You're trying to recruit a downline into your program, you've tried every trick in the book, and no one is signing up. Is there a sign on your back that says you've got the plague? Maybe you're lacking in internet etiquette.
Certain people skills are important for all business people. Online affiliate business presents unique challenges to the webmaster. While modern society tends towards individualism to the extreme, no consideration for others, and oftentimes total lack of self-restraint, internet relationships additionally have the mixed reputation of being cold and emotionless, depersonalized, fake, extreme (as in "flaming"), and untrustworthy until proven trustworthy.
Add to this skepticism towards commercialism both on and offline ("what's he trying to sell me? what's the catch?") and you can understand the importance of learning internet ettiquette for business success. I'll give you 8 points to keep in mind.
1. Thoughtful attention:
Most internet communication is via the written word. For example, I can tell you that a website is really cool; maybe you're first impression is that I'm saying I like it because it's hip and trendy. In the context of a discussion of website color palettes I may be referring to the shades of blue and gray used. Or maybe I mean the site doesn't draw the visitors...you see my point. Clarity is important.
2. Taking the time for clarity:
The internet has accustomed us to instant gratification. Just as you may not stick around if a website takes more than 10 seconds to load, or if a webmaster takes more than 30 seconds to make his point, you may not take the time to clarify what's been said in an email or chat and become angry or impatient. It's important to understand intentions. Be careful to separate your own emotional reaction from what was actually meant. Be sure you understand that the intention was to poke friendly fun, not to criticize, and so on.
3. Timely communication:
Understand the customers' or colleagues' expectations and needs, and be considerate of how and when you communicate. Remember that people need to be remembered, recognized and included.
4. Create a culture of caring:
As I stated above, we live in a world of lack of consideration. Think about how careless we can become with our language when we rely on eye contact and body language to communicate our meaning. These are absent on the internet. We have to consciously create a culture of caring. Everyone needs to feel safe, connected and important. Building trust allows everyone to ask questions, which is the only way to learn, even when they risk appearing stupid.
5. Be the Super Affiliate you want in your downline:
Express your goals, accept responsibility for your words, remember that we are all teachers, be visible (in forums, in your blog, with personal notes and changes in your website text, updates and newsletters). Be honest and genuine, listen well, be generous and helpful, be clear in expressing what you need, give thanks and stay in touch.
6. Help others achieve their goals: Refer your customers elsewhere when appropriate, this builds trust like no other action can. This can even lead to reciprocity from your competition or a joint venture.
7. Find common ground: remember you are building friendships and teamwork as well as making money.
8. Remember, you are your team's greatest advocate. If you've learned the above skills well, you know your teammates and can come to their aid and defense if need be. You're there when they need you, and their testimonials grace your homepage.
If you allow yourself to grow and change in these 8 ways and apply them to your internet communications, you'll be successful at building trust and rapport with your online colleagues. They'll be scrambling to sign up and they'll want to stick around.
Glenn Beach is a poet, writer and home business entrepreneur in Nova Scotia, Canada. Free newsletter, more articles, and business start-up info at: http://www.work-at-home-business-oppo rtunity-canada.com
![]() |
|
![]() |
|
![]() |
|
![]() |
Business, non-profit and association managers are in a stronger position... Read More
If you don't have a grip on public relations, how... Read More
When it comes to launching a new business or product,... Read More
It took me a while to see just HOW crucial... Read More
NOTE: Brad Phillips was a Producer for CNN's The Capital... Read More
As a business, non-profit or association manager, occasions will arise... Read More
As the year starts to wind down, many businesses and... Read More
It could, but what if it doesn't?Will you be prepared?Will... Read More
Mark Twain once said the rumors of his death had... Read More
The world has woken up to ethical issues in corporate... Read More
When times are tough, it's no time to ignore those... Read More
Because good public relations can alter individual perception and lead... Read More
For business, non-profit or association managers like yourself, survival pretty... Read More
You may remember Forrest Gump's Vietnam pal ? the one... Read More
As a business, non-profit or association manager, let the tacticians... Read More
Although I still believe there is a place for advertising... Read More
Being part of a trade show gives small business a... Read More
Business, non-profit and association managers committing their public relations resources... Read More
Press releases are one of the most cost-effective ways to... Read More
You thought of it, you researched it, you wrote it.... Read More
Have you ever noticed that when someone is interviewed on... Read More
If you get the hang of speaking to the press... Read More
We'd all like reporters to ask us about our career... Read More
When a reporter is wowed, intrigued, surprised or captivated by... Read More
Although repetition is extremely important, there are times when advertising... Read More
Everyone has an opinion on something, and you can leverage... Read More
E-mail is becoming the preferred way to receive media releases.... Read More
True, because department, division or subsidiary managers for a business,... Read More
Well, autumn is upon us and with the onset of... Read More
More than half of America skips the Super Bowl, the... Read More
Individual financial planners can outscore bigger competitors and gain market... Read More
Etymology is the study of the origins of words.As languages... Read More
It's a phrase I hear over and over again from... Read More
Do you dream of being on Oprah Winfrey's television show?... Read More
You know, where you do something positive about the behaviors... Read More
Most small businesses have logo'ed shirts, usually polo shirts with... Read More
Most business, non-profit and association managers live to tell about... Read More
Keep these few crucial details in mind when writing and... Read More
Redevelopment is replacing new construction throughout the Greater Boston area,... Read More
As a mobile detailing company it is important to have... Read More
The Key to Great PR is PerseveranceBy Paula Gardner of... Read More
Business, non-profit and association managers get a ton of satisfaction... Read More
As a business, non-profit or association manager, let the tacticians... Read More
Most small businesses do little to no public relations (PR)... Read More
Just about anyone who has been in the public eye... Read More
The truth is, you CAN attract the support of those... Read More
Excerpted from "Selling Goodness- The Guerrilla PR Guide To Promoting... Read More
Early in my career as a public relations consultant, I... Read More
What do your customers say about your company?Would you let... Read More
If you are in Australia at the moment, it is... Read More
Although it seems less common these days, there are still... Read More
Sure. What else do you call a human discipline whose... Read More
In fact, here are three really foolish goofs made by... Read More
THE TWO MINUTES UNDERDOGEdward Everett was one of the most... Read More
Leaders in the business world need public relations big time,... Read More
You are getting a good deal when you accept the... Read More
Some financial planners think that they shouldn't share their top... Read More
NOTE: Brad Phillips was a Producer for CNN's The Capital... Read More
What's a Capability Statement?As the name suggests, it tells potential... Read More
The reason might be this simple: as a business, non-profit... Read More
Fiercely combative business, non-profit and association managers use every PR... Read More
1. Appearing in other types of media is the best... Read More
It seems difficult to believe at the dawn of the... Read More
As the year starts to wind down, many businesses and... Read More
SORRY?WERE YOU SAYING SOMETHING?Many spokespeople approach media interviews the same... Read More
What's a press release? This is generally a one page... Read More
Public Relations |