Gary Halbert once said that the ONLY advantage he wanted when it came to selling burgers was not a better sauce, or better grade of beef, but a STARVING CROWD.
It's a simple concept, but not many people get it.
#1. Find and Know Your Starving Crowd
You can have the greatest product in the world, but still sell squat if no one wants to buy your product. Who are your potential buyers? Do you know them like the back of your hand? KNOW your buyers. Head down to http://www.Overture.com, type in your keywords and take furious notes!
#2. Power Position Yourself
Understand that people online are looking for information. They don't want information from just anyone. They want good, solid information from people who have been there, done that. If you can provide valuable advice to your prospects, you can be sure that they'll begin to trust you and develop a RELATIONSHIP with you. And just how do you position yourself as an expert? Easy, Become one.
Once you develop a reputation as an expert, the traffic will come in flocks. People NEED help. Help from experts. Are you an expert? : - )
#3. Create an Epidemic
Imagine this. What if you could get a super salesman to spend 24 hours everyday, 7 days every week, 52 weeks every year, for the rest of your life... a salesman who never gets sick or tired and all he does is direct hordes and hordes of targeted traffic to your site?
Don't even try to estimate the astounding value someone like this would bring to your business.
It is possible, and it's called viral marketing. It's the most powerful concept on the Internet. Many have tried using it and many have failed miserably.
People have this misconception that as long as they have an ebook that is "brandable", it constitutes a viral marketing campaign.
They are dead wrong.
#4. Steal Traffic from Someone Else
Got you. Of course, there are ethical ways to do that. The most powerful way, is through a JV or Joint Venture. A JV does not mean shooting an email to someone in your field of high repute saying "Hey, wanna do business with me?"
You're in for a big disappointment if you think that's gonna work. Your potential JV partner is a human as well, and chances are, he/she is a SOMEBODY in your field. So make your JV proposal as benefit laden, and "hands free" for your potential partner as possible. Recognize your JV partner's accomplishments, be generous with your praise and above all, be sincere.
But never be afraid to ASK. If you don't A-S-K, you will never G-E-T.
#5. Become A Marketing PI
Here's Industrial Espionage 101. The magic word?
Forums.
Forums will show you exactly what your target market is unhappy about and the problems they have. Lurk around forums. LISTEN. Forget about YOUR problems and listen to other people's problems. Solve those problems. I guarantee you'll become rich. Zig Ziglar said, the way to achieve success is to help others get what they want.
#6. Expired Domains Do More Than Expire
You can always use expired domain names as a great source of traffic. Search the expired domain databases, look on EBay. Some web hosts now allow multiple domains to park on a single account. Take advantage of that.
#7. Transform Words into Traffic
Articles are the best "Traffic Machines" that work for ANYONE- no matter what product, service, or information they're selling.
You get 100% targeted traffic, FREE! And, they position you as an expert, and improve your link popularity. Plus, articles are really easy to write as well.
If you have never written an article, go try writing one NOW!
All 7 steps above seem really easy. It's one thing to read and go "ahh" and another thing to read those steps and actually take solid action. Nothing will happen until you take action. No action equals no traffic, equals no sales, equals no money to pay the rent.
Copyright 2004 Jo Han Mok
About The Author
Jo Han Mok is a frequent guest and featured speaker at Internet Marketing bootcamps and conferences on subjects such as copywriting and Joint Venture Marketing. Find out how Jo Han's latest web tool can help you get laser targeted traffic in the next 7 minutes!
==> http://www.InstantVisitorSurge.com
The blog explosion created a great opportunity for savvy marketers--they... Read More
Today there are so many web sites on the web,... Read More
Five tips to effectively schedule your content.In order to get... Read More
Every home business owner should know that your WEBSITE TRAFFICS... Read More
In 1993, on a moon lit, warm summer night, I... Read More
3 years ago when I started trying to make money... Read More
Sometimes you need a kick start to get of the... Read More
There will be a lot of people unhappy about what... Read More
One problem with websites is that they often go neglected... Read More
Increasing your website traffic does not have to be a... Read More
It's pretty well-known that one of the best ways to... Read More
Having a website is great but, if the site doesn't... Read More
Many websites have great ideas, excellent content, brilliant deals and... Read More
Here's the "How-To-Do-It Guide" for driving search engine traffic right... Read More
Web sites are a major part of the tourism marketing... Read More
Let's face it; the Internet is cluttered with all sorts... Read More
The trick to making it REALLY big on the internet... Read More
Today Internet has over 36,000,000 web sites, and statistics says... Read More
(Continued from Using Traffic Exchange Programs Part 1)Hello again!In this... Read More
Let me ask you a question. What is the most... Read More
With all the buzz going on about the importance of... Read More
Part 27. Ezine Ads - create an ad for your... Read More
One of the most important steps you can take in... Read More
If you're feeling a bit of confusion and frustration about... Read More
Yes, if need more web traffic, this free list building... Read More
There's no shortage of ways to spend money promoting your... Read More
FAQ pages are an often overlooked way to generate free... Read More
It's about time someone let the cat out of the... Read More
Not so long ago I had read an article about... Read More
? What are traffic exchanges?Traffic exchanges are used by 100,000... Read More
Just launched your website? Now what?You are finally ready with... Read More
In search engine optimization, "off page" factors have become more... Read More
In the real world when you buy real estate the... Read More
This old saying which addresses the variability of the weather... Read More
As a home business, one of the ways you probably... Read More
When I first started out in Internet marketing, reciprocal linking... Read More
So what is this all important secret? It can generate... Read More
In today's world of website promotion and traffic building, a... Read More
If you are looking for an immediate increase in your... Read More
Targeting traffic for your website is as easy as knowing... Read More
Getting Traffic or more precisely Targeted Traffic to your website... Read More
Are you spending hundreds of dollars on advertising campaigns, only... Read More
>When many of my clients first come to me for... Read More
This is part two of an article series which will... Read More
Most webmasters keep their prized web traffic generating systems to... Read More
There are no hidden secrets on how to rank high... Read More
A lot of website owners work tirelessly at increasing their... Read More
Gary Halbert once said that the ONLY advantage he wanted... Read More
One of the most popular ways to generate free traffic... Read More
(Continued from Using Traffic Exchange Programs Part 2)Hello again!In the... Read More
There will be a lot of people unhappy about what... Read More
1. Vary the keywords in your link 'anchor' textUnless you... Read More
Our Story A few years ago, we were struggling... Read More
Writing LinksIn the first part of this article we learned... Read More
If you've been on the internet very long at all,... Read More
The one thing that any new Webmaster hears when searching... Read More
One of the most popular ways to generate free traffic... Read More
Considering all of the money you spend on promotion and... Read More
After all the debate over website design, shopping carts and... Read More
If you're feeling a bit of confusion and frustration about... Read More
There is a new tool available that promise to do... Read More
If you want to get something from others, the fastest... Read More
Have you received invitations to join an online networking website?... Read More
You may have heard many times, that getting the e-mail... Read More
Online traffic, or the number of users who view your... Read More
Parts 1, 2 and 3 of this topic outlined some... Read More
Traffic Building |