Using Anchor Text Optimization In Your Article Viral Marketing Campaign

What is Anchor Text Optimization?

Anchor text optimization consists of the visible hyperlinked text on a webpage (e.g. in your article). Here's an example of anchor text optimization: Articles for Ezines. Putting your keywords into the anchor text has been discovered to be a significant factor in search engine rankings, as found in Google.

The History of Anchor Text Optimization.

Anchor Text Optimization was discovered by bloggers and has also been referred to as 'google bombing'. The bloggers in an experiment, put the anchor text of 'miserable failure' into their links, all pointing to the presidents website. Now, when you type 'miserable failure' into Google, the top result returned is the presidents website.

Importance of Keywords.

Writing free reprint articles is a great way to drive traffic to your sites and increases your business sales. However, much care must be taken in order to be sure that your article is actually using keywords that users are looking for in the search engines. Research suggests that 70-80% of all traffic to websites come directly from the search engines.

Benefits of Carefully Chosen Keywords and Anchor Text Optimization

If you write your free reprint articles based around carefully chosen keywords, your articles stand a strong chance of receiving significant traffic. It also helps if your article is optimized for the search engines. Typically, this involves having the keywords in the title, meta-tags, etc. By Anchor Text Optimizing your articles you will have in place the same mechanism that the bloggers successfully used.

Imagine having your article posted on 30 different websites using this method. You would have 30 sites that link to your site via the authors resource box. And in this resource box is your Anchor text optimized link. It has been found that it can be done with as little as 20 inbound links. Your site may very well be ranked higher in search engine results for your chosen keywords as a result of utilizing this method. Good Luck!

About The Author

Carl Seppanen is an internet guru and frequent contributor to ArticleWareHouse.com. ArticleWareHouse.com is Your Source for FREE and License Based articles for writers and small biz: http://www.articlewarehouse.com/?-articles-ezines .

---

Tracking Your Articles Properly

Writing articles related to your business is a great way... Read More

How To Rank Your Articles Higher in Search Engines

All of us, the authors, know that to enhance our... Read More

Stick to the Subject and Your Readers Will Stay

Publishing content on the internet is not a hard task.... Read More

Getting Your Foot in the Door (Or How I Finally Got Published)

This has to be the number one thing that most... Read More

3 Article Outline Essentials

Most writers I talk with who experience "writer's block" do... Read More

Free Articles = Free Publicity (Or, How To Get Free Publicity For Your Business)

Publicity?you're business can survive without it, but it certainly won't... Read More

Writing Articles To Build Your Online Presence - A Beginners Guide

One of the most effective (and free!) ways to get... Read More

Finding Your Way Through Online Articles

For me, to decide to start a home business was... Read More

Web Design Information And Resources

People who have an idea for a website sometimes require... Read More

What to Look for in an Article Submission Site

Ease of Submission With so many article distribution sites out... Read More

5 Critical Promotion Mistakes People Make With Articles

Did you realize that writing and publishing articles online represents... Read More

The Magic Words to Writing Successfully on the Internet!

Writing effectively on the internet is the most effective way... Read More

Article Marketing for Real Writers: Launch Your Freelance Career!

Looking to build your freelance writing career but don't know... Read More

Article Writing Made Simple

A great way for self employed professionals to enhance their... Read More

Top Ten Ways to Format and Leverage your Articles Success - Part 1

You want your business to be noticed by thousands daily.... Read More

Checklist for Writing Articles That Get Read

When writing articles for publication, it is important that you... Read More

Write From Home: Lessons From The Editors

Writers talk about rejection all the time ? just part... Read More

Should You Hire a Famous Writer or Write Your Own Articles?

Proven and Exceptional Click-Through ResultsTesting has proven again and again... Read More

Smart Writing and Layout Styles for the Web

If you write web content, it may be a mystery... Read More

5 Simple Ways To Get Ideas For Awesome Articles!

1. Participate in chat rooms related to your targeted audience.... Read More

3 Reasons You Should Be Writing Articles To Promote Your Website

Articles are a fantastic source of links and additional traffic... Read More

Summer is the Perfect Time to Write

As of July 1st, the year was half over! July... Read More

Exposing Your Expertise

Writing and leveraging articles is my most successful strategy for... Read More

Simultaneous Article Submission

Do you know the difference between simultaneous article submissions and... Read More

Article Writing: 10 Easy Ways To Generate Highly Read Article Ideas

If you're writer, I am sure sometimes you may have... Read More

$1036 in 12-hours From Writing A Single Article

Would it be worth it to master a technique that... Read More

How to Create High-Quality Backlinks the Search Engines Will Love

One great benefit of article marketing is the generation of... Read More

Direct Sales Reps CAN Write Articles - Heres How!

We all know that article writing is a great way... Read More

How To Write A Profit Pulling Article

Having an article published is one of the fastest and... Read More

Advertising that Wont Cost You a Dime is to Write Articles

Search Engines are constantly on the "look out" for freshly... Read More

Article Marketing 101: The Perfect Author Resource Box

If you want to really make your article "SELL" then... Read More

Build Links and Your Brand: Article Marketing Delivers

Many online marketers have crowed about the value of writing... Read More

Do I Really Need To Write Articles For E-zines?

When I was first advised to start writing articles, this... Read More