Bullshit Avoid the use of the word Bullshit

It is important in this new paradigm of political correctness to tone down the language a bit. In this present period if you use such words like Bullshit, even when you are describing something that definitely is complete and total BS; it makes you look just as bad as what ever you are describing. Personally I could care less because something that is BS needs to be called what it is; after all why let the people who tout such malarkey get away with it.

In the old west we use to call it like it was; we called an ace, an ace and a spade, a spade. That is what it was, so that is what you called it.

However in this new world with whiners everywhere and political correctness you can be made to look like a fool for telling the truth. You will be called unprofessional for calling someone a liar or calling the words of a liar, bullshit. What is interesting is that the bullshiter is trying to stand on a pillar or podium of ethical and moral high ground and trying to have you believe their bogus notions do not stink. If you point out the BS'er is lying or full of bulloney or baloney, you are taken to task and told you are unprofessional. Which is better in my opinion than being an out right liar. However why be any of those things. Simply change your vocabulary a little.

In previous periods folks used other terms to describe complete and utter nonsense, as bullshit was not so prevalent. There just were not a lot of bulls around so the crap from them was so spread out, it did not pile up and stink in the humid air. Sparsely released piles of manure were spread over large areas and no one really used the term. They used other terms such as: humbug, poppycock, tommyrot, hooey, twaddle, balderdash, claptrap, palaver, hogwash, buncombe (or "bunk"), hokum, drivel, flapdoodle, bullpucky, etc..

When describing things that are bullshit such as this article, I often use terms like minutia, bull or BS instead of the proverbial bullshit. Oh and on occasion when you simply cannot describe the enormity of the crap being fed and you chose to use this word bullshit against my advice, be sure not to hyphenate it; bull-shit. That makes you look unprofessional, ignorant and too broke to afford a decent dictionary or copywriter, which you might want to look into either way. Think on this BS a while.

"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs

In The News:


pen paper and inkwell


cat break through


Four Simple Steps to Improve Your Sales Copy

You know what it's like, you're reading the sales material... Read More

How You Can Find Freelance Children?s Writing Positions That Will Last

Freelance children's writing positions are always advertised. Rather, the schooling... Read More

5 Ways to Instantly Improve Your Copy

1. Isolation technique It doesn't matter how good your... Read More

Health and Fitness: A Huge Industry in Need of Writers

Think about how much you read about and spend on... Read More

How Ghost Writing Articles And Booklets Can Earn You Big Money!

Do you want to make $5000, $10,000 or more every... Read More

How To Find Freelance Copywriting Jobs

Your goal is to land a few nice, secure freelance... Read More

How You Can Proofread Your Own Work

Putting out a high quality product is a given these... Read More

How to Write Ad Copy that Sells

When I write copy for my advertising clients, I always... Read More

Getting Over Copy Shock

A few weeks ago I wrote some copy for a... Read More

How to Start and Sustain a Career as a Freelance Writer

Have you wondered how you can make a career writing... Read More

Four Things Every Web Site Headline Must Do

As you know, I'm constantly making the point that the... Read More

Crank Out More Articles More Often With An Article Swipe File

If you write copy you need a swipe file. A... Read More

Kick-Starting Body Copy

Several correspondents to our newsletter, AdBriefing, say that they are... Read More

Who is Your Customer?

When you want to sell something?anything? you need to first... Read More

The Secret to Drilling Down Deep in Your Target Market

Here's another drill ripped out of the Field Guide for... Read More

Copywriting Goldmine: One of 20 Insider Secrets to Great Copywriting

Each weekday during my Red Hot Copywriting Bootcamp, attendees (or... Read More

Should You Use Testimonials When You Create A Web Site?

You've probably seen web sites with testimonials - they can... Read More

Business Writing: When Not To Be Professional

It's time to write your next ad or brochure. Maybe... Read More

What Is Persuasive Copywriting And How Can It Help Your Business?

Persuasive copywriting is what draws the attention of prospective customers.... Read More

Sell Anything To Anyone On The Internet With Hypnotic Writing

I imagine you are the type of person who really... Read More

Magic Words That Sell and What Words to Avoid

We all know words are powerful. Whether written or spoken,... Read More

Promote Your Business and Get Paid for Doing It!

How can you gain credibility and exposure for you and... Read More

Be That Copywriter Everyone Wants to Work With

So many copywriters think that it's enough to be a... Read More

Fundraising Letters: Where To Find Creative Ideas For Your Appeals

How do you make your fundraising letters creative and fresh... Read More

Copywriting for the Web: Do You Have What It Takes?

In the world of web copywriters, many will try, but... Read More

So Youve Decided to Hire a Freelance Copywriter - A Guide to the Collaboration Process

Whether you're an executive or a small business owner, chances... Read More

10 Tips for Writing Effective Web Copy

On the Internet programmers and designers rule, not the writer.... Read More

The Number One Copywriting Technique That Makes Your Prospects Read Every Word You Write

How does this sound?Today, I'm going to show you how... Read More

How to Hold Peoples Interest throughout those Long Copy Sales Letters

People tend to read your ads and sales letters in... Read More

Direct Mail Sales Letters Flow Better With Subheads

A subscriber to my newsletter asks: "Got any good pointers... Read More

5 Critical Mistakes Most Freelance Copywriters Make

Think you have what it takes to be a freelance... Read More

How to Write a Sizzling Sales Letter, Part 1

When you sit down to write a sales letter to... Read More

Headlines That Pull, Persuade and Propel!

When writing direct response copy, there are a few things... Read More