Welcoming Your Website Visitors

Imagine you're going on a blind date. You've heard wonderful things about this person, and in your heart of hearts you're thinking -- hoping -- this might just be "the one." Your heart beats a little faster as you pull into the driveway, and your stomach is all aflutter as you gingerly reach out and ring the door bell.

The door opens, and suddenly you are facing one of the most attractive members of the opposite sex you've ever laid eyes on. Your breath is literally taken away. You become an instant believer in love at first sight.

But your date just stands there at the door. No matter how much you chatter away, she doesn't say a word. You are not invited in. You're not even smiled at. Eventually, you give up and get back in your car. Your date goes sadly back inside, wondering why her dates always turn out the same way.

You see, your date desperately wanted to go out with you, but you had no way of knowing that because she didn't speak to you. She didn't invite you in. So neither of you got what you wanted.

The same sad story happens over and over on the web. Customers come to your site, hoping you are what they are looking for. But if all they see when they get there are nice graphics, the vast majority are leaving unfulfilled.

Speak to them instead! Add some nice, welcoming, persuasive copy. Tell them why you are what they've been searching for. Lead them by the hand, and tell them why they should begin a relationship with you.

Let them get to know you a little bit, and more and more of them will decide you are indeed exactly what they have been searching for!

Lisa Packer, author of "How To Dramatically Increase Your Business... Without A Blockbuster Budget" and "7 Ways To Get A Pay Raise From Your Web Site" is an independant Copywriter and Marketing Consultant. Find out how to get these two reports, plus more helpful articles like the one you just read at http://www.dramatic-copy.com/. Dramatic Copy: The Right Words Make A Dramatic Difference.

In The News:


pen paper and inkwell


cat break through


Simple Lines and Shapes for Your Logo Design

Geometric designs come in all shapes and sizes? and lines.... Read More

Website Promotion and Design Tips

Are you thinking that it is about time your small... Read More

Learn the Truth about Your Web Design Company by Its Portfolio

When you start building your online business and search for... Read More

5 Ways To Improve Your Website Immediately

If you are reading this, I assume you either have... Read More

Professional Web Design Companies - How to Avoid Getting Ripped Off

Building a website that is exactly what you want and... Read More

Finger Eating Garage Door Reveals Breakthrough Web Design and Linking Strategy

Last Thursday afternoon I was working on a garage door... Read More

Give People What They Want And Watch Your Profits Soar!

Do you know why the majority of people use the... Read More

Does Your Homepage Work?

All websites have a homepage. It is the most important... Read More

Graphic Design Using Color

Color is everywhere and conveys a message even if we... Read More

Is Your Site Too Slow? Why Image Optimization Is Critical

Graphics are fun, but if you put in too many... Read More

Turn Benefits Into Sales with Streaming Media

The "Wow" factor that accompanied the introduction of streaming media... Read More

Website Design Considerations

Q: Should I build and maintain my business Web site... Read More

Why You Want to Include an FAQ In Your Site

Congratulations! You've got a brand new site and it's doing... Read More

Hiring a Graphic Designer

You've come up with a great product. You've got the... Read More

Graphic Terms- The Basics Part I

You're almost set. The content of your website, e-book, or... Read More

Dos and Donts in Web Design - part 1 (design)

Do use a consistent look and feel Your site should... Read More

Seven Habits of Highly Effective Webmasters

A highly effective website will always reflect its highly effective... Read More

Website Design: Color Me Blue

Chris, a new consulting client, asked me to help him... Read More

Handwriting Font Tips - The Personal Touch That Makes a Difference

Most websites use similar fonts and as a result have... Read More

Positive Design Attributes for a Successful Website

Designing a website is hard job, and requires you to... Read More

The Importance of Choosing Your Website Keywords Carefully

The importance of choosing your website keywords carefully is very... Read More

Keep Them Coming Back - Update Your Site

If you are anything like me, your website is a... Read More

Is Your Website Color As Inviting as Your Home? Does Color Really Matter?

We've all read the countless publications about effective web site... Read More

Does Your Website Induce Seizures?

QUESTION: We promote our web site in all our... Read More

What Content to Publish on Your Website

Many businesses want a simple website where they tell people... Read More

You Too Can Have Fun With Sepia Images!

If you are one of those who wonder how people... Read More

Its No Good Having A Killer Product If You Dont Have A Killer Website

Read the title of this article over a couple of... Read More

Keyword Density

We can't emphasize enough the importance of including keyword-rich content... Read More

How to Make a Website (Minus the Headaches)

There is nothing wrong with making your own website if... Read More

Web Design: Should You Hire Someone or Do It Yourself?

So you need a website. You are not sure if... Read More

Tips on How to Design a Great Site

Have you ever walked pass a shop that, for some... Read More

The Secrets to Successfully Learning Basic HTML

If you'd like to create/maintain a website, having some HTML... Read More

How Not to be Ripped Off by Your Website Designer

As web designer my self, I have had the unfortunate... Read More