How to Advertise with Flyers
When you first start out on your business venture, money is usually tight but you still need to advertise. One of the most affordable, yet very effective, ways to begin your advertising campaign is with flyers. Flyers are simply full page ads that are distributed directly to your potential customers.... Read More
Is Advertising Art?
Oh Grand and Glorious Southern Guru, I am perplexed. What ails thee, my peabrained little grasshopper? My sleep has been short, my walls have been climbed, my hair has been pulled.I must know the difference between advertising and high art. Oh Great Creator, please give me the answer.Stir no longer,... Read More
Radio and Television Ads: Clever Vs. Annoying
Ever heard or seen a radio or television commercial that you really liked and actually looked forward to hearing or seeing again only to be assaulted by another one so annoying it made you want to heave your radio or television out the window?What makes one commercial so enjoyable while... Read More
Information Gathering & Delivery May Never Be The Same!
Give Us The Bottom Line!If you are like most people, you may have skipped down to the bottom to see how much we charge. Well we don't! That's right, the free customized information product we give away is totally free. You can use this product forever without ever paying a... Read More
3 Simple Steps to Getting Thousands in Free Advertising
Many entrepreneurs believe that they understand what public relations is, but very few do. Publicity and public relations can be used to boost your business by thousands of dollars a week or kill it; the trouble is using it to your advantage.I'm going to cover a few of the basics... Read More
Why I Like The Ads I Hate!
It's been said that the antidote to liking/loving is not hating, but indifference. So, when an ad makes you angry or disgusted or evokes any other strong emotion, it has done it's job. That is what advertising is supposed to do! Isn't it?There is an advertisement currently running on T.V.... Read More
Secrets of Getting Free Advertising
The opportunities for getting free advertising for your product or services are limited only by your own imagination and energies. There are so many proven ways of promoting your own objectives without cost that it literally boggles the mind just to think of listing them.One way is to write an... Read More
Push vs Pull Advertising
Push vs. Pull Advertising - Understand the Consequences for your Product or ServiceYou will save yourself a considerable amount of time and money if you first determine your product's (or service's) suitability for "pull" and "push" advertising.Pull advertising is geared to draw visitors to your website when they are actively... Read More
10 Tips to Use Giveaways Effectively
Walk around any trade or consumer show and you will be able to collect a bag full of advertising specialties, or giveaway items all designed to promote. But look a little more closely. How many really do an effective job? How clearly do they get a message across? Is the... Read More
How Well Do Postcards Work?
The humble little postcard has been getting a lot of attention in the marketing world. Along with this heightened interest comes some very good questions, such as... How Well Do Postcards Work?Before we get into the "how well" part of this question, let's look at how to... Read More
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The ONLY Type Of Advertising People LOVE!!
Can it be???Is there advertising that people actually love?You bet... Read More
Mortgage Marketing - Broadcast Advertising vs Direct Advertising
Do you know how to design and deploy a marketing... Read More
Whats The Frequency?
The more things change, some say, the more things stay... Read More
The SKINNY on Radio Advertising
From meager beginnings in 1920, radio has grown with us... Read More
Unlock The Power Of Online Groups
Yahoo Groups: I see countless marketers on shoestring budges turn... Read More
Free Internet Advertising: 6 Proven Ways To Prevent Your Competitors From Stealing Your Customers
It is getting harder daily to generate traffic.And when you... Read More
100 Excellent Words and 70 Action Getting Phrases for Ad Writing
100 Excellent Words Absolutely. Amazing. Approved. Attractive. Authentic. Bargain.... Read More
Understanding The Basics Of Advertising
I get the L.A. Times delivered to my door every... Read More
Using Ad Agencies and Designers
Advertising and promoting your business is expensive, so it's important... Read More
The Ultimate, ?Must-Have? Home-Based Business for YOU
The Ultimate, "Must-Have" Home-Based Business for YOU a Underemployed, Unemployed,... Read More
Prove It! - Give Your Marketing and Advertising More Credibility
Your marketing and advertising won't be effective if your potential... Read More
Imaging Isnt Everything
Many home improvement contractors attempt to use advertising to expand... Read More
Online vs. Offline Advertising
Let's face it. Email marketing and publishing have became very... Read More
Choosing a Print Mail Dealer
"Print & Mail is a type of service that... Read More
Double Your Sales Potential With Double-sided Business Cards
Swapping business cards is one of the most basic and... Read More
Too Much Build-Up: Over-Zealous Ad Copy Can Break The Sale
How many times has this happened to you?A friend recommends... Read More
Media Savvy - How To Lead, Persuade And Influence
The ability to lead, persuade and influence are integral skills... Read More
The TV Shoot, The Spoiled Brat, And A Painful Lesson
It was two days before our shoot. I was in... Read More
How to Make a Fortune from Unique Resistance-free Advertising
One of the most powerful offers you can use in... Read More
10 Simple Techniques To Make Your Ad Get Powerful Attention
1. Make your ad's keywords and phrases standout by enlarging... Read More
Direct Response Advertising; Radio vs TV
Radio advertising vs. television advertisingMany new advertisers assume that they... Read More
Increase Business By Being Nice
I have been reading articles on increasing sales using search... Read More
Write Attention Getting Advertisements
The most important aspect of any business is selling the... Read More
Boost Headline Believability With Specifics
Don't use vague generalities in your headlines. Be as specific... Read More
Successful Print Advertising Designs
Do you often see print advertisements outdoors, as much as... Read More
10 Tips For Writing A Profit Producing Ad
1. You can get ad copy ideas by studying similar... Read More
Advertising In The Local Press
There are three main reasons why I would hesitate when... Read More
The Key To Marketing New Ideas!
Imagine tossing a pebble into a crystal clear pond on... Read More
Do You Really Need a Brochure?
Traditional brochures typically tell the story of your company, i.e.... Read More
Advertise Where Its Forbidden To
The most common way to drive people to your business... Read More
I Dont Want to be Different
To succeed in today's crowded marketplace where most of the... Read More
Trade Writing - For Cash!
Often considered as "plain Jane's" of the print world, trade... Read More
How To Tame The Buying Beast Inside Your Customer
What if you can understand and control your customer's mind?... Read More
Creativity and Getting Outside of the Box
Sitting in front of a blank piece of paper? Wondering... Read More
The Seven Second Race: How to Draw Attention Your Ad
You've decided to launch your advertising campaign but you have... Read More
Does Post Card Advertising Really Work?
You've decided to try advertising your business with post cards.... Read More
Is Your Yellow Pages Ad Putting Cash in Your Pocket... or Sucking Cash Out?
Any idea? It's a question that more than a few... Read More
Vinyl Banners for the Right Occasion
The sinage marketplace is competitive! Consequently, some companies are going... Read More
5 Newspaper Advertising Myths Revealed
What I'm about to reveal are myths that most people... Read More
Is there anything new under the sun? Heres how to find out if your bright idea is unique.
"There's nothing new under the sun" is probably the... Read More
Advertising In The Local Press
There are three main reasons why I would hesitate when... Read More
Good Design Makes Good Sense
Organized your pencils and pens lately? Sorted your clothes into... Read More
Custom T-shirts -- Put Your Company Logo on Cotton!
An effective way to gain company recognition is to order... Read More
How You Can Create Advertising That Sells
A well-planned and properly executed marketing program should include a... Read More
Organizing Business Cards for Effective Contact Management
Now that you've had colorful new business cards printed, and... Read More
10 Ways To Improve Your Print Ads
1) Include a coupon in your large ads. This can... Read More
God Bless The Refrigerator Magnet!
Ah, my very favorite promotional product of all, the refrigerator... Read More
Diamonds Are For Evil
The task of executing successful advertising campaigns for products made... Read More
Online vs. Offline Advertising
Let's face it. Email marketing and publishing have became very... Read More
How To Tame The Buying Beast Inside Your Customer
What if you can understand and control your customer's mind?... Read More
Business Plan Appeal ? Five Rules For Writing Attention Grabbing Headlines
The success of a business plan stands or falls on... Read More
How Much Money Do I Need to Spend on Advertising?
Q: I've never really done much advertising for my business;... Read More
Internet Advertising: How To Use The Golden Rule To Enrich Yourself.
What is the golden rule of internet advertising?Give, so you... Read More
What To Do With Your Business Cards
Without a plan to distribute your cards, there's no need... Read More
The Importance of Your Business Card
What are you trying to say with you business card?We... Read More
10 Simple Techniques To Make Your Ad Get Powerful Attention
1. Make your ad's keywords and phrases standout by enlarging... Read More
The $500.00 A Month Plan
One way to make extra money or start a... Read More
How Do People Know Youre in Business?
One of the most important things to do now that... Read More
Make Your Business Cards Work
What's the cheapest, most under-used marketing tool you have?The answer's... Read More
Buying Radio? Read This and Dont Waste Your Money
Pay close attention and make it work the best for... Read More
Avoid The Big Advertising Mistakes
Is your advertising copy getting the results you want? If... Read More
Make the Right Advertising Decisions
Advertising is a powerful and somewhat frustrating marketing tool. It... Read More
Avoid Being Vague
We are bombarded with thousands of marketing messages daily?on television... Read More
Why Most Advertisements Stink!
Question: What do you think the most important part of... Read More
Persistant Advertising Will Do No Harm!
From my experience, I've been on many discussion groups and... Read More
Pros and Cons of Establishing an In-House Ad Agency
There have been several ads promoting books and reports on... Read More
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