Selling Your Home: The Power of a Great Sales Flyer

Even though its importance is often overlooked, a great sales flyer is one of the most effective tools for selling your house. Whether your home is listed with an agent or not, make sure that you have a dazzling flyer. Most agents will appreciate your help, since it's also in their best interest to sell your house.

Most agents are busy people, so they may not have the time to give your home's flyer the attention it deserves. And even when they do create a flyer, one of the most prominent features of the average flyer is a big picture of the listing agent!

But buyers don't care what your agent looks like. They want to know about your property, and what buying it will do for them. So it's worthwhile to look at your home's flyer to make sure it sparkles, and to see if all your home's unique amenities and features are listed. Don't take it for granted that your agent will list them all. We once listed a home with a realtor who forgot to put "waterfront property" on our sales flyer!

Once you've decided to design a sales flyer, it's important to focus on how your home will benefit a buyer. Depending on your home's features, you might list things like:

Live in a park-like setting

Enjoy the privacy of a long driveway

Live in a romantic bungalow

Find peace in the beautiful flower garden

Swim in your private shimmering pool

Buy with no money down

In each of the above examples, you'll notice that the phrase begins with a verb that suggests action from the buyer, followed by a direct benefit for taking that action. Each phrase calls for the buyer to do something specific and promises a pleasing reward for doing it.

If your home doesn't have a sales flyer, it needs one. If your realtor has created something that pays more attention to them than to your house, you need a stronger one, focusing on your home's benefits to potential buyers. There are a number of computer programs that can help you make dazzling flyers easily and quickly.

Whether your home is listed with a realtor or not, a dynamic sales flyer can be the difference between a quick sale and having your home sit on the market. Creating a flyer that sizzles will help sell your home for more money, and in a shorter period of time.

(c) Copyright 2004, Jeanette J. Fisher. All rights reserved.

Professor Jeanette Fisher, author of Doghouse to Dollhouse for Dollars, Joy to the Home, and other books teaches Real Estate Investing and Design Psychology. For more articles, tips, reports, newsletters, and sales flyer template, see http://www.doghousetodollhouse fordollars.com/pages/5/index.htm

---

Real Estate Investments

Real estate investments come through a variety of different options.... Read More

Finding the Right Real Estate Agent:: A Guide for Seniors

When considering buying or selling a home, seniors have a... Read More

Commercial Real Estate Industry - Is the Condo Craze Over, or Just Gaining Steam

Over the last two years there has been so much... Read More

Subdividing - But NOT Land!

Many people are familiar with the concept of sub-dividing a... Read More

Property Investment - Buying A Holiday Home in Cyprus

Cyprus is fast becoming a property hotspot for thousands of... Read More

How to Use the Internet to Help Your Apartment or House Hunting

So you are looking for an apartment to rent or... Read More

Budgeting Your Log Home - Creating a Checklist

If you've read my first article, BUDGETING YOUR LOG HOME:... Read More

Join the Bulgarian Property Boom With Confidence

An Irish property investor in Sydney, Australia has created an... Read More

Death, Taxes, and Foreclosures

So how do you find the best foreclosures. Its not... Read More

What is a Predatory Lender?

Several months ago, the 3,000-member California Association of Mortgage Brokers... Read More

The Nose Knows

If you plan on getting the most from the sale... Read More

Investment Concerns for Selling Your Home

Besides the emotional upheaval of uprooting from your home, your... Read More

How to Prepare Yourself for Owning a Dual Purpose Second Home

If you are thinking about buying a second home, you... Read More

10 Top Considerations For Those Buying Property Abroad

Are you one of a growing number of people considering... Read More

Buying Property in Portugal

Portugal has long been a popular choice for people, particularly... Read More

Sell your Property Faster

Learn how to sell your property faster and at the... Read More

Landlording And Other Aggravations

Here's the gripping story...You are the landlord of a small... Read More

Houses For Sale By Owner - Negotiating Tips

Houses for sale by owner, also known as "FSBOs," are... Read More

Real Estate Lease Option Danger

Why are real estate investors having so much success offering... Read More

Buying a Home with Zero Down Payment in Irvine, CA

Years ago, the only person that could buy a home... Read More

A Simple Step by Step Aproach to Fail Your Way to a Million Dollars

If You want to be Financially Successful you need to... Read More

Investing in Real Estate & REITs

Real estate investing runs the gamut in terms of risk... Read More

Home Appraisal Values Are Critical

To most, owning a home is a necessity, but sometimes... Read More

Choosing a Reputable Real Estate Appraiser

When you are considering purchasing a property; either for investment... Read More

Real Estate: Choose a Realtor You Can Trust

Today's volatile real estate market involves complex laws and fluctuating... Read More

How to Buy Your Own Home

Buying Your First HomeBuying Your Own Home isn't nearly as... Read More

Buying Houses: Types of Bargains to Find

To make a good profit in real estate, you must... Read More

Condo-Hotels ? A New Second-Home Alternative to Time Shares

Condo-hotels have evolved as a better, more reliable second home... Read More

Buying a Newly-Built Home? Ten Benefits of Using a Real Estate Professional

It might not seem necessary to involve a real estate... Read More

Should You Buy Hud Homes?

Buy HUD homes are sometimes the cheapest option available for... Read More

An Ideal Way to Purchase Your New Home without Strict Banking Regulations

You've searched high and low around town looking for that... Read More

Walnut Creek Real Estate

Looking to relocate to a Californian suburb with a low... Read More

Investment Real Estate -- A New Twist: Be the Bank, Not the Landlord, and Get Rich Without the Work!

I was a landlord for a decade, and I believe... Read More