What Posting Articles Online Did For My Google Page Rank In 90 Days

Article Marketing Builds Momentum and Traffic

When I started submitting articles to ezines and directories I was happy just to get an occasional article written and widely posted online. I assumed that was the point. But I've since learned about equally important considerations--like the Page Rank of the site where it appears.

Each article was written to inform and appeal to the human readers. Search engines were incidental in my mind. I wasn't systematic about submitting new ones on a regular basis so they built momentum. Nor was I careful to emphasize my website's keywords and principal theme. But I do now--it matters. Despite that, the articles already posted have been hard at work for me.

My list of places for submitting keeps expanding. And it's further refined with every article posted. After a year and a half, that's a large list (nearly a thousand). And I'm a known quantity with sites and ezines that consistently post my contributions. My best-received article to date shows 181 Google mentions (with their related incoming links).

Starting from Zero Online Visibility

I launched a new website mid-June, 2004, using article marketing as the primary traffic-building strategy (Yellow Page Sage, getting your Yellow Page ad and website working together). The first article was a strong one, getting 135 Google cites.

Over the next three months I wrote and posted seven articles related to Yellow Pages or Local Search. The website also provided extensive information about Yellow Page advertising by other authors--making it very sticky and content-rich.

Creating an Article 12-pack

After they were submitted to my list, I combined those seven articles with five of my prior marketing articles - twelve in all (with a link to each article). Instead of offering them as onesees, I now send the whole batch (letting the receiver pick what they want).

I prepared a letter offering the 12-pack, asking if they want to receive similar future ones. That letter is only sent to websites I've visited. I'd never offer it to a site unless there's a good fit. Sending out the 12-pack is an ongoing activity, and another way to expand my list. Some websites have posted the whole set - twelve return links from one letter!

Surprise! Google Noticed me!

Since I was busy getting the site polished and launched, it caught me by surprise that in two months my Google Page Rank was 3/10 (the first time I checked). And the following month it had climbed to PR 4/10 - without doing anything but post seven articles. I didn't yet realize it was getting extra mileage because of the strength of my list. So moving to PR 5/10 can't be too far off, can it?

Then I started paying serious attention to Page Rank--the posting site's AND mine. Page Rank shows the extra importance that Google gives to the number and popularity of websites linking to yours. Links from higher Page Rank pages elevate your Page Rank.

Two Things I didn't Know When I Started Posting Articles

First - I posted my articles to get website traffic and incoming links (via the Sig at the end of each article). I treated every article appearance as equivalent. But Google doesn't. All those articles appearing in high-Page-Rank directories were giving an extra boost to my score.

So I've re-assessed my list. Websites with higher Page Rank are now my "A List." Articles that they publish are doing my Page Rank way more good than other places. Of course, I still need to post widely and pursue both types of links.

Second - I didn't realize that the "Page Rank of a website" doesn't exist. Every page on a site has its own Page Rank. (Although there are ways to make every page on the website share the same Page Rank, it's not widely done.) So a home page with PR 7/10 that links to mine from a PR 3/10 interior page only provides a PR 3/10 link. That awareness influences who and how I link with other websites anymore. And it dictates the way I organize external links on my own websites.

Get a Free a Page Rank Tool

To assess other sites, you need a Page Rank tool. You can compare multiple sites at

http://www.phplivesupport.com/google_pagerank.php

Lilengine.com provides a free Page Rank Tool. Use theirs, or you can post it on your own website.

http://www.lilengine.com/tools/pagerank-tool.php

Articles Give your Ideas a High Profile all Over the Internet

The benefits of article marketing are well documented. And if it can build your Page Rank as well, it's even a better use of your time. Start writing and posting articles that show your expertise. And start getting the traffic and attention you'd been wishing for.

--Dr. Lynella Grant http://www.promotewitharticles.com Use posted articles to build your business Expert in the "body language of printed materials" Author, The Business Card Book and Yellow Page Smarts grant@promotewitharticles.com (719) 395-9450

---

Article Marketing Benefit - Surges in Web Traffic Over and Over Again From Article Writing

Writing dozens, hundreds or even thousands of articles and making... Read More

Write Articles That Get Results

It's no secret that writing and publishing helpful articles is... Read More

10 Ways Writing Articles Can Improve Your Business

Writing articles has proven time and time again to be... Read More

Direct Sales Reps CAN Write Articles - Heres How!

We all know that article writing is a great way... Read More

Writing for Dollars - How To Get Started

"When you provide good information from which readers can learn... Read More

7 Steps To Writing Articles That People Just Have To Read

This may come as a surprise... to you, but writing... Read More

Publishing: Changing realities (I)

When you frequently post articles on ezines, you might be... Read More

Put Your Recruiting on Auto Pilot

Getting people to join your company can be hard work.... Read More

Article Writing: 5 Tips on How to Pull and Hold the Reader

Okay, so you're getting a feel for this article marketing... Read More

Four Article Marketing Secrets to Boost Your Internet Home Business Profits

Many internet home business owners today have learnt that one... Read More

Writing Articles, But Still Not Getting Traffic? Your Articles Suck ? But I Can Help! (Part 2)

Last time on "Because your articles suck" ? we discussed... Read More

Writing Articles - Two Aspects Of The Surge

Writing articles for publication on the Internet is, at the... Read More

Whats YOUR Angle?

So how can you make your article worth reading?It's all... Read More

How to Write Money-Making How-To Reports

This is the "real" Money Maker in the Mail Order... Read More

How to Use Articles to Increase Web Site Traffic!

A simple technique to increase web site traffic is using... Read More

Four Tips For Getting More Mileage From Your Articles

It has become common knowledge that the smartest and most... Read More

50,000 Articles Indeed

How is it possible to turn an idea into the... Read More

Building Websites with Articles

I've been blogging occasionally over the last two months about... Read More

Writing for the Internet - How to Market Yourself on the Web

Writing articles for online newsletters and websites can be a... Read More

Visibility, Credibility and Position Through Articles and Celebrity Testimonials

A huge problem for many people who are working on... Read More

SureFire Ways To Get Free Publicity Using Articles

Free publicity can help to spread the word about your... Read More

How I Became An EzineArticles.com Platnium Member in One-Hour Flat & How You Can Too

[Disclosure: I went into EzineArticles.com very innocently. I... Read More

10 Ways To Generate Highly Read Article Ideas

1. Participate in chat rooms related to your targeted audience.... Read More

Article Marketing for Real Writers: Launch Your Freelance Career!

Looking to build your freelance writing career but don't know... Read More

Stick to the Subject and Your Readers Will Stay

Publishing content on the internet is not a hard task.... Read More

7 Invaluable Tips: Getting Your Articles Published Online

When you have to share what you've created, where do... Read More

An Easy Way to Write An Article: Get Someone Elses!

Every successful website needs to be, what the experts consider,... Read More

How to Be An Expert In Your Field

One of the most tried and true methods of self-promotion... Read More

A Writers Glossary (Part Three)

Find definitions from Q to Z... Query -A letter... Read More

How I Write Articles For Profit

Most Internet marketers worth their salt know how effective articles... Read More

Exposing Your Expertise

Writing and leveraging articles is my most successful strategy for... Read More

Ten Essential Tips For Submitting Articles

Submitting well planned articles on-line will increase traffic and can... Read More

4 Ways to Outsource Your Article Writing Needs

Not every web designer has the time ? or skills... Read More