You may not believe it, but people still judge things by their appearances.
How does your website look?
The appearance of your web site text can actually increase or decrease your sales.
The size, font, style and color of your text can easily affect your reader's buying decision.
Below are web advertising ten points to consider when designing your web site.
1. Easy To Read- You want to make it easy for your visitors to read your text. You don't want to use a light colored text like yellow on a white background and you don't want to use dark blue text on a black back- ground.
2. Create A Mood- You want to use the color of your text to create a mood for the reader. If you want to create excitement, use some red text. If you want to create greed, use a some green text. Use colors that would put you in a mood to buy your product.
3. Grab Their Attention- You can grab your readers attention by using headlines. Make the headline more noticeable by using a different colored headline than your ad copy. This offsets the headline and pulls the reader into the rest of your ad copy.
4. Highlight Keywords- You can emphasize phrases and keywords that are important to your readers. For instance, use super, deluxe, fast, low price, free, new, etc. You could use bolding, underlining, italics, color changing, etc.
5. Sizing It Up- You don't want to use text that is too small or to large. You want to use larger text for your headlines and subheadings. You want to use smaller text for your ad copy. If your grandparents can't read it, it's too small.
6. Don't Use All CAPS!- You don't want to use all capital letters in your ad copy. It looks unprofessional and is hard to read. You may want to use all CAPS in your headlines to offset it.
7. Font Properly- You want to use a text font that relates to the product or services your selling. You don't want to use a comic type font when your selling business books.
8. Spacing Out- It's important to use spaces properly when typing your text. You should indent and bullet key benefits your product or service will give the reader. Your headlines, subheadings, sentences and paragraphs should be consistently spaced throughout your web site.
9. I Need Sunglasses- Don't use all bright text colors and backgrounds on your web site. It will make your text hard to read and actually bother your readers' eyes to the point they just decide to leave your site.
10. Check The Readability- It's important to check your spelling and grammar before you upload your web page. When writing an ad copy you're allowed to break some of those grammar rules to get your point across.
May these web advertising secrets help you to make a lot of money.
Warmly,
I-key Benney, CEO
I-key, a Millionaire CEO from New York City is the creator of "Mscsrrr: Millionaire Secret Cash System",(online investing) program, which has helped thousands of ordinary people from all over the world to attain financial security and shining success during the past 2 yrs.
Mscsrrr Millionaire Cash System helps you to generate $1,500+/Week for life, from home or office, part time or full time. No large investment or hassles. Win $1000-$2000 free "cash".
Your website design may be affecting your sales in ways... Read More
Does your website make you any money? Does it SAVE... Read More
We all want high impact graphics for our Web sites... Read More
When creating an e-cover the what's the first thought that... Read More
Don't just put your slogan in the title tag when... Read More
When you begin the design of your Web site, one... Read More
Home PageHome page should clearly indicate what the site is... Read More
You've designed your logo, and you're ready to print your... Read More
Chris, a new consulting client, asked me to help him... Read More
Do know your audienceIt's important to know your audience. If... Read More
The Internet has seen an explosion in so called 'lance'... Read More
Persons engaged in website design, here's a scoop for you!... Read More
Back to basics. Forget funky design, good copywriting is the... Read More
(Making Your Graphics Work For You)It's no secret that a... Read More
We've all seen them. Poorly designed web sites that make... Read More
If there's one thing that I've learnt so far, it's... Read More
You have only 10 seconds to impress your potential buyer.... Read More
Some wise human once said "Learn from the mistakes of... Read More
A long, long time ago? In a galaxy far, far... Read More
Effective navigation stands out. It's clear, obvious, and highly visible.You'll... Read More
Website design is a very competitive area and there is... Read More
Making a successful online business can be a long and... Read More
Building your first website can be very frustrating. It looks... Read More
If you were like me and you have just started... Read More
A successful website is something that everyone venturing into the... Read More
Your home page is the most important page of your... Read More
So you need a website. You are not sure if... Read More
"How to turn "slightly interested" customers into "I've got to... Read More
I've seen articles (and websites) that suggest you can buy... Read More
CSS is a new option for website designers that have... Read More
You have created your custom error page so now all... Read More
Getting a customer is not easy.Getting a visitor to decide... Read More
CSS or Cascading Style Sheets has opened up tremendous possibilities... Read More
For many webmasters the title of my article may seem... Read More
There are several very good reasons why you should consider... Read More
If you're not getting a lot of traffic to your... Read More
Why is the quality of your text layout and design... Read More
(1) Create a Direct Response Website, with the minimum number... Read More
Your business website tells a lot about your company. A... Read More
Let's face it. Building a web site that browses consistently... Read More
Did you know that many folks make "buying decisions" when... Read More
Yes, in a world that is obsessed with makeover madness,... Read More
Your web site has been up for a few months... Read More
You know that I'm always extolling the virtues of an... Read More
If you are going to be placing ads on your... Read More
Increasing the length of time a visitor is on your... Read More
Due to the large number of people offering website design... Read More
Geared Up with a website and lots of energy to... Read More
Any design on a web application involves the effective input... Read More
Do your web pages, sales letters or personal presentations include... Read More
Just what is web copy? Some people think that web... Read More
Let's face it. Buying products and services from the Internet... Read More
1. Assemble a web site development plan that is integrated... Read More
They say the eyes are the window to the soul.... Read More
Due to the large number of people offering web design... Read More
You just created a new web site but want to... Read More
Web site design has certainly, in the past decade, evolved... Read More
What do the key words represent?Key words - these are... Read More
A picture is worth a thousand words.And it still is... Read More
Your home page is the most important page of your... Read More
Every day internet marketers are inundated with the latest fad... Read More
Now that you have decided that it is time to... Read More
Getting traffic to your website is not the only factor... Read More
Chris, a new consulting client, asked me to help him... Read More
The solution lies in creating a 'Database driven website', through... Read More
Here's a really simple way... any novice can create a... Read More
Web Design |