Competition in the News Creates Spin

In larger cities with many outlets they are competing for more news that other outlets cannot get as fast. "THE SCOOP" and also the spin, this spin thing is so that articles can cater to the readership or so they say. I have found that many reporters including at the Wall Street Journal, Business Week, Christian Science Monitor, etc completely spin articles. How would I know this? Well I have my sources and I will not tell you!!! Just kidding, thought you might want to hear that excuse one more time.

http://www.carwashguys.com/innews.html

Places where you would think that they are very impartial, will spin a story to fit their topic. For a company PR department they say most all news is good news and not to worry. Yet the other point is that if the story is too slanted it is not real. The reason I mention this is because after giving hundreds and hundreds of interviews in my life, I can say not one grasped the topic of conversation and all took quotes out of context, inadvertently misrepresented an event or spun a story to fit their needs of personal opinion or even worse were on their little time line deadline and left out pertinent information. I realize this has been going on for decades;

http://www.carwashguys.com/history/museum1.shtml

In my personal experience and probably since story telling came to terms with the printing press and newspapers were born. In my company we did not have a PR firm, just worthy news and news worthy events. Yet even as worthy as the WashGuys are it is nuts to think that the reporters are in such a hurry that they cannot do it correctly. It seems to me that the reporters secretly wish to be in power and therefore use their pen to promote their own agenda. The biggest problem with that is that most often the agenda is very skewed towards an academia socialist viewpoint. Which last time I checked we are a Capitalist country and everywhere socialism has been tried it has not succeeded as well as our current structure.

"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs

---

Imagine PR Like This Helping You

As the kids say, how cool is this?You're a business,... Read More

Publicity - Tips on Dealing With the Media

You thought of it, you researched it, you wrote it.... Read More

Media Training: How to Tell a More Interesting Story

PRESIDENT BUSH TELLS A STORYOn March 18, 2005, President Bush... Read More

Speaking to the Press

If you get the hang of speaking to the press... Read More

Think Like a Reader, Viewer, or Listener to Get Great Publicity

About a year ago I read a feature story in... Read More

Its the Little Details that Can Make or Break a News Story

Have you ever heard of the saying, "One person's trash... Read More

Get Outsiders on Your Side

Especially good advice for business, non-profit and association managers whose... Read More

Andrew Bogut - His Big Media Blunder And What You Can Learn From It

Andrew Bogut, the Australian basketballer is now officially in the... Read More

PR? Why?

Well, for starters, because good public relations can alter individual... Read More

Managers, Got a Grip on Your PR?

What are you trying to do with your business, non-profit... Read More

For Financial Planners, Marketing and Publicity Is About You

For financial planners, getting publicity, in the end, isn't about... Read More

PR: Am I Getting a Good Deal?

You are getting a good deal when you accept the... Read More

Top Ten Tips for Writing your Best Press Release Ever

Keep these few crucial details in mind when writing and... Read More

Hispanic Media Relations Training: What to Do When Hispanic Media Call

You are a spokesperson for your company, representing it for... Read More

Financial Planner Marketing - Problems Are Good (For Financial Planners Seeking Free Publicity)

A common complaint you'll hear is that the media is... Read More

Why PR is a Vital Force

Because it can alter individual perception and lead to changed... Read More

Do You See PRs Real Value?

As a business, non-profit or association manager, do you see... Read More

The Ratings are Coming

Small businesses have always known the importance of word of... Read More

Financial Planners, Want Free Marketing and Publicity? The Key is Understanding the Media

The media need you. Need the information and expertise you... Read More

Building The Best Network

If you want to succeed, build a great team. A... Read More

Public Relations: The Fundamental Premise

It seems difficult to believe at the dawn of the... Read More

The PR And Marketing Expert Has A Smattering Of Knowledge Regarding Nearly Everything And Is Certain

PR, that is public-relations, leads the way to effective advertising;... Read More

Publicity: Financial Planners That Get It Follow One Rule

Advice about business and life often gets around to one... Read More

Permanent Press: Using Press Releases to Keep Your Company in the News

When is your best advertisement not an advertisement? When it's... Read More

The Only Way to Get Free Advertising?

Receiving free advertising is the dream of most business people.... Read More

Something New For Managers?

A new public relations blueprint could be a good idea... Read More

How Marketing-Minded Financial Planners Get Publicity

You've probably noticed, if you live on this planet, that... Read More

What is News?

What may be the more appropriate question is: What makes... Read More

Easy to be Foolish About PR

In fact, here are three really foolish goofs made by... Read More

P.R. Strategies for Professional Service Providers

Promotion for Professional Services Providers requires a different approach than... Read More

Post Your Press Release Online ? For Free!!

Are you launching a new product or website? Announcing a... Read More

Perception Persuasion Behavior: PR at Work

Managers ? the business, non-profit and association sort ? really... Read More

Public Relations

The wind of changes...The digital world has changed the form... Read More