Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer... Read More

New Realities for E-Mail Marketing

Spam e-mail is no longer the mild irritant it once was - it's clogging corporate networks and ISP mail servers and has become a real productivity drain, forcing corporate and consumer e-mail users to spend 20-30 minutes a day dealing with this deluge of junk! According to recent figures, unsolicited... Read More

11 Creative Ways You Can Use Autoresponders

1. Pick 4 or more articles you've written that have a common theme and put them in an autoresponder series. Announce it on your site as an e-mail course on the go.2. If you have a page for related links, create a related links file and put it on autoresponder.... Read More

Three Steps To Building A 50K Email List In Less Than 90 Days

One major asset that every internet or affiliate marketer needs is a big email list. There is a saying in the marketing world that states that "the money is in the list". This is very true because the bigger the list, the greater the potential income. But a common concern... Read More

Could This Be The End of Sp^am?

The war on sp^am has so far been waged on two fronts: legislation to make sp^am illegal and filters that prevent sp^am reaching its destination.But neither approach has worked.Even if US anti-sp^am laws succeeded, they would not stop sp^am that originates outside the US.As for sp^am filters, the sp^ammers are... Read More

Autoresponders, Which Autoresponder Is Right For Your Business?

An autoresponder is a software program that automatically sends a prewritten reply to anyone who uses your autoresponder address. It works 24/7 everyday of the year.When you start an online business and your business begins to grow, you may find that using an autoresponder is essential.Most successful online marketers look... Read More

Lumpy Mail Gets Your Message Through

When it comes to your gravy, lumps are bad. When it comes to getting your marketing message through the mail room, past the gate keepers, and onto your buyer's desk, lumps are just the ticket. I love direct mail for small business marketing and I'm particularly fond of something I... Read More

Sales Prospecting for Appointments by Email

A few months into the job and Sabrina's cold calling sales prospecting techniques were getting her almost nowhere. She would call CIO's and CTO's all day, and speak to maybe one sales prospect if she was lucky. The gatekeepers and voicemail were screening her out. Sabrina was "following up" her... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers,... Read More

Email Marketing 101 - What You Must Know Before Starting an Email Marketing Campaign

Before you start an e-mail marketing campaign it is important for you to know what e-mail marketing is, the benefits of e-mail marketing, and whether or not e-mail marketing is right for your business. Once you are educated on the finer points of an e-mail marketing campaign, you will be... Read More

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The Ultimate Business Network: One Secret Power of the Masters

Dear Friend:If you're out there networking and have been for... Read More

Email Scam Warnings

Most people online are very familiar with the Nigerian Email... Read More

Free Mailing Lists: Good Or Bad?

Advantages of the free mailing listsThe free newsletters are a... Read More

The Most Critical Strategy to Your Survival, and Prosperity, Online

For the sake of your long term survival and your... Read More

10 Reasons to Outsouce Your Next Email Marketing Campaign

So, why would you want to send your campaigns out... Read More

Autoresponders - Simple Tweaks That will Improve Your Return Rate

Autoresponders are, without a shadow of a doubt, one of... Read More

The Wrong Email Format Can Destroy Your Offer

Which email format is more effective to use, Text or... Read More

Turn Your Old Articles Into Profitable E-mail Courses

If you've written numerous articles, you can use them to... Read More

Organizing Your Mailing Lists For Your Email Promotions

With all the safelists and different methods for using them,... Read More

E-Marketing Deliverability Issues

Does it seem to you that when you view "openings"... Read More

10 Essential Steps to Developing a Successful E-Mail Marketing Campaign

Developing and executing a successful e-mail marketing campaign is becoming... Read More

EMail Newsletter Marketing Essentials

If Gutenberg were alive today he would be in publishing... Read More

Sales Prospecting for Appointments by Email

A few months into the job and Sabrina's cold calling... Read More

Just Because You Can...

Just because you can communicate with hundreds of people virtually... Read More

Single or Double Opt--In?

You heard the message before. Your e-mail list is the... Read More

Will Microsoft Kill Free Email on the Net?

Spam has been such a problem that email filters are... Read More

8 Tips to Increase Response in Email

Opt in email marketing is no different than normal direct... Read More

Some Simple Sure-fire Strategies to Construct a Responsive Opt in List!

A responsive opt in list is an unbelievably powerful money-maker... Read More

How to Choose the Autoresponder Right for Your Business?

Let's give a definition to autoresponder first. So, what is... Read More

Build Your Opt-In List Today

There are many services available to help your with building... Read More

The Importance of a Name in the Sent from Email Address

When using an email marketing tool such as Adestra's Message... Read More

What Is An Open Rate

Good thing in emarketing business today is that many people... Read More

Reach Out and Slap Someone

I got my first email account way... Read More

7 Autoresponder Marketing Strategies To Automate, Build and Grow Your Business

Did you know one of the most important tools in... Read More

10 Ways to SCREW-UP Your LIST

Just in case you don't know, your 'LIST' ? is... Read More

Learn How to Double and Triple the Size of Your Opt-in List by Helping Others

I think first of all, everybody deserves to have a... Read More

How To Get People To Constantly Open Your e-Mail Promotions Or Your Newsletter

In this article I'm going to talk strictly from a... Read More

Confessions Of An Info Junkie

I love the Internet! Information about any topic that piques... Read More

Why Do Marketers Lie in their Emails?

Coming as I do from a direct response and direct... Read More

7 Ways Email Can End Your Business Relationships Before They Start

Too often, people forget they're anonymous in the internet world.... Read More

My Emails Are Not Being Delivered. Black Lists and White Lists Explained.

Over 40% of all emails within your marketing campaign are... Read More

E-Newsletter Layout: Add White Space to Improve Readability

White space in newsletters is like pausing in conversation. Take... Read More

How to Laser Your Email Messages

If you're in business and use email, you've likely learned... Read More