What Do Mobile Auto Detailers Clean When it Rains?

A mobile auto detailer and their profits are tied to the weather perhaps more than any other business. There are ways to make money even on a rainy day if you are smart. A mobile detailer can do many things. They of course can specialize during these time on the interior detailing of automobiles, SUVs and mini-vans. It might not be as glamorous but there are plenty of latte stains on the inside of the modern American automobile.

Some mobile auto detailers get fewer than one or two complete auto details on rainy weeks. If they fail to market correctly they will perhaps get three interior details a week during the rainy weeks. They will probably discount their prices in fact merely to get the work. Some discount to $45.00 each in order to get the work on a rainy week. If you are a savvy consumer you will wait until it rains and ask for a good deal. If you were to break it down; 3 interior details at $45 is only $130.00 gross revenue, so you can imagine the independent operator is barely surviving.

If it rains for three weeks straight in February, which is already is a short month, then they will spend this on food and gas. At current fuel prices it would not take much for them to show a loss. In other words they cannot make the truck payment, rent or printing (advertising). Without these things the mobile auto detailer competitor is basically S.O.L. . No wonder these mobile auto detailers go out of business each year and eventually find a new trade. Many detailers are detailers because:

There is a sense of prestige working on fine automobiles.

There is a lot of freedom driving around all day.

They can act like big shots with business cards, car phones, pagers, etc.

When it rains, there are no fine automobiles to clean. Their regular customers are not interested and rejection sets in. There is no freedom when you are broke; they can't afford to buy gas. They can't act like big shots when they have to borrow money from their friends to buy gas. Their friends get tired of always buying them beer when they go out. It gets old quick and their friends stop calling. These are some of the reasons for turn over rates in the auto detailing business. There is plenty of work with 1.7 cars for every man, woman and child in America, but once it starts raining there are few takers. The strong survive and the rest take a dive. Think about seasonality in your business, do you have a plan?

"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs

In The News:


pen paper and inkwell


cat break through


The Relationship Between Colour & Sales

Make no mistake that emotions are the driving force behind... Read More

Lock, Stock, and Barrel!

The other night I was watching a classic western from... Read More

Diverting the Flow of Customers to Your Business

I was a lucky kid when I grew up. Lucky,... Read More

Selling Services

Selling a service isn't the same as selling a product.... Read More

Take the Contract with You

I learned something very interesting this week. Thankfully, what I... Read More

Leave a Better Voice Mail Message

Yesterday I received a call from a financial planner named... Read More

Nothing Happens Until Someone Sells Somthing

You can always tell a good salesperson, they are always... Read More

Referrals: Getting Good Business By Doing Good Business

Whether you're a conventional sales person, a professional ? such... Read More

Color Psychology Will Make Or Break Your Sales Success

Color psychology is the biggest question I receive on a... Read More

Count Down To An Advert

There are hundreds of books available to teach you how... Read More

Going Back To Get Ahead

Have you ever run DOWN an escalator that was going... Read More

Now Is A Great Time To Sell!

Its official. The news just came out. Yes, we are... Read More

5 Ways to Encourage Impulse Purchases

I just bought six square pieces of spongy fabric for... Read More

Dont Be Macho Selling Ice to Eskimos

This issue's topic was suggested by a sales rep for... Read More

No Regrets

Here's a chilling thought. If you were to die tomorrow,... Read More

Closing Sales Is Not A Problem, It?s A Process

In my opinion, the most overrated topic in sales training... Read More

Save Your Breath: How To Sell In Trade Shows Without Pitching

You stand there, in front of your great presentation material,... Read More

A Look at Mannequin Heads

A mannequin head is a life-size head that includes all... Read More

?The Power Of Consumer Opinion, & How To Profit From It!?

Selling is just a whole lot easier when you know... Read More

Selling Skills - How to Handle the Dreaded Question Whats The Price?

I've written previously about how to attract customers and how... Read More

The Most Important Word in a Business Letter

What do you think it is? Many experts insist it's... Read More

Never Stop Selling

The question: "When should a growing company slow down its... Read More

The Importance of Good Sales Leads

An important part of your business plan should be to... Read More

Creating Intense Emotions That Motivate People

Ever wish that your presentations could be as much fun... Read More

Sealing The Deal Over The Business Meal

Doing business over meals is a ritual that has existed... Read More

7 Strategies for Writing Fundraising Letters

Writing fundraising letters can be an effective way to request... Read More

Money Does Talk!

When buying something, you can buy in one of two... Read More

Peak Performance ? What You See Is What You Get!

Would you like an easy way to track the performance... Read More

Do You Have Enough Prospects To Make Your Numbers?

Several years ago I worked with a CPA who wanted... Read More

Top 10 Ways to Maximize Your Approachability

After reading and researching thousands of books, articles and other... Read More

Restaurant Pressure Washing

Many pressure washing companies try to stay away from the... Read More

How to Sell Your Products Without Competition

Selling your products at shows can be difficult when you... Read More

Handshake Intimidation

In some situations, attempting to intimidate the other person will... Read More