Customers are tough cookies. They're extremely media aware and increasingly cynical ? it's a clever marketeer who can get under their skin. Online surveys reinvent the traditional format and offer a unique way of interaction ? all the benefits of the internet without the programming.Here are ten reasons why they... Read More
If you want to sell on the internet, your need to accept credit cards. To accept credit cards, you need a merchant account, or access to one. There're two ways of getting this: Get your own merchant account, or 'pimp' off someone else's.The latter is the option most new merchants... Read More
Knowledge Management for beginnersKnowledge Management (KM) can be defined simply as the process through which organizations generate value from their intellectual and knowledge-based assets. Knowledge assets are often grouped into two categories:(1) Explicit Knowledge Generally, everything and anything that can be documented, archived and codified. Examples include patents, trademarks, business... Read More
Pitfalls of E-business solutions installation processA large distribution company has decided to use a new online supply chain management solution. The people ? those who were supposed to use the system ? were quite skeptic about the ability of the system, as they did not have enough knowledge and had... Read More
The Internet is the fastest growing source of mail order sales. The explosive growth in the goods and services sold online has in the past taken many online sellers by surprise: demand has outpaced supply, depleting inventories and disappointing customers. This can lead to serious problems with the FTC.The FTC... Read More
This may not be a popular view, but I think writing a web site is very similar to writing a piece of direct mail. I'm not talking about smash-and-grab fliers. I'm talking about those large mailings with brochures, a four or eight-page letter and a reply card. And no, I'm... Read More
According to NOP World, 48% of all Internet users have researched or purchased financial products such as insurance and loans on the internet, or used online banking facilities. In April, NOP World had already recorded estimates of 28 million people online in Great Britain, with 13.5 million exploiting the Web... Read More
Because of this encouraging surge in activity, many individuals are now interested in becoming e-commerce merchants. To profit from your online business, you must first produce a unique website that will intrigue visitors and interest them in your items.In reality, the e-commerce business is not much different than your average... Read More
If your business features products or services for sale, undoubtedly the topic of eCommerce has come up. What is eCommerce? Literally defined as "the conduct of financial transactions by electronic means," it refers to purchases made over the Internet. There are popular slang terms such as ebusiness, click and mortar,... Read More
Why time spent on your site is importantAll websites regardless of type should measure this KPI, simply because all websites can use it as a gauge to see how compelling their offers are as well as check web site performance. It doesn't matter whether you're running a content portal or... Read More
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You did it again, didn't you? Forgot until the last... Read More
What is electronic commerce?"Electronic commerce is about doing business electronically.... Read More
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Three years ago I was doing some work for a... Read More
I'm a plain man who uses plain thinking in devising... Read More
Pakistan with highest growth rates in 1960s and bad politics... Read More
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There are so many metrics surrounding direct marketing. So many... Read More
China's IT industry is expected to see a sales revenue... Read More
Much of my consulting work comprises writing 'Outside Opinion' reports... Read More
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E-gold is a digital currency, used extensively on the Internet... Read More
Far too many people get ripped off when setting up... Read More
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This article will explain in depth the steps needed to... Read More
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The World As It Then WasThe dynamic economic growth of... Read More
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Have you ever had someone who owed your business money... Read More
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I recently published a short e-book called 'One Thing I... Read More
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