Ten Critical Website and Search Engine Promotion Mistakes

When it comes to promoting your website, you might think that anything you can do to get people to your website is worthwhile. However, you should think again because some shady practices will actually hurt you. Also, other SEO tactics could reduce the amount of potential visitors simply because you do not have a clear understanding of how the Internet and search engines work. Read the following tips on what not to do when promoting your website and if you are doing some of these things stop immediately and learn how to effectively promote your site.

1. Too Many Images

Search engines search for text, so if your website is composed mostly of photographs your results will be significantly lower if ranked at all. It's ok to have good photos, just make sure you have really good content as well.

2. Keyword Phrases

Keywords phrases are a great way to get more traffic. However, if you are unaware of the importance of keyword phrases or unsure how to use them effectively then you might be doing yourself in. Learn about the importance of keyword phrases and how to get them to work for you.

3. Excessive Keywords

Using too many keywords with no clear understanding of how those keywords influence search engine rankings can also cause you problems. Before you start listing hundreds of keywords in your content, learn how to properly utilize this tool to get it to work for you and not against you.

4. Links are Difficult to Find

Make sure your website is clearly laid out and any links to other pages are obvious and easy to get to. Too many times links are hidden and people cannot find them, so they simply leave.

5. Information is hard to find

Another significant problem is if information on your products or how to buy them is obscured or difficult to find. Make sure everything is out in the open and obvious.

6. Frames

Search engines do not return websites with frames very well because all of the pages link to one URL. If your website has frames, remove them as they'll certainly have a negative impact on your search engine ranking efforts.

7. Spamming Search Engines

This is a very bad idea because if you are trying to trick the search engines regarding the true content on your page, you may be doing yourself more harm than good because the search engines may blacklist your site. Avoid doing this at all costs, especially on a domain that is important to you.

8. Website Should Work In all Browsers

Not everyone uses Internet Explorer, so make sure the web page opens in any browser. If not, you will be eliminating a lot of potential users.

9. Wrong Optimization

Often times people work hard on optimizing their web pages using certain keywords. However, you must be sure the keywords you are using are relevant to your market and your products. There are programs that will help you make sure you are choosing the right keywords for your web page. If you optimize wrong, you won't get visitors.

10. Over-submitting Pages

Do not submit too many pages to the search engines in one day. The reason for this is if you submit too many pages they may be simply ignored, and in fact many search engines only accept one page per day. So, submit one page per day and be patient. An even better idea than submitting is building up your incoming links as search engines will find these and follow them to your website.

Michael Turner reveals his foolproof way to increase website traffic in his free 7 part mini-series. Grab it free right now at http://www.powertraffictactics.com/

---

How to Succeed with the Search Engines

The Cold Hard Facts?..One of the most important factors in... Read More

How to Improve Your Search Engine Rankings

When people think of search engine optimization, they immediately think... Read More

How Google Indexes Content From Your Web Directory

In a fluke, I was able to notice something about... Read More

The Write to Link Popularity

Incorporating writing as a means of boosting your link popularity... Read More

How To Syndicate Your Content

Note: In order to preserve the proper format for the... Read More

LSI and Link Popularity

When Paypal's official Web site no longer ranked #1 in... Read More

Search Engine Optimization Tips For 2005 - Part Two

Welcome to the second part of our series of articles... Read More

Beyond Search Engines

Some webmasters report that search engines account for 75% or... Read More

Site-Digest 7 Simple Steps To Place Your Site Map On Steroids

The Site Map is a too often overlooked piece of... Read More

How Web Design Can Affect Search Engine Rankings

Uniquely built web sites can create unique issues when being... Read More

Is Something Missing From Your Keywords Research? (Part 2)

In my previous article, I raised the issue that proper... Read More

SEO Trade Secrets - 8 Great Tools for Search Engine Optimization

About 80% of website traffic comes through search engines. And... Read More

Importance of Keywords in Links to Your Website

Search Engine Optimization (SEO) is a very complex process. It... Read More

Why Search Engine Optimization is Not Enough

OK. So you've created a nice website with lots of... Read More

Driving Your Website through Google Sandbox

What is Google Sandbox?Google Sandbox is applied on new websites,... Read More

Forget SEO ? It?s All About Conversion!

Which SEO hat do you wear? Is it white or... Read More

Getting Your Site Seen By Search Engines

Is your website listed on search engines? When people search... Read More

The Best 7 Steps To Get A Top Google Ranking Guaranteed

Google returns more search results then any other search engine.... Read More

Keyword Selection- The Dark Horse of Search Engines Optimization

Below are what I call the "10 Commandments" for Keywords.To... Read More

A Simple 4 Step Approach To Have Google Crawl Your Site Today Guaranteed!

Extra, Extra Google Now Gives you feedback. By Creating a... Read More

Google Slavery...Old Habits Die Hard

For the first few months after Yahoo decided to go... Read More

Finding the Right SEO Company

I often talk to people who have lost faith in... Read More

The Google Strategy

Webmasters across the Internet were totally floored by what happened... Read More

Yahoos Back!

I was all set to write an article predicting the... Read More

Choosing your Meta-Keywords

Introduction This article assumes you already know what... Read More

Reciprocal Links to Boost Link Popularity ?

Link popularity means the number of incoming links pointing to... Read More

Is Google Fair?

If you are the owner of a new website, trying... Read More

Search Engine Keywords - What Do People Search For?

Do you ever wonder how people search for things on... Read More

How Do I Improve My Web Site Conversion Rate? Part 2

Question 1Does it help to track visitor behavior on websites... Read More

The Two Most Important Things You Must Do For Google Top Ranking

Attaining a top ranking in Goggle or any other major... Read More

Google Tests Expanded Search To Include Printed Works

Google Labs is currently testing Google Print, which returns results... Read More

Search Engine Metrics: Organic Search vs. Paid Placement

Let me preface this report by citing advertisers in 2004... Read More

Is My Search Engine Optimization Working?

You've just built a website and can't wait to start... Read More