Creativity and Innovation Management ? the Value of Challenge

Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.

There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.

There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investment in developing and commercialising those ideas will not be wasted.

Money doesn't do it

Challenge and the expansion of competencies figure highly in the realm of motivation. Most people require challenging work if only to prevent boredom.

The Eastern perception of creativity identifies challenge as a part of self-actualisation ? the individual is moving toward his or her ideal self.

Competency expansion is positively correlated with a feeling of self-actualisation.

Competency expansion directly addresses problem solving, in that it gives the individual a problem to resolve that is beyond that individual's present capability, and thus indices the problem solving state, or in other words, the creative state.

These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with an Innovation Management Bible, a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com/

You can also receive a regular, free newsletter by entering your email address at this site.

Kal Bishop, MBA

**********************************

You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained.

Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com/

---

How To Become More Patient

"Lord give me patience ? and hurry!"Have you ever prayed... Read More

Hurry Up And Procrastinate

I've been meaning to write this column, but I keep... Read More

We Are Trying To

How many times have you heard this in your life?... Read More

ADHD - Its a Wonderful Life

As I usually do over the Holidays, I watched one... Read More

5 Fun & Easy Ways to Get Out of the Rut

I don't know about you, but sometimes I feel less... Read More

Becoming Rich in Your Own Way

If you really want to become rich, then begin by... Read More

Heres How Tiger, Oprah, And Spielberg Stay Motivated

I want to share with you a powerful principle that... Read More

This Emotion Is As Helpful As Ali-Baba And His Forty Thieves!

Are you afraid of your own best ideas? Do you... Read More

Your Life Just OK? It Doesnt Have To Be That Way! Live the Life You Really Want To Live!

I have some questions for you. Are you ready? How... Read More

Break And Move Beyond The Length Of The Chains

"Never let fear, procrastination or the longing for approval from... Read More

Assessing Your Self-Help Needs

Self Help is itself a broad category from which to... Read More

Motivation: The Power of Celebration

Cherish Enthusiasm Live with passion Excitement Belief Rejoice Attitude and... Read More

What If I Fall Flat On My Face?

I hope you do. Sounds awful, I know. But I... Read More

Have You Said Thank You Today?

'When it comes to life the critical thing is whether... Read More

Anchors Away!

If we want to fill our heads with the doom... Read More

7 Tips to Keep up Your New Year Resolutions

There are many people who enthusiastically make their New Year... Read More

Creative Procrastination

Do you ever postpone things, or just forget about them... Read More

A Reality Practice

Suggested practice to gain freedom from self-limitation.It is suggested that... Read More

4 Simple Ways To Get Over Your Need For Acceptance... And Get On With Your Life

Imagine what your life would be like if you could... Read More

Take a Turn at Tenacious!

"Nothing in this world can take the place of persistence.... Read More

Hey CyberJunkie, Clean that Booger off Your Nose!

Well....., I got some good news and I got some... Read More

Back to Boot Camp

You know, whenever you are going to make a major... Read More

Make Fear a Nine Day Wonder - Motivate Yourself with Fun!

Have you heard something referred to as a "nine day... Read More

5 Keys to Maintaining Personal Change

I look out my window at daybreak as the sunrise... Read More

Discover The Upside of Anger

Most of us are prone to anger! As we grow... Read More

Mr. Smith, Please Enter the Dream Room - Dream Big Dreams to Do Big Things!

Enjoy a great quote to start off this fantastic week!"All... Read More

3 Clever Ways To Stop Procrastinating

Stopping procrastination can be challenging, especially since you can't put... Read More

Come Alive!

As many of you know I have a passion for... Read More

Motivation From A Great Western - We All Have It Coming

Most self-help gurus warn us against watching too much TV.... Read More

What Would You Change?

When talking with people about their life, or their job,... Read More

Motivation and Success: Improved Techniques

Changing our internal programming that limits us has never been... Read More

Make It Happen Now!

Most people think that when they have chosen a path... Read More

7 Hot Tips for Self Improvement Part 1

Have you ever imagined that life could be a lot... Read More