Become The Squeaky Wheel and Watch Your Business Skyrocket!

Providing high quality customer service is a must for any business to survive.

Following up on all contacts and leads is also crucial in order to increase your sales and client base.

If I had a nickel for every time I have had to remind a new client about the importance of following up...

The truth is, life can be hectic. A typical business day can evolve around numerous telephone calls, deliveries, new orders and so on which can make following up on your days contacts rather difficult.

Add to the mix having to read and respond to email and you compound your daily stress.

Life does not have to be this stressful. There is wonderful technology available to help ease your business workload and enable you to follow up on all of your contacts.

For starters, there are excellent auto-responder programs on the market today that are not only easy to implement, but also very affordable and help you provide the type of customer service your clients want.

These autoresponders can be programmed to send more than one message or document to a contact at various time intervals. GetResponse is a wonderful autoresponder that I use myself. There are several autoresponders on the market in a range of prices that will fit nicely into your budget. Check out some of the autoresponders availalbe and see for yourself how they can benefit your business plan.

So start working IN your business, not on your business by using today's technology such as autoresponders to help make following up fast, easy and affordable.

One of the fastest ways to loose a customer or prospective client is by not following up after a telephone call, email new order, etc.

You remember the old adage; "The squeaky wheel gets the oil"... Well, your business needs to be the "squeaky wheel" so to speak. Keep you name fresh in your customer's and prospects mind and they will be more likely to contact you when they need the high quality products or services that you provide.

Something as simple as a thank you note does wonders for a company image as well as it's client base.

Don't think you have to personally handle all of your follow up correspondence yourself.

Out sourcing some of the work you currently do is not only smart, but also quite affordable.

One of the services many of my clients use is that of mass mailings. After uploading my client's database to my web service, all my client need do is email or phone me with their request. Something as basic as a postcard is often all that is necessary to keep in touch with their database of existing customers as well as new leads and prospects.

By staying in touch with your "Sphere of Influence" you will increase referrals, sell more products and services as well as improve your company image.

Notify your customers and prospects about something new or different in your business. If you aren't currently offering any promotions or sales, use the time of year as a reason for your mailing.

So, start incorporating into your daily business practices the following:

1. Follow up on all telephone calls from prospective clients with a short thank you note or postcard.

2. Follow up on all email contacts with autoresponders.

3. Mail to your entire database of customers (your "Sphere of Influence") every 4 to 6 weeks.

4. Mail to your prospective clients every 4 to 6 weeks.

Try these simply steps for yourself. Keep in touch with your "Sphere of Influence" and follow up on all your business contacts.

Become the "Squeaky Wheel" and watch your business skyrocket!

Judith A. Wentzel - Image smarter marketing specialist providing image smarter web site design, marketing & business services. Assisting realtors & small business owners with their business and marketing needs since 1993. http://www.ImageSmarterMarketing.com http://www.Site-Build-Them-Ecommerce-Smart.com http://www.ImageSmarterWebSiteDesign.com

In The News:


pen paper and inkwell


cat break through


Pressure Washing; How to Bid Concrete Cleaning Jobs

Remember the cleaning business is all about time ratio to... Read More

SBIR vs STTR

SBIR vs. STTR: If you are participating in the SBIR... Read More

Starting a Mobile Auto Detailing Business; Dry Wash or Pressure Wash?

Many experienced auto detailing professionals who have started out using... Read More

Finding the PERFECT Alliance Partner

Where do you look for the appropriate alliance?One of the... Read More

What are the COSTS Associated with joining Leads Groups?

When it comes to cost, how much can you afford... Read More

Small Business Marketing: Specialize or Generalize?

There have been many great points raised on both sides... Read More

The Types of Skip Trace Accounts

First, we need to define the different kinds of skip... Read More

Cost Effective Franchise Regulations, Come again

The Franchise Group at the Federal Trade Commission in all... Read More

If You Want To Be Remembered...

Send handwritten notes. That applies whether you're a guy or... Read More

Where Can People Find Information About Starting A Business?

Approximately 200,000 new businesses are started each year. More people... Read More

What is Business Process Automation?

Business Process Automation or BPA for short. This was a... Read More

Small Business Support Equals Survival

Support is critical for your small business survival. You may... Read More

Top Ten Resolves for Building Your Business in 2005

1. Resolve to build a consistent network system.Since referrals are... Read More

Small Businesses You Can Start in Automotive

There are many choices when thinking about a small business... Read More

FFP vs. CPFF Contracts

SBIR Corner: FFP vs. CPFF contracts:In the SBIR/STTR world, the... Read More

Business Reviews that Work

What is the satisfaction & expectation review of the business... Read More

Todays Chef, Tomorrows Restaurateur -- Startup Tips by Restaurant Consultants Inc

Researching information for a recent business plan, I came across... Read More

Cleaning Grain Silos, Towers, Containers, and Combines

If you run a pressure washing company in a rural... Read More

Small Business Essentials: Start Here

Thinking of starting a business on line? If so there... Read More

Five Quick Ways to Speed Up Cash Flow

At one point or another, almost every business runs short... Read More

Conquering Confidence Killers for Small Business Success

"The way to develop self-confidence is to do the thing... Read More

Reduce Stress, Increase Profits By Incorporating Strategic Systems In Your Small Business Success

Whether you are an Entrepreneur or Business Professional there are... Read More

Five Break-through Ideas to Immediately Increase Profits and Improve Cash Flow

Too often in business we get trapped into reviewing our... Read More

Recognizing Employees? Contributions Can Go a Long Way

Every employee would like to earn as high a salary... Read More

How to Handle Rejection When You Start an Office Cleaning Business

"If at first you don't succeed, then skydiving definitely isn't... Read More

The Role of the Business Model and Strategy for Business

People will always stress that having a well researched business... Read More

Small Business Stress Buster: Completion not Perfection

Completion not Perfection Five Keys To Doubling Your Productivity and... Read More

Small Business Credit Card Advantages

Obtaining a business credit card enables the small business owner... Read More

Starting is the Hardest Part

You can't imagine how many people ask me how I... Read More

The Number of Pages in the UFOC in Franchising is Still Growing Today

Today required franchise disclosure documents are over 200 pages generally.... Read More

Small Businesses - Big Obstacles

Everyone is talking about small businesses. In 1993, when it... Read More

Why The Carwash Industry is Stagnant; What You Can Do to Change Your Field

Many years ago, I had warned the carwash industry of... Read More

Effective Customer Interviews Make Life Much Easier!

One of the critical success factors for service-related businesses is... Read More