Ads Dont Sell - People Do !
More about advertising by BIG Mike McDanielAdvertising is not a substitute for good sales technique and superb customer service. Inserting an ad in a handy newspaper to call attention to a line of goods will not sell those goods unless you can back it up with intelligent, well directed sales... Read More
The Secrets To Successful Radio Advertising
Ask some businesses about radio advertising and they'll tell you it's the greatest investment they ever made while others will tell you it was a complete waste of time and money. So why does radio work for some and not for others? What's the secret to successful radio advertising?Know this:... Read More
Advertising Primer for Fast Learners
Advertising, when done well is a very effective way to increase your customer base and ultimately grow your bottom line.Many businesses have no idea how to advertise; they do a little bit here and a little bit there and end up saying that advertising doesn't work. Advertising, like everything else... Read More
Custom LED Display
Custom LED Display, as the name specifies, facilitate control anything with any message that you can think of, from hours of operation to daily specials. These are used by almost all industries like factory, banks, airports, universities, libraries, and many others.Custom LED displays are based on LED technology which gives... Read More
7 Questions to Ask Before You Advertise
Most business owners and managers keep a fairly close eye on their marketing budgets.And nothing throws a budget out of whack faster than advertising.Advertising, or paying good money to get your message in front of your target market, still has a place in your marketing mix, although it's not quite... Read More
Is Your Advertising... Sexy?
Ever hear the term 'sexy' advertising? It's not necessarily what you think. Sure, some people's idea of sexy advertising is hot babes in bikinis spraying beer all over each other, but that's overtly sexual and not what we're about to discuss here.Do you engage sexy advertising in your marketing campaign?... Read More
The Truth in Advertising
Most of us have seen at least a dozen different toothpaste commercials that claim, "Three out of four dentists recommend...." You may have wondered, as I did, how each of these claims could be possibly be true. They are based on statistical evidence, so why are there such varied results?... Read More
Your Eye Catching Publicity Flyer
Your website is done, your business cards have been delivered, and your brochure has received accolades. In the promoting department you have everything you need, right? Well, there is one item you lack and by having this item in your arsenal it can be a dealmaker for you.When I pitch... Read More
Advertising Agency In Boston: Tips and Tricks
The big news on Wall Street last year was the initial public offering of Internet search engine Google. If you were a visitor from another planet, you might be asking yourself, What big, sophisticated, high-technology company is behind the success of Google? Could it be IBM, Microsoft, Intel, Apple, Oracle,... Read More
7 Unique Ways To Get FREE Advertising
1. Give Testimonials When you purchase a product or service and it exceeds your expectations e-mail the business a testimonial. Tell them in the testimonial the benefits you got from the product or service. Give them permission to publish the testimonial on the web site if they include your sig... Read More
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Create Your Dynamic Elevator Speech
So, what's an elevator speech, and how do you get... Read More
CD Business Cards- Why Use Them?
CD Business cards are the electronic version of the now... Read More
How To Tell If An Advertisement Costs Too Much
People say it all the time: "This advertising costs too... Read More
Books, Bibles and Fast-Talkers
Every community has 'em. Fast talkers who roll into town... Read More
Pros and Cons of Establishing an In-House Ad Agency
There have been several ads promoting books and reports on... Read More
Custom LED Display
Custom LED Display, as the name specifies, facilitate control anything... Read More
Advertising In The Local Press
There are three main reasons why I would hesitate when... Read More
Small Business Image
The single easiest way to increase sales is to look... Read More
Too Much Build-Up: Over-Zealous Ad Copy Can Break The Sale
How many times has this happened to you?A friend recommends... Read More
Small Cards, Big Ideas: Alternative Uses for Business Cards
Aggressive business card marketing isn't about handing your business cards... Read More
Constructing Business Advertisements
What many may consider the most important part of advertising... Read More
If You Lost 70% of Your New Customers, Would You Notice?
Buyers Don't Rely on the Yellow Pages Like They Used... Read More
Does Your Brochure Pass the Test - Or is It Headed for the Trash? Part One
The decision on whether or not someone will read your... Read More
Create Your Own Business Cards, Part 2
This is the second part of creating your own business... Read More
Advertising Copy: What?s Really Important?
You labor long and hard trying to create the perfect... Read More
Never Be Caught Cardless Again: Five Tips to Help You Remember Business Cards
Sorry, I Don't Seem to Have a Business Card With... Read More
Free Internet Advertising: 6 Proven Ways To Prevent Your Competitors From Stealing Your Customers
It is getting harder daily to generate traffic.And when you... Read More
The ONLY Type Of Advertising People LOVE!!
Can it be???Is there advertising that people actually love?You bet... Read More
The SKINNY on Radio Advertising
From meager beginnings in 1920, radio has grown with us... Read More
Yellow Pages Ads - Buying Secrets
Yellow Pages Ads - Buying SecretsOK- let's agree that many... Read More
In Advertising Bigger isn?t Always Better
If you have been following the recent advertising news you... Read More
Tips On Writing a Successful Ad
When knowledge is based on truth it is powerful!When it... Read More
Measure the Response of Your Advertising Campaigns by Using Promotional Products
For most companies, gone are the days of spending money... Read More
A Lesson In Advertising From The Eighteenth Century
Back in the 1760s, the great Dr Samuel Johnson delivered... Read More
Three Keys to Crafting Successful Print Ads
Want to create print ads that get results? Below are... Read More
Information Gathering & Delivery May Never Be The Same!
Give Us The Bottom Line!If you are like most people,... Read More
Forgot The Ad Budget? Dont Panic!
Bob is excited about his new business. He secured funding.... Read More
Classified Ads That Get Results
Classified ads do not have the big market appeal that... Read More
Grab Your Share of Untold Amounts of Advertising Dollars
If you advertise in any way, the following information could... Read More
Does Your Brochure Pass the Test - Or is It Headed for the Trash? Part Two
In part one of this article we discussed the importance... Read More
The $500.00 A Month Plan
One way to make extra money or start a... Read More
Advertising on a Budget -- Part 3: Frequency, Frequency, Frequency
This is the third article of a three-part series. I'm... Read More
Harness the Power of Direct Marketing - More Small Business Power Tools
One of the most powerful tools available to small businesses... Read More
Advertising Costs Getting Too High?
Everyone knows that advertising is essential to growing a business.... Read More
The ONLY Type Of Advertising People LOVE!!
Can it be???Is there advertising that people actually love?You bet... Read More
13 Facts About Newspaper Advertising
Advertising in the paper works for many people in business.... Read More
If You Invest Money on Advertising, then You could Save Thousands through this Simple Little Secret
A few years ago, I analysed the statistics of where... Read More
Printing - How Do I Buy It?
Why should I care where I get my printed material... Read More
Get Free Radio Advertisement
Here's a neat trick to get lots of radio advertisement... Read More
Successful Print Advertising Designs
Do you often see print advertisements outdoors, as much as... Read More
How You Measure Yourself Is How You Motivate Yourself
One of the keys to strong positive mental attitude is... Read More
Testimonials Convert Prospects Into Buyers
Big businesses get instant credibility with their well-known company name... Read More
Write Attention Getting Advertisements
The most important aspect of any business is selling the... Read More
Brand Young and You Brand for Life; Why Cinema Advertising is an Effective Tools for Marketers
In the world of advertising there are many forms of... Read More
Advertising 101
Advertising has truly become a part of all of our... Read More
Increase Business By Being Nice
I have been reading articles on increasing sales using search... Read More
When Times Get Tough... or When to Really Advertise
The Pundits say the economy is slowly, but surely, recovering.... Read More
How to Use the 3 Most Common Direct Marketing Measurements to Increase Your Profits!
John Wanamaker, a 19th century entrepreneur, once famously made the... Read More
Ten Secrets for Getting FREE Advertising
The opportunities for getting free advertising for yourproduct or services... Read More
What?s the Score?
You may be aware that in a basketball game the... Read More
How to Make Your Claims Believable
When you hear claims like??Best Lawnmower in the country?Absolute Lowest... Read More
How To Create A Better Brochure
Having a quality brochure makes a positive impression on a... Read More
Adding Art to Business Spaces
Larger companies have learned that collecting art adds something special... Read More
Predictions for 2010
2005 puts us at the mid-point of the first decade... Read More
Mobile Detailers; Customer Window Displays
Mobile detailers have all types of customers, many of whom... Read More
Why Most Advertisements Stink!
Question: What do you think the most important part of... Read More
Persistant Advertising Will Do No Harm!
From my experience, I've been on many discussion groups and... Read More
Radio Advertising - Is it for Your Business? - More Small Business Power Tools
If you're a typical small business, you've probably been approached... Read More
10 Ways to Advertise Your Business For Free!
At some point many small business owners are left with... Read More
Media Planning: Smart Choices for Your Success
Media Planning for SmartiesYou say you're ready to advertise. How... Read More
80% of All Advertising Is Wasted Due To This Common Mistake
You're flipping through this publication as you wait for your... Read More
Scrolling LED signs
Scrolling LED signs is type of LED signs that displays... Read More
Direct Mail Catalogs & Brochures: Write Captions That Sell
Many prospects skim through catalogs and brochures, glancing at the... Read More
The Internet and Beyond - 12 Tips on Writing Better Brochures
Every year thousands of online businesses fail. None of them... Read More
Promotional Vehicles
It is difficult to miss a Hummer, but how many... Read More
Is Your Yellow Pages Ad Putting Cash in Your Pocket... or Sucking Cash Out?
Any idea? It's a question that more than a few... Read More
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