If you're a non-American business with a .com web address, and your regional Yahoo ranking is important to you, then my story might interest you.
Recently my copywriting website dropped out of Yahoo's Australian rankings. For quite a while, it had been at number 1 for my primary keywords "advertising copywriter", "copywriter", and "website copywriter". But then it suddenly disappeared. I clicked through about 10 pages of results, and it was nowhere to be seen. I then searched for my domain, and Yahoo couldn't find it.
Something smelt fishy.
I'd done nothing 'naughty' to my site to warrant a ban, and I still had heaps of links to my site (actually, I had more than ever before).
I'm an Australian advertising copywriter. I'm based just north of Sydney and I host my website with a major Australian host. But my web address is a .com, not a .au. I started thinking this might be the problem.
So I emailed Yahoo support, explaining the problem, and sharing my thoughts on the cause.
And all of a sudden, nothing happened.
So I waited. And I waited. And I waited. And finally, after about a couple of weeks, I received an email from a Yahoo support representative informing me ? incorrectly ? that my keyword wasn't featured in my page title or description. I should remedy this shortcoming and re-submit my site to Yahoo.
Frustrated, I replied. I repeated the important facts from the first email just to ensure they'd listened. They hadn't. They hadn't even searched for my domain to confirm that Yahoo no longer recognised it.
When they got back to me this time, they had started paying a bit more attention. The support rep confirmed my suspicion that Yahoo had excluded my site because of its .com URL. Her very helpful solution was that I should change my domain to .au! She included some ridiculously complex instructions for how to do so, and sent me on my merry way.
As you might expect, I wasn't satisfied. Nor was I merry. I explained to her that this was not an acceptable solution because all the links to my site on the internet are pointing to the .com and my email address uses the .com.
She was unmoved. She asserted that this was the best and only way to solve the problem. Oh? and it might help if I added my primary keyword to my title and description.
My laughter was not good humoured! I wrote back expressing my displeasure at this "solution". I painstakingly explained how Yahoo had made a mistake, and that if Google was capable of recognising my Australian business despite its .com addresses, I would think it's technically possible. I also cited several other .coms in the first couple of pages of Australian results.
No response.
The situation didn't look promising?
If this sounds like a familiar story to you, don't despair. A week or two later, I searched Yahoo Australia for my primary keyword, and surprise, surprise? My site was ranked number 1 again!
The moral to the story? Don't be intimidated by Yahoo. Trust your instincts and don't give up. If you're an Australian business with a .com, and you're not listed in Australian searches, this might be why. In fact, I would think this story is relevant to all regional Yahoos. (Of course, before making any accusations, it's a good idea to make sure your site is properly optimised and that you have plenty of inbound links.)
Anyway, that's my story. I hope it helps someone.
And they all lived happily ever after. So far at least?
Yahoooooooo!
The End.
--
You're welcome to publish this article free of charge provided:
About The Author
* Glenn Murray is an SEO copywriter and Article Submission Specialist. He is a director of PublishHub and also of copywriting studio Divine Write. He can be contacted on Sydney +612 4334 6222 or at glenn@divinewrite.com. Visit http://www.divinewrite.com or http://www.publishhub.com for further details, more FREE articles, or to purchase his e-book, 'SEO Secrets'.
Getting a high ranking in the search engines is something... Read More
One of the most important steps in any site's publicity... Read More
You've spent many hours trying to increase your online traffic... Read More
The Cold Hard Facts?..One of the most important factors in... Read More
In the Global Internet era the industry presence is undoubtedly... Read More
It's no surprise that dominant cosmetic surgery practices also have... Read More
It's difficult to dispute the rational behind the rant since... Read More
What is Google Sandbox?Google Sandbox is applied on new websites,... Read More
Search Engine Optimization (SEO) is something you should be aware... Read More
In very simple words, the link popularity of your site... Read More
What we are hunting for?Unique Domains,One Way Links,Text Link copy... Read More
Over the past few years, there have been many debates... Read More
Back in November, when the Google Dance began, Barry Lloyd... Read More
Duplicate content is one of the problems that we regularly... Read More
It's the buzz word's going across the internet marketing guru's... Read More
With so many internet and home business opportunities on the... Read More
Are you considering a search engine promotion campaign to improve... Read More
1. Additional Exposure For Your Site.At the end of 2003,... Read More
Making effective use of the Internet is increasingly about creating... Read More
The META tags are used to provide extra information about... Read More
Increase Your Google Page Rank!Page Rank. We all know what... Read More
Definition: A doorway page is content created specifically for the... Read More
To be successful in the search engines it's important to... Read More
Many internet marketers blow mountains of start-up cash on their... Read More
Are you aware of how vitally important and valuable CONTENT... Read More
Today's article is about the wonders of SEO. SEO is... Read More
Every website has times when traffic is higher than others.... Read More
Nothing could be simpler than the title you give to... Read More
If you have a website then you already know the... Read More
6 cups thick content mix 1 jar word of mouth,... Read More
Before anyone can start optimizing a web site, you must... Read More
I was recently contacted by one of my best clients... Read More
While searching the web these days, it's hard not to... Read More
Seventy-two days ago Googlebot first showed up and crawled over... Read More
In one of my articles, I discussed how to market... Read More
Google's calling your name...Hi, Google here. We want to index... Read More
You've got a cool new website with all the works:... Read More
Getting links from other websites pointing to your site can... Read More
As you are building your site or getting your site... Read More
Every business owner I've met has been encouraged at some... Read More
Let me preface this report by citing advertisers in 2004... Read More
Maximizing traffic from the search engines to your web site... Read More
One-way link building is a great way to improve your... Read More
I was all set to write an article predicting the... Read More
In this third article, we continue to dig into the... Read More
Search Engine Optimization popularly known as SEO.SEO is the process... Read More
There's an assumption that the higher a ranking or positioning... Read More
In parts 1 - 5 you learnt how to develop... Read More
As a matter of fact, I recommend NOT wasting money... Read More
In the age of fair competition you may find it... Read More
Many marketers know that search engine marketing is among one... Read More
Search engines are one of THE best resource for free... Read More
Is your new site sitting in the infamous Google "sandbox"?... Read More
Webmasters across the Internet were totally floored by what happened... Read More
The first months my website was online, I was constantly... Read More
Getting a high ranking on Google is a big achievement.... Read More
Google Sitemaps enables Webmasters to Directly Alert Google to Changes... Read More
It is official, the search engine wars are in full... Read More
When people think of search engine optimization, they immediately think... Read More
As a member of several search engine optimization forums, I... Read More
In a recent report for a new client, I wrote:... Read More
These days with millions of websites out there, you need... Read More
Time is a factorTo obtain positive results is not very... Read More
One of the post from My SEO world Meet Up... Read More
According to the Search Engine Marketing Professional Organization (SEMPO), advertisers... Read More
In part I - Google Page Rank Is Dead -... Read More
Search Engine Optimization (SEO) |