Internet Marketing- Forget the experts, latest software program or even that book that someone is selling to get on the "best seller list" and the 200 free ebooks they are offering you. Here is what REALLY works, and it's something that you learned in kindergarden.Although less than 2% of you... Read More
As with any business, becoming a freelance business plan writer can be a challenge. The first challenges involve factors such as cash flow, getting clients, and maintaining some sort of order. Later, challenges will involve getting new clients, insuring return business and referrals, and making a profit. But, like any... Read More
Back in the late nineties, the phrase 'Content is King' was repeated and repeated and repeated by site owners and marketers alike. The belief was that the more content you had, the greater the number of visitors you would attract. Of course, the content had to be well written, relevant... Read More
Here's a fundamental difference between copywriting offline and copywriting for the web... - Give or take, my job as a copywriter offline was to sell, sell, sell, sell. - Online, I think, my job is best described as help, help, help, sell. How come? Because web sites are a pain... Read More
Chances are that you are making many, if not all, of these 5 copywriting mistakes. I call them "deadly" because theyre killing your sales and your profits.Let me make you a bold promise: examine your own sales copy and eliminate these copywriting mistakes, and you will see an instant improvement... Read More
Ask yourself these questions:Are you an experienced writer?Do you want to stay at home to write?Do you want to work for yourself?Do you learn new things quickly?Are you interested in a broad number of subjects?Do you feel like you're being pigeonholed with your current writing and you want to branch... Read More
Thinking of hiring a staff writer? Think again. Below, I will give you eight geat reasons to reconsider and outsource instead.1. Save MoneyBy hiring a professional writer to handle your project, you will save some money and, ultimately, increase your bottom line. A professional copywriter works to effectively convey your... Read More
No doubt, the headline is the most important part of any advertisement or sales letter. The reason is very simple. The headline is the first thing your prospect sees when he or she looks at your advertisement.It's an advertisement for your advertisement.The only purpose of your headline is to get... Read More
When you come to 'know' something, there is a temptation to stop thinking about it. You put it in a box as 'known' and are happy to argue with anyone who disagrees. This is both a good and a bad thing. It is good to hold firm to your beliefs,... Read More
Writers write just like painters, paint on canvas. This is one of the reasons why it is important that you launch your writing career by getting some freelance writing work that you can get paid for doing.It does not matter how small the job is or how little the money... Read More
![]() |
|
![]() |
|
![]() |
|
![]() |
|
|||||
|
|
|
Just as great fiction is an art, so is great... Read More
Many professional freelancers will go their entire career without ever... Read More
Do you have the training and skills needed for copywriting?Are... Read More
Say the word "emotion" to a man, and he'll immediately... Read More
Building a professional reputation requires a campaign founded on your... Read More
Most of us spend our days persuading others to buy... Read More
When I write copy for my advertising clients, I always... Read More
You have to choose a character or an angle that... Read More
Not everyone is a writer. Good copy writing is a... Read More
Did you ever wish you could afford to hire one... Read More
You can turn your $200 fee to write a press... Read More
Many small businesses fail because their owners don't pay enough... Read More
Here's another drill ripped out of the Field Guide for... Read More
Careers in copywriting are booming. Could it be that the... Read More
You've done it. Gotten that press release written. Now you're... Read More
Most of us have seen a heckler at a baseball... Read More
Now that your website is up and running, it's time... Read More
Freelance children's writing positions are always advertised. Rather, the schooling... Read More
Freelance writers are a strange group of people when it... Read More
Nothing irritates me more than being told that there are... Read More
The huge demand for writers online is really for ghostwriters.... Read More
Just because you're running a small business doesn't mean you... Read More
Copywriting ChecklistOkay, you know you have your product (or service)... Read More
WHAT'S THEIR PROBLEM?How do you begin a dialogue with a... Read More
In order to get ahead in your copy writing business,... Read More
As a freelance copywriter in New York, your work is... Read More
"Shallow men believe in luck. Strong men believe in cause... Read More
Thinking of hiring a staff writer? Think again. Below, I... Read More
If you find that your progress is blocked by a... Read More
Hi everyone,Been ruminating on this one for a little while... Read More
When you create headlines, do you put benefits into your... Read More
A significant reason behind websites that fail is the lack... Read More
In order to make more sales and get more profits... Read More
Your initial freelance writing assignments are the best way to... Read More
So You Want To be A Copywriter?Wannabe copywriters often check... Read More
Get a Good Start for Sales SuccessThe headline to a... Read More
Everyday when I read promotional emails and advertisements, or listen... Read More
Now that you've decided to hire a copywriter, how do... Read More
Hone your writing skills to project a more professional business... Read More
Yes indeed, that's all you've got, 30 seconds to make... Read More
Have you ever had the experience of hiring a freelance... Read More
Today I am having a rant inside of my own... Read More
From the early days of search engine optimization, keywords and... Read More
Are you a freelance copywriter working from home? If so,... Read More
All the world's a story. Video games have storylines; newspapers... Read More
Most people with an online presence will have to regularly... Read More
"Melissa" invaded our computers in late 1999, then "I Love... Read More
If you've been writing web articles to help promote your... Read More
No doubt, the headline is the most important part of... Read More
Personalizing your headlines to your target audience can significantly improve... Read More
Every salesperson and fledgling copywriter hears the harangue: DON'T SELL... Read More
Several years ago, when I was working for an agency,... Read More
If your ad is not generating a lot of sales,... Read More
Thinking of hiring a staff writer? Think again. Below, I... Read More
So you finally built a website for your home-based business.... Read More
You've identified the benefits you offer your customers, but how... Read More
Many people feel uncertain when dealing with copywriters. Like any... Read More
I like to use power phrases when writing sales material.... Read More
Your definition may differ, but I define a lapsed donor... Read More
Think about how much you read about and spend on... Read More
The difference between good copy and great copy is the... Read More
Looking to chuck that full-time job for a life of... Read More
Writers write just like painters, paint on canvas. This is... Read More
Having worked as a digital publishing specialist at a large... Read More
Whether you're an executive or a small business owner, chances... Read More
This week we're going to reinforce the training that Recruits... Read More
Copywriting |