Driving Traffic to a Crafters Web Site

Ok. So you've got your website done and stocked with your crafts that you have put your heart and soul into. So you sit back and just wait for all those millions of people out there to come and buy. You check your email, check your stat counter and still nothing. Then, you start checking your competitors sites, and look at how many you have to compete against. It just makes you want to scream. Now it's time to get some of the world to look at your site. There are plenty of internet shoppers to go around.

We all know people love getting freebies. I do, I know that. Now you could put some kind of promotion on your site but it still will not drive them there why, because they do not know about your site. My suggestion would be to do a sweepstake. Now I know, we don't like giving things away for free but it will attract visitors and that is what you are looking for isn't it? It does not have to be anything expensive, believe me people are drawn to just about anything just so it is free. Find something you think you can part with. Try one of your less expensive items and put it on a sweepstakes website. These sites are totally free to the person hosting the sweep and you decide the rules. 10 days, 30 days, over 18yrs etc?

Remember draw them to your web site. When you fill out your form for the sweep, don't just say "Send and email and the winner will be drawn at random" Make them be redirected to your site, and then at that page in your site you can have a link to your email.

Now before you do that make sure your site is ready. Pick your item that you will be doing a sweep with. If that is the only one in stock, PLEASE make sure you take it off the catalog page. You don't want to have the item in both the catalog and sweep and find out one day low and behold someone else wants to buy that item and unless you can make another one in record time it's not very good customer service. The next thing is to make a page on your site just for the sweep item. Remember again, draw them to your site.

Set up a contest page. Make sure in that page you have a picture of the item and your rules of the contest as discussed earlier. Don't forget to put a link to your email, sweepers do not want to go hunting around your website to look for a contact page. If you have any other specials running, (example) 25% off your first order, or free shipping, try to include that in your contest page so they are aware you have specials running on stocked items. If they like your item and realize there are other specials they might want to shop while they are there.

Now find some system that will work for you on how you will handle the emails coming in. Can your server handle 500 emails? If not, maybe you should print or write down all the names every other day or so, that way it won't take much of your time each day.

All depending on the time of year (Christmas is best of course) and how long you host the sweep will depend on how many people will visit. I really don't suggest a sweep longer than 30 days.

Good Luck! Happy Sweeping! And many sales to come.

To sign up for our newsletter visit http://www.enchantedstainedglassart.com

Sta ined Glass crafter Marie Sylvester is the author and can be reached for comment about this newsletter or any of her items from her website at marie@enchantedstainedglassart.com

---

New Websites Can Now Make A Dent In The Ever Growing Internet through Effective Advertising

Delivering Quality Traffic to your website is essential in helping... Read More

How Popular Are You,... Online That Is?

With the web today you "sorta haveta" have a rank... Read More

The Power of Testimonials - Unleash the Marketing Prowess of Credibility

Creating a sense of credibility for your product and website... Read More

Accessibility: Is your website causing you to loose potential clients?

Accessibility: Is your website causing you to loose potential clients?With... Read More

Internet Promotion: 10 Incredible, Intriguing Ways To Increase Your Profits

Are you making money from your website?Will you like to... Read More

Are You SURE Your Link Partners Still Link to You?

It's a fact. While most link partners are scrupulously honest... Read More

Free Web Site Traffic ? 4 Keys to Website Promotion

Web site traffic promotion on the cheap is labor intensive... Read More

Instantly Increase Your Sales and Conversions by Adding New Hover Ad Technology to Your Websites

First Generation - The Popup Popups, if you're somehow, strangely,... Read More

Dont Put All Your Promotion Eggs In The SEO Basket

One of the most frequent questions I get asked by... Read More

Online Website Promotion: How To Expand Your Business By Staying In Touch With Your Customers

If you want your customers to keep coming back To... Read More

Visitors Through Search Engines

You have your site into the search engines, but where... Read More

7 Powerful Tips on Creating Good Content for Your Website

So what is all the talk about having a lot... Read More

How to Get More Links to Your Websites and Improve Traffic

I feel the most effective way to get people to... Read More

Promotional Tools That Work For Online Businesses!

Promotion... also known as selling. Not an easy task in... Read More

Reciprocal Link versus Value Exchange

Most webmasters are familiar with the concept of reciprocal linking.... Read More

Marketing Tips for Your Web Site

Here are some simple and easy tips on how to... Read More

5 Cheap Ways to Promote Your Website Offline

We get so caught up with internet marketing and "web... Read More

Free Advertising the Smart Way

Your biggest asset when becoming an internet marketer is to... Read More

How To Improve Your Conversion Rate

Hardly a day goes by that I don't get an... Read More

The Top 10 Most Ludicrous Things You Can Do on Your Web Site

We have a running joke in our office that one... Read More

Advertising Sucks! Long Live The Web!

How much does an advert in Yellow Pages cost? How... Read More

Easy Content Building for the Lazy Webmaster

Free content builder. Articles are the best way to add... Read More

Online Promotional Strategies For Start Up Entrepreneurs

As a small business owner are you looking at promotional... Read More

DMOZ - Is it Still Worth the Submission Time?

DMOZ is known all over the internet as being the... Read More

7 Affiliate Success Steps

How to get your business exposed for free!Everybody in the... Read More

Ten Heavy Duty Online Sales Grabbers

How to improve conversion rate for your website? How to... Read More

Make That Website Visitor Stick Around: Youve Got 30 Seconds!

Yes indeed, that's all you've got, 30 seconds to make... Read More

How To Get Free Advertising By Giving Away Online Content

Giving away content is a powerful way to get free... Read More

Local Business Website Promotion - How to Skyrocket Your Business with Area Specific Traffic

If you are a local business that gets most of... Read More

SEO 101 ? The Basics of How to Get to the Top of the Search Engines

Depending on your site's subject... Read More

Get Ahead on the Web: How To Bring Visitors To Your Website - For Free!

Search engine optimisation ? it's the holy grail of website... Read More

Promote Your Website: Search Tools

Many companies after spending a substantial amount of money on... Read More

Google Gives Web Page History More Importance

The Google patent application submitted in March, 2005 has generated... Read More