Emails People Will Read

You may remember a time before there was email?a time... Read More

What A Newsletter Can Do For Your Business

Newsletters are often thought of as easy, do-it-yourself communications projects.... Read More

Dont Use FFAs To Build Your Newsletter Subscriber

For those of you who aren't familiar with the term,... Read More

5 Things You NEED to Know About Your AOL 9.0 Subscribers

In Fall 2003, America Online (AOL) released its brand new... Read More

How to Deal With Rude E-mailers

Rude and crass e-mail seems to be at an all... Read More

Viral Marketing Tips: Greeting Cards

When we speak about viral marketing, we are not talking... Read More