How a Best Buy Sales Clerk Taught Me the Simple 6 Step Formula to Close ANY Sale!

Follow this story...

I went to Best Buy today to get a few CDs and walked out with a new subscription to Sports Illustrated. Immediately confused, I asked myself how'd that happen? As I went through the steps that brought to that point in time, I realized I was sold on the subscription before I ever had a chance to even think about saying no. Wow! What if and I had this power? My home business would be booming to say the least. So, let me go through exactly what happened and then I'll pull a few key points out for you.

I browsed the CD section of Best Buy for about 30 minutes and then after making my final music selections I headed to the checkout counter. I was greeted by a friendly checkout clerk who rung up my three CDs to a total cost of $43. As she was ringing me up she said "How would you like a free Subscription to Sports Illustrated or Entertainment Magazine?" Before I could answer she continued by telling me that she had already taken advantage of the offer herself and had received eight free issues of Entertainment Magazine. She continued by telling me exactly how I could unsubscribe at anytime and still get eight free issues of whichever magazine I choose. Then, even before she finished speaking, an adjacent check out clerk chimed in and said how great of a deal he thought it was and how much he enjoyed his free subscription.

Then the magic happened! No sooner did I turn my head back to the first sales clerk than did she ask me which subscription I wanted. Without thinking, I said Sports Illustrated. She replied, "that's what the guys always choose". She rung me up and I was out the door before I had a chance to think about what had just happened.

How great is that?

She probably made a commission and I never even saw it coming.

-----------------------------------------------------

Ok? So, what made this whole process work so well?

First: The Element of surprise?

I had no idea what hit me.

Second: A free trial offer?

She offered me something that was very low risk to me. I didn't really want a subscription to Sports Illustrated, but hey it was FREE so why not?

Third: Smooth transition into her testimonial?

Once she said that the subscription was something that she personally took advantage of herself I let guard went down. From that point on, I wasn't being sold on something I didn't want, but instead I was just getting a friendly recommendation.

Fourth: Smooth transition into how easy it was to back out at anytime?

At this point, not only was I just getting a friendly recommendation, but she told me how easy it would be to back out of the deal at any time. Not only that, but I was given explicit directions as to how to end my subscription. Hey, if I didn't want the subscription I now felt even less pressure because I knew exactly how to end it.

Fifth: Additional Testimonials?

Bang? Before I had a chance to think about whether or not I want a free subscription to Sports Illustrated bad enough to go through the future hassle of canceling it I'm hit with another testimonial about how great of an offer this deal really is from ANOTHER person that's taken advantage of it. So, now I start to feel a little like I'm the one left out. Everyone else is doing it? why not me?

Sixth: The Close!

I loved the close! It was so sneaky. She never asked me whether or not I wanted a subscription, she just asked if I wanted Sports Illustrated or Entertainment Magazine. I NEVER had the option to think about whether or not I wanted the subscription or not. She simply ASSUMED the sale and at that point just asked me what subscription I wanted. She never gave me a chance to tell her NO!

--------------------------------------------------

Now that I've given you six simple steps that you must follow to get the sale every time it's just a matter of you figuring out how to use this in your own home business. So, stop and read this again if you have to. Just let it soak in. It's an extremely powerful process if mastered. Personally, I left that Best Buy not knowing what happened to me. It was like I was brainwashed!

Wouldn't you like to brainwash your customers into buying your products or services or joining your home based business opportunity?

If done right the customer will never know what hit them!!!

Wanna Learn the Secret of Creating Passive Income Online
From a man who made $3,244,842.32 from the Internet in Only 27
months? => http://www.the1andonly.biz

Presented by:
Perfect Home Based Business Opportunities

In The News:


pen paper and inkwell


cat break through


Sales and the Law of Attraction

I'm about to challenge your belief system, or at least... Read More

Start Your Sales Engine!

Does your business run on a sales engine or a... Read More

The Ultimate Think Differently Sales Tip

Sales drive revenues, and revenues drive companies. Companies, then, are... Read More

The Rock and Ripple Effect: 3 Ways to Splash to Sales Success

Imagine you've just thrown a rock into a pond. SPLASH!... Read More

Say What?!? Sales is a Profession?

What exactly is the sales profession? Without a common dialogue... Read More

Survival On The Road! A Resource For The On The Road Sales Professional

It makes no difference if you are a Saleswomen, a... Read More

7 Ways to Cut Loose from Old Sales Thinking

Sooner or later, we all backslide into old ways of... Read More

Are You Deaf? Dumb? Blind at Trade Shows?

I'm constantly amazed how otherwise smart marketeers become deaf, dumb... Read More

Are You Missing Out On Sales Through Fear of Pain? Improve the Persuasive Power of Your Words!

Education plus Motivation is a powerful formula. But how do... Read More

When Youre In sales Always Aim Higher

Yesterday I did a sales training program for a great... Read More

Catapult Your Business?How to Get Customers to Chase You Instead of the Other Way Around

I was thinking about the statement:The Small Business Administration tells... Read More

5 Specific Questions Your Sales Letters Must Answer To Achieve The Best Results

Here's a surefire method to guarantee you achieve the best... Read More

Sharpening Your Sales Skills

Making a living in sales can be very rewarding, however,... Read More

Increase Your Sales in 5 Minutes

Increase your sales-in five minutes. This article is the third... Read More

12 Sure-Fire Steps To Improve Your Retail Sales

The purpose of any business is to bring in customers,... Read More

Boost Your Sales With These Proven Responses

When five years ago I was faced with having to... Read More

How Salespeople Can Create Immediate Believability And Credibility

It pays to be specific. I believe that statement is... Read More

7 Sales Techniques To Differentiate You From The Competition

You have a choice. You can stand out or blend... Read More

Sales Marketing: 10 Explosive Strategies To Amplify Your Sales

Marketing is a skill. Once you master it, you can... Read More

Sell Yourself - Sell Anything!

Each of us sells every single day. We are all... Read More

Boost Your Productivity, Networking and Sales: Make an Impression

Through out our career and lives we regularly get an... Read More

Equal Chance of Winning The Sale? Bah!

Are you going to win this deal? With just less... Read More

Make More Sales By Creating How To Use It Product Updates

Do you have any idea what your customers have experienced... Read More

You Dont Need Health Insurance!

Seems almost every situation in our lives is centered on... Read More

Your Sales Process Isnt

A lot of energy is expended within selling organizations as... Read More

Customers - Always be Focused on Them

I was looking at some promotional literature and web sites... Read More

10 Expressions to Avoid in Sales Communication

Keeping up with what words are in and out isn't... Read More

Evaluating Your Customer

It is one thing to make a sales presentation, but... Read More

5 Ways to Increase Business Sales by Contacting Your Existing Customers

One of the best ways to increase your sales and... Read More

How to Build a Repeat Client Base in Automobile Sales

Here is a question I recently received from a young... Read More

8 Sales Lead Generation Methods

I've been getting lots of email from my readers lately.... Read More

Growing Sales Through Creating Connections

Your mission as a business owner is to develop a... Read More

Are You Doing What It Takes To Win More Sales

What does it take to be a WINNER during these... Read More