Freebees--Freebees--Freebees
WHY PAY, WHEN "YOU CAN HAVE IT FOR FREE?"
There are all sorts of things that we would like to have but we cannot always afford them. That is where Freebees come into play.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
People will tell you that there is no such thing as a 'free lunch.'
I don't know who first said it but it is as true now as it was then.
You can bet your boots that every thing that is on offer for free has a hidden catch.
Internet marketers use freebees in the hope that you will remember who gave it to you and purchase something from them at a later date.
I can't see any thing wrong with that. It's just good business practice.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
As I said, there is a reason that they are offered for free. In almost every one of them you will find one or more links to other products or services that the person is promoting.
You are under no obligation to purchase any of these offerings. It is just another form of advertising.
Instead of being bombarded with demands to buy this or buy that, you are given something of value in the hope that you will click on one of their links and purchase something at a later date.
Don't decry the goods just because they are for free.
If they don't give good value, you are not likely to go back and buy from them later.
If you are selling information from your website and you haven't tried it yet, you are probably passing up on one of the strongest marketing strategies available to you.
There are thousands of e-books, reports and various other items out there that are available to you, all for free.
Collect a selection that are compatible with your product and offer them for free when someone buys your main product. Be sure to include a link to another one of your products towards the end of the package. Someone who has purched from you once, is most likely to purchase a 2nd or 3rd item if they were satisfied with the first transaction.
Make sure that they are of real value. Not just a selection of out-of-date trash that is of no use to anyone.
Every thing has a sales value. Let your customers know the retail value of the freebees you are offering. Be honest. There is no need to exaggerate the price.
Over sell. For instance: If you are selling something for $49.99. Offer a bundle of freebees worth $69.99 to go with it. It will cost you no more to offer a big bundle than a small one.
Don't over-do it. A product worth $30.00 with a bundle of freebees worth $150.00 is a little bit over the top.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
P S. There have been a number of surveys on pricing, with some interesting results. It would appear that the number seven has a particular magic. People are more likely to purchase an item with a seven at the end. ie. $39.97 rather than $29.99.
I don't know if it is true but I am going to try it.
Robert J Farey
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
About The Author
Robert J Farey
Bob has been on line for over five years. He loves affiliate programs because all of the technical stuff is done by the owners of the programs. Leaving him free to concentrate on the promotion side of the business. If this article has set you thinking. Please take a look at: http://www.33daystoonlineprofits.com/video/?robertjay
Telephone canvassing, or cold calling, is the practice of sitting... Read More
Ahh. Selling. Sometimes, this is a word that is dreaded... Read More
"Open-source" is typically found in the Information Technology area as... Read More
An area that can become profitable for many businesses in... Read More
Most business people will tell you that selling is not... Read More
Keeping the 80/20 rule in mind; that is that 80%... Read More
Article I of a two-part series.No matter what customers say... Read More
Saturday morning, I sat in my pajamas, sipping strong, black... Read More
Instilling urgency in a prospective customer can make the difference... Read More
Want to build a successful incentive program for your company?... Read More
When a request for proposal (RFP) comes in, you get... Read More
The largest sale that I ever closed was negotiated over... Read More
Do you have 5, 10, or 20 years of sales... Read More
I'll play a seller, using conventional selling methods, selling something... Read More
Our world of selling is closed off from other areas... Read More
For two winters I heated my house with an old... Read More
Mannequins are primarily used in stores to display clothing. A... Read More
For the past months, maybe a year, I've been hearing... Read More
When I ask salespeople to define what a gatekeeper is,... Read More
Several years ago I worked with a CPA who wanted... Read More
A sales letter is a document designed to generate sales.... Read More
The USP (Unique Selling Proposition) is based on the assumption... Read More
"Accepting the consequences, good or bad, will free you; take... Read More
Benefits are what motivate people to purchase from you, right?... Read More
Will you do just about anything, including sending out hundreds... Read More
A challenge facing many businesses is how to maintain a... Read More
How many of you made as much money as you... Read More
An attractive woman has a decided advantage as sales representative... Read More
"I was at your site for all of two minutes... Read More
Why do we get into sales? Typically it is two... Read More
The customers you already have could be your biggest lead... Read More
The best day of the week is TODAY, of course.... Read More
They say if you wait long enough, a style you... Read More
You can always tell a good salesperson, they are always... Read More
A mobile auto detailer and their profits are tied to... Read More
Ever have a prospect start out your sales call by... Read More
Being a good listener requires more than just keeping quiet... Read More
Let me tell you about my friend Peter who has... Read More
You have all seen them,the sales letters that never ends.... Read More
Imagine being in a crowded concert or bar. All of... Read More
Have you ever met with, or talked to a prospect... Read More
Picture this scene from the 1984 smash comedy movie from... Read More
Is cold calling dead? And if laws are being passed... Read More
Whether you're a conventional sales person, a professional ? such... Read More
Ever had a party online or offline, and had guests... Read More
Growing up in the South, I used the phrase "big... Read More
Last issue we talked about what motivates people to buy... Read More
I learned something very interesting this week. Thankfully, what I... Read More
Selling "-abilities": Reliability (Part 1 of 4) Most salespeople... Read More
The headline that appears over the salutation in a fundraising... Read More
It's easy to spend days, weeks, or months speaking with... Read More
Have you ever gotten frustrated when you realize that your... Read More
What do you think it is? Many experts insist it's... Read More
I went shopping for clothes today.My plan was to buy... Read More
Cold calling can be a great way to generate quality... Read More
Junk mail. We all get it. And it goes straight... Read More
There are several ways to get your information into the... Read More
Many participants in my programs ask how to deal with... Read More
So, you are taking your products and heading to a... Read More
After careful consideration, we have chosen our vendor, and it's... Read More
Alexander Graham Bell once said, "When one door closes another... Read More
I wonder when we decided to become a sales person.... Read More
How many times have you heard that you gotta get... Read More
Always give a reason for the sale for credibility. 1.... Read More
Products for sale need to be displayed in a manner... Read More
Anyone that works in sales knows just how important it... Read More
Sales |