Top 10 Tips for Successful TV Interviews

1. Appearing in other types of media is the best way to attract TV notice. The more your name appears in print, the more likely it is that you'll be approached to appear on TV.

2. If a TV researcher phones you, treat the conversation like a mini-audition. They're listening out for how you say things as well as what you have to say, so let your personality shine.

3. Pictures rule when making TV programmes. When sending ideas to TV companies, make sure that you have thought it through from a visual point of view. It's not just about what you say; it's about what you show and how you look as well.

4. Negotiate money only when your appearance is definitely confirmed. Be confident and neutral when discussing fees and decide beforehand if you are prepared to do the interview for free. If there is a fee it's unlikely to be large.

5. When doing a TV interview, keep talking, be aware of body language and tone of voice

6. Ask what the first question is likely to be before filming starts to help you prepare. The interviewer will have prepared a list of questions and may share some of them with you beforehand. Remember that the interviewer wants the interview to go well just as much as you do.

7. What to wear ? avoid spots, stripes (including pinstripe shirts and suits) and small patterns ? they make the camera go squiffy ('strobing' to be precise). Also avoid all black and white.

8. Ensure that everything about you is congruent with the message you are giving. If your message is sober, dress accordingly (leave the Homer Simpson tie at home).

9. Remember that virtually everyone who ever appeared on television (including famous people) felt nervous beforehand. Nerves just show you that you're part of the human race. Use your nerves to create energy.

10. Use your appearance to give you the most benefits. Tell your past, present and future clients all about it and if possible include a link to it on your website.

© Joanne Mallon 2005 ? Extracted from The Beginners' Guide to TV Interviews ? e-book coming soon from www.MediaLifeCoach.com

Joanne Mallon was a producer for all of the UK's leading TV channels including the BBC, ITV and GMTV. She has coached thousands of people through TV interviews, from novices to famous celebrities. She now helps women in the media achieve their potential and helps small businesses attract publicity. For your free media marketing ezine visit Joanne at http://www.MediaLifeCoach.com or email Joanne@medialifecoach.com

---

Marketing-Minded Financial Planners, Join Your Professional Organization to Get Free Publicity

Unlike some professionals like lawyers and doctors, financial planners aren't... Read More

Business - How to Build it Using the Media

Have you ever noticed that when someone is interviewed on... Read More

Public Relations ? Defining Your Organization from the Inside Out

What do your customers say about your company?Would you let... Read More

Dont Waste Money on Public Relations

Demand that it pull its own weight in your boat... Read More

Public Relations Writing: Write Better Press Release Headlines With More Impact in Less Time

Public relations writing when writing press releases can be a... Read More

Top Five Publicity Myths

Most people consider getting publicity the most important part of... Read More

Monarch Health Sciences starts shipping long awaited Monavie and Monavie Active

The Acai Berry is starting to gain world wide recognition... Read More

Gaining Free Publicity Through Press Releases

One of the greatest ways to promote your product or... Read More

Want This Kind of PR?

PR that really does something positive about the behaviors of... Read More

How to Write a Media Release That Wins You Coverage & Exposure

The Today show? The New York Times? Vanity Fair? What's... Read More

PR: Advice You Didnt Ask For

Although, as a business, non-profit or association manager, you may... Read More

Permanent Press: Using Press Releases to Keep Your Company in the News

When is your best advertisement not an advertisement? When it's... Read More

Press Release, An Alternative For Paid Advertisement. Step 1

What's a press release? This is generally a one page... Read More

A Winning Public Relations Game Plan

You want to sell your products or services, and that... Read More

Public Relations Success Starts Here

For discerning business, non-profit and association managers, PR success is... Read More

PR Where it Matters Most

What's more crucial to the success of a business, non-profit... Read More

PR: Behavior Modification Specialist

While awaiting economic recovery, business needs to attract the attention... Read More

Managers: Paying for PR-Lite?

As a business, non-profit or association manager, your public relations... Read More

Why Do You Want PR?

To get someone's name in the newspaper or a product... Read More

PR Buyers Beware!

It can bite you and waste your public relations budget... Read More

PR for Brand New Managers

Just promoted to manager?Here's something you need to know.Whether you... Read More

PR: Heres All You Need to Know

Above all, you need to know that the right PR... Read More

PR Essential to Your Success

Whether you are a business, non-profit or association manager, your... Read More

Managers: PR More Than Tix and Plugs?

You bet! And in three ways vital to you as... Read More

Photographs - Ten Tips For Getting Good Shots

Photographs are essential for getting good publicity in the print... Read More

Financial Planners Get Free Publicity With Email

In previous articles for marketing-minded financial planners, I've discussed what... Read More

A New Idea For Venture Capitalists

Obviously, it hurts when a promising business project you backed... Read More

How to Use Community Relations to Grow Your Business

Community relations is one of those marketing strategies that isn't... Read More

Mission-Critical Public Relations?

As a business, non-profit or association manager, any tool that... Read More

Watch Your Attitude

So many restaurants spend money on publicity and then practically... Read More

The Press Pack Is Chasing You - Give Them Room

There's good news for public relations execs, marketing professionals and... Read More

Media Relations: When Numbers Lie

NUMBERS, NUMBERS EVERYWHEREYou just placed a terrific story on the... Read More

How to Create Quality PR Results

For many of us, the word quality is closely related... Read More