What A Newsletter Can Do For Your Business

Newsletters are often thought of as easy, do-it-yourself communications projects. The reality is different?and that can be discouraging.Developing a good newsletter concept can be difficult and time-consuming. It takes market intelligence -- and maybe research -- to find out what people will read. Then it takes careful planning, discipline and... Read More

Grab Those Emails! ? 11 Key Ways to Get Your Visitors to Hand Over Their Email Address

If you are trying to get an opt-in email list going for you website, you might be wondering where to start. The most important rule to understand is that you must persuade your website visitors to let you have their, oftentimes guarded and protected, email addresses.Remember, a lot of people... Read More

Explode Your Sales By Building Your Own Opt-In List!

Top 10 Ways to Quickly Build Your List Have you ever wondered how many times you have heard this comment/suggestion/mantra from the gurus:"YOU HAVE TO BUILD YOUR OWN LIST"If you are trying to market on the internet; probably,too many times for you to count.Unfortunately, it's also true - the real... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire... Read More

Ten Tips to Building Your Opt-in List.

To build and maintain your opt-in list requires constant attention.As either a bricks and mortar or a cyber space business it is always easier and more cost effective to promote to your warm market.Many shops and department stores provide debit-cards and even membership cards for their regular customers.These return customers... Read More

Interview With Michael Murray: Autoresponder Basics

This interview is with Michael Murray, the author of a top selling ebook titled "Autoresponder Basics." Michael is also involved with many excellent affiliate programs.Terry: Michael, this is a real pleasure to talk about your experience and business on the Internet. To start off, how did you get involved with... Read More

You Must Build A Customer List

If you run (or plan to run) an online business, it's especially important that you maintain and add to a customer/prospect list. Unlike a store-front business, which can draw on pedestrian traffic, you're only location is cyberspace.You must constantly let potential customers know you exist. And to remind current customers... Read More

Guidelines For A New Sending Paradigm - Part 1 of 5 - Treat Email as a True Risk and Cost Center

Sustainable email sending programs in an inherently hostile environment now require great care and planning. Before considering the technical complexities and the marketing tactics, email senders must adopt a basic paradigm shift. The five guidelines included in this series should become watchwords for ezine emailers as they incur... Read More

The Ultimate Self-Promotion Tool Is Right at Your Fingertips: An E-mail Newsletter

If you're looking for low-cost ways to promote your business (and aren't we all?), I hope you've considered publishing an e-mail newsletter, or "e-zine." Here are six darn good reasons why you shouldn't wait any longer: An e-zine is the perfect way to STAY IN TOUCH with your clients and... Read More

Its In The List! Thats Where It Is!

Have you noticed the marketing frenzy? Have you felt the growing pains? Everyone who has an online business seems to be getting in the marketing fray, making it a busy and very competitive field. If you're one of them, you're probably on a whirlwind ride. Marketers are looking high and... Read More

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Should You Publish a PAID E-zine?

Many of my clients ask me whether they should publish... Read More

Signature File Dos and Donts

Signature files have been around since, well, before most current... Read More

10 Ways to SCREW-UP Your LIST

Just in case you don't know, your 'LIST' ? is... Read More

Plain Jane Email Equals Flat Results

Years ago, when email was just emerging as the incredible... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails... Read More

Autoresponders - One Simple Trick That Will Improve Your Results

Autoresponders, or responders, are simply programs that allow you to... Read More

Seven Ways to Dramatically Increase Your Email Marketing Profitability

1. The Power of SevenWhen choosing a price point for... Read More

Opt-In Email to Increase Website Traffic and Boost Online Sales

Sending messages and information to people who have given you... Read More

Increasing Email Deliverability

Most email marketers know that it is important spam-check email... Read More

How to Build Your List

Your list is your life. If you do not have... Read More

Proven Techniques For Building A Responsive List

We've all heard those who have Internet business-success stories proclaim,... Read More

Do Your Autoresponders Drive Your Customers Crazy?

A chained auto-responder is a sequence of emails that gets... Read More

Personal vs Professional Life Email - Dont Squander Your First Internet Impression

My first email address was with compuserve.com back when you... Read More

The #1 Thing You Must Have Before Even Thinking About Building An Opt In Email List

It's not a website.It's a smart autoresponder and mailing list... Read More

Heres Why You Dont NEED a Blog

The word "blog" seems to be everywhere, and what an... Read More

The Lazy Mans Way To Building a Massive List In Minimum Time

As you read every word of this article, you'll be... Read More

3 Simple Steps on how to Get Unlimited E-Mail Accounts for Pennies a Day

As an Online Home Based busy owner you will reach... Read More

Viral Marketing Tips: Greeting Cards

When we speak about viral marketing, we are not talking... Read More

Seven Tips To A Perfect Email Ads

Everyone at some point in their Internet experience has received... Read More

Why Do Marketers Lie in their Emails?

Coming as I do from a direct response and direct... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your... Read More

Email Marketing 101 - What You Must Know Before Starting an Email Marketing Campaign

Before you start an e-mail marketing campaign it is important... Read More

Email Marketing - Building A Mail List

Millions of people use their computer everyday as a form... Read More

8 Ways to Get More Email Addresses On Your List ... Today

Whether you've got 100 or 100,000 people on your email... Read More

5 Ways to Get Better Email Marketing Data Quality at Point of Collection

Adestra provide email marketing services to a host of UK... Read More

Why Autoresponders Are An Essential Tool For Your Business

Did you know that one of the major purposes of... Read More

Its In The List! Thats Where It Is!

Have you noticed the marketing frenzy? Have you felt the... Read More

Why Your Email Distribution List is Your Best Source of New Sales

Don't overlook your current customers. After all, they're the ones... Read More

Reports of My Death Have Been Greatly Exaggerated -- Email Marketing

Recently, there has been a lot written about email and... Read More

Spam! Whats the Real Problem

Most people now know the official definition of spam- Unsolicited... Read More

Paradigm Shift for the New World

In the business world, the primary focus is on selling... Read More

The Most Simple Way to Mask Your Email-address

We all know that spammers are looking for your email-address.... Read More

Market Your Business through Newsletters

Most business people on the web subscribe to at least... Read More