How to Write for a Paper or Magazine

l. Introduce yourself to the editor of your local newspaper. (Or, if you do business within a certain neighborhood, talk to the editor of the neighborhood paper or shopper.)

Tell him/her about your profession. Express your availability to serve as that paper's free-lance "expert" for that profession.

2. Invite the editor to call you anytime the paper is doing a story on your field.

3. If you offer to work for free initially, it should be easier to get published. And this will show the editor your ability to generate interesting, informative copy.

4. Suggest a question/answer column about what you do. Develop a "sample" column where you ask questions consumers might have...then provide the answers.

5. You don't need to stop at just one newspaper! If your customers are located throughout a metro area, approach all the neighborhood and business-related newspapers that serve the community. (However, if a newspaper's eager to run your material for free, you may want to grant that newspaper exclusive use of your materials within the area.)

6. Give your sample column a memorable name...one, perhaps, that details the service you provide. (Examples: "Insurance Info" or "Tennis Talk," etc.)

7. If newspapers don't want to run you columns for free, how about paying for them? You can still use a question/answer format for your ad, or you might want to develop an "ad-vertorial" style column. That's an ad that looks like a news story.

8. IMPORTANT! When you've had a few of these columns published, ask each paper for written permission to reprint these articles (giving a credit line to the paper). You may decide to use these articles later in your own print advertising or direct mail.

Rix Quinn's new book "Words That Stick" offers lots of writing ideas. You can order it from http://www.amazon.com/exec/obidos/ASIN /1580085768/qid/

For more details on Rix's phone seminars, e-mail him at mailto:rixquinn@charter.net

---

How to Write Adverts that Forces People to Respond

Think for a moment some day and consider the kind... Read More

10 Keys to Copy That Sells!

Whether you're selling a product or service, the 10 tips... Read More

Are You Losing Customers Because of Typos?

Overlooking simple steps such as proofreading and grammar can affect... Read More

How to Write a Direct Mail Fundraising Letter (Four Tips for Fund Raising Success)

1. Address your reader as a friend, not as "Friend."When... Read More

A Writers Secrets

Every person has secrets that only he or she knows,... Read More

Copywriting Makeover: Search Engine-Friendly Can Also Mean Visitor-Friendly

When it comes to search engine optimization, copywriting plays a... Read More

Killer Ad Copy

Not everyone is a writer. Good copy writing is a... Read More

Web Writing - Dont Lose Your Visitors Attention!

Did you know that your writing can have a huge... Read More

11 Reasons Not to Hire a Freelance Copywriter (and Why Theyre All Poor Excuses)

Think you can take the Copywriting Challenge on your own?... Read More

A Free Lesson On How To Easily Write Ads That Are Guaranteed To Make You Money

COPYWRITINGAfter determining what we are going to sell, the next... Read More

Copywriting: Drafting Rules for Professionals

As a professional contractor who wears many hats, you owe... Read More

What a Ghostwriter Can Do for You

Do you ever have brilliant ideas for articles, books or... Read More

Dont Forget The Copywriting

Copywriting And Content CreationOne of the most important, but often... Read More

Write Benefits in Your Headlines to Deliver the Dream!

When you create headlines, do you put benefits into your... Read More

Advice From Successful Freelancers: Starting & Maintaining A Freelancer Career

For the e-book, Advice from Successful Freelancers: How They Built... Read More

On Copying and Stealing Designs

The notion on the great artist, Pablo Picasso's quote, "Bad... Read More

Why Is FREE The Most Powerful Marketing Word You Can Use?

As the famous cowboy Will Rogers once said, "Even if... Read More

Its Not What You Say But How You Say It

Copy is all about words. Or is it?Copy is about... Read More

3 Tips For Writing Better Headlines

The single most important element of your website's copy is... Read More

How to Write Carrot-Wielding Copy!

A significant reason behind websites that fail is the lack... Read More

Engage Your Customer ? Write About Benefits

Think quick. In 10 seconds, can you list the 5... Read More

How To Write Direct Mail That Really, Really Works!

So, you have something you want to sell. It may... Read More

Five Sections of Your Copy Guaranteed To Get Read

Only about 20% of your copy is going to get... Read More

Tomorrow?s Clichés Today

I went to Google and entered a couple of different... Read More

Some Important Tips On Proposals And Price

Here's a critically important copywriting technique I use when writing... Read More

How To Become A Freelance Copywriter In New York

As a freelance copywriter in New York, your work is... Read More

8 Reasons to Outsource Your Copywriting

Thinking of hiring a staff writer? Think again. Below, I... Read More

Better Copy: The Interview is the Key

Most of us spend our days persuading others to buy... Read More

Business Writing: When Not To Be Professional

It's time to write your next ad or brochure. Maybe... Read More

Website Promotion: 10 Secret Motivational Triggers That Make People Buy

Unless you know the secret motivational secrets that make people... Read More

Memorable Sales Copy -- How to Write it

Want to know the secret of creating MEMORABLE promotional copy?... Read More

How To Find Freelance Jobs - Writing About Food

Did you know that jobs writing about food are available?... Read More

When Panic Attacks Writers

If you write for a living, you deal with deadlines.... Read More