Are Web Graphics Stealing Your Money?

They might not be wearing a mask and carrying a gun, but if you've got images on your web pages then they could be costing you a lot more money than you think every time a visitor looks at one. That's because image files are typically the biggest bandwidth user on any web page. Whenever a visitor's browser is displaying an image on your site, it's actually downloading that image to the local user's hard drive. When anything gets downloaded, it uses bandwidth and bandwidth costs money. The moral of that story is: The bigger the image the more bandwidth it consumes.

If you are hosting a popular photo gallery site, or you are an ISP with clients who have a lot of images on their sites, than it is entirely possible that most of your bandwidth is being eaten up by images!

Every good problem deserves a solution

There is a solution, however, and it's a relatively simple and easy solution at that. It's called image compression. What sounds like some sort of geek-speak is really just a simple procedure that squeezes the extra bloat out of web-hosted images without noticeably affecting their visual quality.

When an image gets compressed it naturally reduces the overall file size, and it's that file size which causes images to eat up so much bandwidth.

NOT compressing your images is a lot like leaving the water running in the sink while you brush your teeth. You're just pouring money down the drain.

The Trick to Simple, Server-side Image Compression

The key to saving wasted bandwidth and accelerating the image download process is to use advance image compression scripts that you simply install on your web server and let users compress images. The good ones will calculate image compression ratios on the fly and always deliver the smallest possible file size without sacrificing quality, and it will allow the user to do all of this!

The end result is a bandwidth savings that can run as high as 50% or more on image-intensive sites. And THAT is a solution worth installing.

So whether you are an ISP who is looking to reduce the amount of bandwidth that your clients consume, or you are a webmaster who is paying way too much in bandwidth fees, the solution to expanding your wallet just could very well be compressing your images.

About the author:
Roderick Coleman is the developer of the powerful HTML/Image compressor available at http://www.optimizehosting.com. It's a money-saving utility that ISPs can used to increase sales by giving the service to their clients, and webmasters can use to increase their site's performance, while reducing bandwidth usage.

---

The Power Of CPanel

cPanel is a control panel for your website and allows... Read More

Tell me what your website does!

You know exactly what your organisation does and what your... Read More

Are You Losing Sales Because of These 4 Simple Website Mistakes?

Losing website sales and traffic is sometimes simply a case... Read More

Guide to Internet Business - Design and Content

After deciding what kind of internet business you want to... Read More

User Interface Design: Key to Achieve Best Web Development

From early days of www, the Internet sites that are... Read More

What is Blogger.com?

In the late 1990's three San Francisco based web developers... Read More

10 Simple Steps: Its Magic If You can E-Mail You can Update Your Web Page Dynamically

Dynamically Update Your Web Pages Via E-MailIf you can Send... Read More

Getting One-way Inbound Links: the 5 Major Strategies

With search engines putting a damper on direct reciprocal links,... Read More

Web Site Optimization: How To Speed Up Your Web Site By Minimizing Your GIF and PNG Image Bit-Depth

Are bloated images slowing down your web site and causing... Read More

Free Websites & Why You Should Avoid Them

It amazes me how many people try to build serious... Read More

Writing Effective ALT Text For Images

Anyone who knows anything about web accessibility knows that images... Read More

Let Your Customers Redesign Your Website!

When you purchase a new item from a Yahoo! Store,... Read More

4 Rock Solid Reasons For Building Your Own Website

What is the point of having a website, you may... Read More

Let Marketing Manage Your Website Content

The definition of the phrase "Content Management" depends on what... Read More

Web Analytics - Getting it Right

Understanding and using web analytics.In recent years, website marketers were... Read More

The Problem with Automated Accessibility Testing Tools

An automated accessibility tool is a piece of software which... Read More

UK Online Shopping with an Edge, for Buyers and Sellers Alike

Any new website competing on the internet, needs to take... Read More

Make Your Own Website - General Website Design Tips

Wow, we`ve already taken a domain and chosen a web... Read More

Having a Portfolio on the Internet Can Help you Infiltate the Workforce

If you're an up and coming graphic/web designer just out... Read More

PIM Team Case Study: Creating Text Effects With PHP and GD

See how you can create graphic effects on text with... Read More

The Road to Better Results

A lot has changed in the way sites are optimized... Read More

Marketing Your Business Online

As a business you can't afford to ignore the Internet... Read More

Web Coach Tip: What You Should Know About DIY Web Sites

Recently, a friend asked "What's the deal with those DIY... Read More

Find the Purpose of Your New / Proposed Website

Absolutely everything stems from the purpose of your website -... Read More

The Evolution Of Search

There have been many significant changes to the face of... Read More

7 Reasons YOU Need a Website

1) A marketing necessityI still hear it said from time... Read More

FREE Amber Alert Tickers for Your Website

Project Safekids provides webmasters a valuable tool which could save... Read More

Freelance Programming is Easy to Manage

There are several reverse bid freelance sites out there. Beyond... Read More

The 2 Most Common Web Site Mistakes

When we review the sites of potential clients, there are... Read More

Things to Consider Before Starting a Website

In the time that I have been using the Internet,... Read More

Is Your Website Innovative? Increase Your Business Over Night!

While studying online for IT investment opportunities, I found that... Read More

How Did You Get Here?

When marketing your website, it's important to know which of... Read More

Do You Really Need A Website To Succeed

Rosalind wants to share her inspirational poetry with a wider... Read More