Health and Fitness: A Huge Industry in Need of Writers

Think about how much you read about and spend on health and fitness.

Do you ever exercise? Take supplements? Go on a diet? Visit the doctor sometimes? Most of us do all four. And how many books, magazines, tapes of videos related to health and fitness do you have in your home?

This is a colossal industry, and seems to be growing bigger all the time. This is particularly true right now, as the baby boomers grow older and are looking for ways to maintain and improve their health.

Whether the subject is exercise, weight loss, prescription drugs or alternative remedies, there is a massive demand not only for products and services ? but also for articles and promotional copy to promote those services.

Just do a few searches on Google.

A search for the word "health" yields 615,000,000 results.

"Fitness" yields 90,400,000 results

That's over 700 million web pages that have been written about health and fitness. It's a phenomenal figure.

And each and every one of those pages had to be written by someone.

Now think of all the magazines that focus on health and fitness. The books. The videos. And all that advertising and direct mail.

Do you get the idea? Here is an industry that is constantly in need of writers.

Whether your interest is in writing articles or in writing direct marketing copy, you can be sure of finding work.

Your next step is to find the right niche. Which area in health and fitness best suits your interests and experience? What would you like to write about?

And do you want to write articles, or are you more of a sales person...and better suited to direct marketing copywriting?

If you want to go where the money is, I always recommend the latter. Why? Because a good direct marketing copywriter will always be paid more.

Whatever kind of writing you want to do, take a look at this market. It is truly colossal, and provides freelancers with wonderful opportunities to find good work and make a decent income.

To find out more about writing for the health and fitness market, read my review of this course, Writing for The Health Market.

Nick Usborne is a freelance copywriter, author and speaker. For more articles and resources on making money as a freelance writer, visit his site, http://www.FreelanceWritingSuccess.com.

In The News:


pen paper and inkwell


cat break through


More Insider Secrets to Great Copywriting - Judging Your Target Market

This week we're going to reinforce the training that Recruits... Read More

8 Reasons to Outsource Your Copywriting

Thinking of hiring a staff writer? Think again. Below, I... Read More

13 Steps to a Slippery Slope Online Sales Letter

Many of the solo professionals whom I coach are people... Read More

Working With a Freelance Editor

If you are interested in creating information products, you will... Read More

Writing for People and Search Engines

Writing for the search engines is much different than writing... Read More

Help, Help, Help, Sell

Here's a fundamental difference between copywriting offline and copywriting for... Read More

Writing Effective Sales Copy

Whether you run a home-based business or Microsoft, one thing... Read More

10 Keys to Copy That Sells!

Whether you're selling a product or service, the 10 tips... Read More

Discover Your Creativity

You have a choice. Do you want to be constructive... Read More

Website Promotion: 10 Secret Motivational Triggers That Make People Buy

Unless you know the secret motivational secrets that make people... Read More

Writing Online In Two Syllables or Less

About once a month I fly off somewhere to give... Read More

The Write Way To Grow Your Business

Hone your writing skills to project a more professional business... Read More

10 Things You Should Expect From Your IT Copywriter

Anyone who's ever tried marketing IT products or... Read More

SEO Copywriting: 7 Tips

So you finally built a website for your home-based business.... Read More

Copywriting for Astrology, Numerology, Tarot, and the Mystic Audience

These days, you don't have to traverse the dark forest... Read More

Advice for Copywriters: How to Win the Freelance Bidding War

Are you a freelance copywriter working from home? If so,... Read More

Top 10 Ways For Copywriters To Overcome Writers Block

We all know that words have the power to persuade,... Read More

Creative Copywriting?

There is a difference between creative writing and copywriting. It... Read More

Crank Out More Articles More Often With An Article Swipe File

If you write copy you need a swipe file. A... Read More

Headlines That Pull, Persuade and Propel!

When writing direct response copy, there are a few things... Read More

Direct Mail Sales Letters Flow Better With Subheads

A subscriber to my newsletter asks: "Got any good pointers... Read More

The Secret to Drilling Down Deep in Your Target Market

Here's another drill ripped out of the Field Guide for... Read More

How to Write Adverts that Forces People to Respond

Think for a moment some day and consider the kind... Read More

How To Ethically Use A Swipe File For Your Ad Copy

Did you ever wish you could afford to hire one... Read More

Copywriting Makeover: Search Engine-Friendly Can Also Mean Visitor-Friendly

When it comes to search engine optimization, copywriting plays a... Read More

Pulling Sales with Your Ad Copy

One of the best marketing tools available to your internet... Read More

Copyright, Copyrighting, and Online Copyright Abuse - Save Yourself the Headache by Reading This!

Lets start with copyright infringement.It is easily explained as copying... Read More

7 Easy Tips on How to Improve Your Sales Letter Instantly

Would you like to get more sales from your online... Read More

Getting Over Copy Shock

A few weeks ago I wrote some copy for a... Read More

Can Anyone Succeed as a Freelance Copywriter?

This is a question that can be answered in a... Read More

What A Ghostwriter Needs To Do To Earn Top Dollar

The huge demand for writers online is really for ghostwriters.... Read More

Buy My Book for $27 and Ill Give You Bonuses Worth a Gazillion Dollars!

Subhead..How to bundle for valuable results without devaluing your productI... Read More

Does Your Copy Look Fake To the Search Engines?

From the early days of search engine optimization, keywords and... Read More