The Tortoise and the Hare

Once upon a time in Marketing Square, there lived a tortoise and a hare....

The tortoise was slow and steadfast and persevering and all those other things that are very commendable in a turtle. He bought a PC, an internet connection and joined a referral program. Soon he realized that without advertising his program, he would not make any money. So..the tortoise went to a search engine and typed in the key-word 'marketing'. All he saw on the page were links and more links offering advertising campaigns of all types and price ranges. He chose one of them. He purchased 50,000 hits to his website from a very high ranking traffic exchange. Then he sat back and waited patiently while the prospects flocked to his webpage. He got out his pad and pencil and began to add up the commission he would make from all these visitors if they joined his program. He smiled at the results...

Each day, he checked his referral stats, and each day he wondered why no one had signed up.. after all the page had been shown to nearly 45,000 people... and his credits were running low. Perhaps he should purchase some more. This time he bought 100,000. He smiled to himself at his cleverness.

Day after day, the turtle visited his website, checked his downline and was disappointed by the stats. Then one day he looked and wow! he saw a member in his downline. He was very excited. He hurried over to the traffic exchange and bought 200,000 visitors this time...'after all', he thought, 'this is really working'.....

Meanwhile in the other corner of Marketing Square, the hare was working on his advertising campaign as well. Unlike the tortoise, he wasn't steadfast at all...he was impatient, excited, and in a hurry to get word of his program out to the masses. He began hopping around like a... well, like a rabbit.....

He hopped from the traffic exchange, over to the safelists, then on to the search engines; he even hopped around posting his ad on all the "Classifieds" pages. He sent it out to some newsletters and ezines...he called up all his friends and told them about his great program....his ad was splattered everywhere...he even plastered his banners all over his friend's website...

Then one day, he remembered to check his downline. He was shocked when he logged in, for the page was full of names and email addresses of his new members. Immediately, the hare went back to his inbox and composed an email to his massive downline. The email subject read..."How To Market This Program..."

After he taught his downline to market the program, the hare moved to a swank retirement village where he lounges around all day counting his money.

The tortoise got three more members and bought more credits from the traffic exchange.

Moral of the story? Traffic exchanges are great, but they aren't everything. The internet offers many great and different types of advertising. Learn to do it all and do it well....then share your knowledge with your downline.

© WordCrafterSmart. This article may be reprinted if done in total with the source box and links kept intact.

---

MLM Recruiting Success: The Ultimate Objective in Network Marketing Recruiting

If you've been in this business for any length of... Read More

Multilevel Marketing

Basic IdeaMultilevel marketing (MLM), also known as "Network" marketing, are... Read More

MLM - Sure Thing or Scam?

Be your own boss! Set your own schedule. Retire Early!... Read More

Business Team Leadership: Pull Them, Dont Push Them

This article is primarily directed toward people who work at... Read More

Network Marketing Strategy

Network marketing strategy is all about achieving success in the... Read More

Network Marketing Online Saves Time

Network marketing online is a great way to do business... Read More

MLM Success Training - The Top 15 Power Phrases for Recruiting Business Professionals into MLM

What do you say to a small business owner? How... Read More

Network Marketing Success - The ULTIMATE Success Understanding in MLM

There is a question that determines probably 80% of your... Read More

Time To Start Engaging With Your Downline

When you start your network marketing home based business, you... Read More

Developing Relationships at a Networking Event

Have you ever gone to a networking event and talked... Read More

The Case For A Network Marketing System

Networking Marketing systemModern congested lifestyles makes it very difficult to... Read More

Targeted MLM Leads: You Best Chance At New Prospects

Targeted MLM leads go directly to the heart for your... Read More

Homebased Network Marketing Mlm

Homebased Network Marketing Mlm has three qualities: control of time... Read More

The Benefits of MLM Leads Lists

An MLM leads list is simply the list of prospective... Read More

Who Else Wants Their Share of Residual Income Without Having To Go MLM?

(or how I increased my monthly revenue while sitting at... Read More

How to Avoid Losing Money to Affiliate URL Thieves!

If you are promoting your affiliate URL on the web... Read More

Network Marketing Training - The FAST Start New Distributor MLM Success Formula

That is how most people want to go in this... Read More

MLM Success - You MUST Become Success Flammable in Network Marketing

You MUST Ignite a FIRE in your Network Marketing business!... Read More

Genealogy Leads: Pros and Cons

Working genealogy leads can be an effective method of building... Read More

Importance Of Leads

The information containing details of the sale, provided by the... Read More

MLM and the Internet, What A Perfect Match!

In the good old days back in the 80s, MLM... Read More

Creative Marketing for Home Businesses

Okay, so you're working from home and you need a... Read More

Why Online MLM Business Has an Edge Over Other Businesses

There are many advantages of MLM business. One of them... Read More

Using Testimonials To Create Traffic to Your Web Sites

Most good sales pages for internet marketing products, services or... Read More

How To Succeed In Network Marketing (Part 2)

So, you've found a company that you truly believe in.... Read More

Invest In The Top MLM Companies

When considering starting a home-based business, the top MLM companies... Read More

How To Attract, Excite, and Convert Your Prospects

The Power of MarketingWhen you hear the word "marketing" what... Read More

3 Key Skills Required to Running a Successful Internet MLM Business

An internet mlm business is very different from an offline... Read More

Why Would Anyone Consider Network Marketing

Extra income, extra income, extra income! Residual income, residual income,... Read More

Is Email Marketing Still An Effective Option For Network Marketing?

With email filters, blockers, and simply tons of unsolicited email,... Read More

Finding Targeted MLM Leads

The objective of multi-level marketing (MLM) is to sell the... Read More

MLM Products - The MLM Success Formula for HOT Selling Network Marketing Products

You must understand this next statement:The successful network marketing company... Read More

The Network Marketing Secret

So, what is this Network Marketing secret really about?To illustrate... Read More